1 / 9

How to do Keyword Research for Cleaning Companies in 7 Easy Steps

How to find out the most relevant keywords for your cleaning business? Gaining an understanding of customersu2019 search terms and pain points helps out to find the most relevant keywords for the cleaning industry. To know more, check this out now!<br>Visit At- https://ttcdigitalmarketing.com/cleaning-industry/

ttc1
Download Presentation

How to do Keyword Research for Cleaning Companies in 7 Easy Steps

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. Determine What Cleaning Services You Offer Consider what you want to offer your customers before researching your target keywords. First, note down your services in a list. This will guide you to strategize keywords for both SEO and Google Ads. Targeting irrelevant keywords for both SEO for cleaning business and PPC will lead to your investment in vain.

  2. Determine Where Your Cleaning Company Does Business Local keywords and issues from your target demography can be a great source for SEO keywords for cleaning businesses. Use search terms that have the intent to find cleaning services for your target demography. Use local query-based phrases, the name of the target locality or city, while finding keywords for your location-based services pages.

  3. Figure Out What Your Ideal Customers are Looking For Look out for some value-adding terms that your target customers are looking for. These phrases or long tail keywords may include need, customer’s pain points, problems, or anything. For example, ‘Top 5 home cleaning products’, ‘benefits of hiring professional cleaners,’ cheap and best cleaning methods, and other frequently asked questions.

  4. Use Google Search Check Google search terms, related search terms and the ‘people also ask’ section to get more ideas to generate keywords and content ideas. This will help you to optimize your content and website aligns with the terms people ask for. Take a user-focused approach while finding ideas for keywords and strategizing the SEO for cleaning business.

  5. Check Out Your Competition Take competitive research of your competitors. First, observe the top-ranking pages to understand the pattern of their targeted keywords. Make sure not to copy them, but take only inspiration from them. Therefore, use the Keywords tool UberSuggest, Google Analytics, Google Trends, and SEMRush to find out competitive keywords with high search volumes.

  6. Use Google Trends Take a look around the globe with Google Trends to get a clear picture of what is happening with your target mass. This will give you more ideas to understand the customers' behavioral patterns. It will able you to target and find the most appropriate search terms in your target niche. This will give you insights to target relevant keywords revolving around clients' pain points; for both PPC and SEO.

  7. Use Google Keyword Planner Google Keyword Planner is another famous tool for getting keywords for SEO for cleaning businesses. This tool helps to gain insights on selecting keywords both for on-page SEO, content marketing, and Google ads. With Google Keyword Planner, you can create a list of keywords. This will help you to generate top appealing Title tags, heading, and Meta tags to optimize your cleaning website. On the other hand, it will generate ideas to boost the web traffic with relevant blog topics.

More Related