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Johnson & Johnson Mobile Health App

Johnson & Johnson Mobile Health App. Team 1. Background. Almost 26 million diabetics in the US Around 370 million diabetics in the world Daily checks of blood sugar levels Estimates project one in three American adults will have diabetes in 2050. Brief Overview. OneTouch Devices

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Johnson & Johnson Mobile Health App

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  1. Johnson & JohnsonMobile Health App Team 1

  2. Background • Almost 26 million diabetics in the US • Around 370 million diabetics in the world • Daily checks of blood sugar levels • Estimates project one in three American adults will have diabetes in 2050

  3. Brief Overview • OneTouch Devices • Software already available on OneTouch Website • Notification service offered • Much more convenient on smart phone • Opportunity to market other J&J products • Huge returns projected • Minimum Risks

  4. Key Features • Daily reminder feature • Log book • Strip purchasing reminder • Health nutrition feature • Advertisement of other Johnson and Johnson products.

  5. Interface Example

  6. Key Risks • Informing current OneTouch Users • Making app simple as possible • Staying within budget • Finishing app on time • Using marketing opportunity effectively • Reminding users to backup their data

  7. Financial Analysis

  8. Accomplishments & Future Opportunities • Application meets the goals we have set • Aesthetically pleasing • Simplistic • Fully Functional • Universal • Possible enhancements and opportunities • Universal Health Awareness Application (UHAA) • Multiple directions and focus points

  9. Future • More features could be added • Support of different illnesses • For example: Joint Pain, Heart Conditions, Common Cold, etc. • A whole line of applications or single app with add ons

  10. Thank You

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