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Key Elements of Market Research

Market Research Agency: Un-boxed me is an boutique market research agency situated in the Middle East. Our team can do qualitative and quantitative research in Saudi Arabia (KSA). UAE (Dubai and Abu Dhabi), Middle East Across the GCC Oman, Kuwait, Qatar and Bahrain. We also provide B2B research, Pharma Research, HNWI & UHNWI Market Research.

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Key Elements of Market Research

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  1. Key Elements of Market Research Market research is the essential process to start and establish the business. It is about getting the latest trends in the market and for that you need to analyze the market environment. Researching early in the product life cycle will help you to start a new business in the right direction. When you know the current situation of the market, you will launch or customize your service according to the needs of the market. Like if you are living in Saudi then you can perform Surveys In Saudi Arabia to know the reaction of people about your products or services. Surveys In Saudi And Uae will help you to understand current market response so accordingly you can plan ahead. The market research investigation provided by a B2b Research Agency In Uae will make you reach out to potential SME and corporate clients, and eventually help you to achieve your goal. This will prevent your business from unnecessary risk and also make your business aware about the future needs of the market. Some of the businesses like to do these strategies on their own while some like to hire a B2b Research Agency In Ksa to accurate answer of all the marketing research, you must collect date from the good and genuine source. After collection give proper attention to analyzing each and every aspect of the data. This will surely help you to get the best information about your targeted market. • Market Research methods The market is very fragmented, so you need to collect information from different sources. The different sources of information will make you understand different aspects of the business. The area of the collection of information is too vast and to tackle these areas you need to prioritize to put full effort and focus on what kind of information you want from the research. For example if you are doing healthcare work in Dubai, you should employ a specialist Pharma Research Agency UAE, who can help you structure your research and have the right contacts to interview healthcare professionals. Structuring the method will aid your research in the proper direction and at the end you will be full useful information. The type of question that you must include in your research are-

  2. Question related to target audience Competitive advantages available in the market Question related to the competitors of your business Features of your targeted market The geographical market and size Requirement of the current market • Using Trusted market research agencies The Middle East has a plethora of research agencies. Some just accept the project without challenging the methodology or sample requested. For example, we recently had a client who wanted upper class Emirati women in Dubai who had never used a PC or a tablet before, but was aware of Intel!!! This is in a market where smart phone penetration is 170% and Emiratis earn over 120,000 USD tax free per year at the minimum. Choose carefully before you select the agency. Also in large agencies, since most of the junior researchers do not have cultural or sectoral knowledge, doing healthcare research needs more care in selecting the Market Research agency in Middle East and Africa Unboxed Consulting is an Independent research agency based in UAE and KSA, Levant and Africa and is an ESOMAR affiliated consulting house that does Quantitative, B2B, SME and corporate research – in the sectors of healthcare, hospitality, telecom and finance, High networth individuals (HNWIs) are their forte. They have FGD venues that are Focusvision equipped (in UAE and Saudi Arabia). Its founder Dipen Mehta has been working in the Middle East and North Africa region with various FMCG, Telecom, hospitality and finance brands for two decades. Their footprint spreads over Middle East, GCC, Levant, Africa and India Source url: http://un-boxed.me/middle-east-one-affluent-regions-world-lot-high-net-worth-individuals/

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