1 / 7

All about crawling, indexing and Ranking

Crawling and Indexing are the two crucial part of SEO, Have a look at the ppt covered by shruti with more comprehensive info on crawling, indexing and SEO.

ultimezshruti
Download Presentation

All about crawling, indexing and Ranking

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. All about crawling, indexing and Ranking

  2. Crawling When the Google visit your website for the purpose of tracking, Google does this with help of machine, known as web crawler, spider, Google bot, internet bot, automatic indexer The process of Crawling: Google uses huge set of computer to fetch or crawl” million of web pages on the web. Googlebot discovers new and updated pages with the help of site map to be added to the Google to crawl. Crawler obtains information; add in to the Google index, this is where crawling works.

  3. “That’s why we create the site map: It is file where webmaster list all web pages of their site to inform the Google to crawl. And Google bot can use them to look deeply into the website” Google bot is web crawler used by the Google to find and retrieve the web pages It uses an algorithmic process, which determines the computer program indicating which page of website is to crawl, how often, how many pages to fetch from each site. As Googlebot visit each of the website it detects the link on each page and add them in to list of pages to crawl, such as new site, Existing site for change, dead link and so forth.

  4. Indexing Once the crawling process has been done from the web crawler, the result will store in the Google index. The Google index is alike to an index or library, which lists information about all the books or library. If you want more pages included in the Google index, you can create and submit a Sitemap through Webmaster Tools. The index is basically a big list of words and the web pages that feature them on the basis of keywords location of the term in that particular webpage will store.

  5. Ranking “Ranking – Determining what each page is about, and how it should rank for relevant queries” Search engines have two major functions: crawling and building an index, and providing search users with a ranked list of the websites they've determined as the most relevant.

  6. A good idea for ranking higher in search engines is to let only vital parts of your blog/website to be indexed. Search engine rank the web pages according to their relevance and Importance. In order to accomplish the task of assigning relevance, and importance, the search engines have complex algorithms designed to take into account hundreds of signals that help determine the relevance and importance of any given web page

  7. PPT By Shruti Digital marketing Executive at ULTIMEZ Technology Contact Us for more details Email: ultimezshruti@gmail.com Call: 8095715366 Skype: ULTIMEZ Thank you

More Related