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Creating leaflets to approach customers directly is not a new concept. Since printing was invented, it is a norm to reach the target audience through leaflets. To ensure stronger connectivity with your audience, you can book UK Leaflets now
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FACTORS INFLUENCING A SUCCESSFUL LEAFLET DISTRIBUTION CAMPAIGN Presented By:- Daniel Bibby
Table of Content Introduction to Leaflets Distribution. UKLeaflets Distribution Limited. Factors for business organization. Three Stages of Distribution. Important points for designing. Contact Us.
Introduction Direct Mail Marketing technique which boost your business services and profile. It plays a crucial role to introduce your company’s profile and services to new customers/audiences.
UKLeaflets Distribution Limited UK Leaflet Distribution Limited is the superior direct marketing. Can make every effort to make customers happy and fulfill their requirements. Our service includes: • FREE GPS tracking • Video Evidence • Low Cost Printing • FREE storage and FREE account manager • Continuous updates during your campaign
Factors for business organization Creating leaflets to approach customers directly is not a new concept. Since printing was invented, it is a norm to reach the target audience through leaflets. However, in order to make sure that the leaflets reach the right kind of audience, business organizations must keep in mind some very important factors, such as: • The objective of the distribution of the leaflet • The target audience of your business products or services
Factors for business organization The objective of the distribution of the leaflet :- Make sure that your objective of the creation of the leaflets is successfully achieved. To do this, you must frame the leaflets with as much precise content as possible, because the more it is capable of delivering the message in fewer words, the more customers you will be able to gain the attention of.
Factors for business organization The target audience of your business products or services :- This is a very vital part of your traditional leaflet marketing campaign. Leaflets are expensive to make and therefore, you must be sure that you reach only the right customers and deliver your message.
Three Stages of Distribution There are three important stages of Leaflets Distribution. To make sure that your business reaches your target audience and succeeds in achieving your objectives, you must make a note of the following points: Design Print Distribute
Three Stages of Distribution Design:
Three Stages of Distribution Print :
Three Stages of Distribution Distribute:
Important points for designing Color Theme: You must choose the color theme very carefully, as it directly casts an effect on the user engagement. The color scheme must be at par with the type of products or services you are offering. The color must not be either too loud or too pale as both tend to distract audiences or disengage them.
Important points for designing Use of Images Images are the trickiest part of any marketing campaign. The images should clearly help the audience understand the message of the company. However, do not go for very loud images or the ones which tend to cover the entire portion of the leaflet. The images also should have a caption which clearly describes them, to develop a proper idea of the product among the customers.
Important points for designing Written Content This is one of the most important parts of a leaflet. Written content not only helps people get an idea of the product or service you shall be offering to them but also gives a clear concept of the organization you represent. This part also helps the customers to contact the company in case they need any product or service offered by them.
Important points for designing Print Quality This is the final point you should consider while designing and printing leaflets. The print quality should be high and well-defined. Pale or overlapped print may turn off potential customers. You should, in addition, check the size of the paper, which is usually proportional to the overall content of the leaflet. Also, before printing, decide whether the layout will be double or single sided, along with the thickness and the quality of the paper.
Contact Us UK Leaflet Distribution Ltd Unit 5, The Barge Business Park, Merton Bank Road, St Helens, Merseyside, WA9 1HZ, United Kingdom Phone No.:- 01744 613339 Contact - Daniel Bibby daniel@ukleaflets.co.uk office@ukleaflets.co.uk http://ukleaflets.co.uk/ Resource:- https://goo.gl/9qQtFC