business-school-kolkata-unitedworld

1. THE PATH THAT LEADS TO YOUR AMBITION PGDM AICTE APPROVED AHMEDABAD | KOLKATA

2. Transforming Education, Transforming Lives Dear Students, I, on behalf of my team, welcome you to the family of Unitedworld and the beginning of a new journey that will offer you countless opportunities. Unitedworld believes in the principle of excellence. We offer you a chance to learn under highly qualified and experienced educators guiding you throughout your stay here. With our acclaimed institutes such as Unitedworld School of Design, Unitedworld School of Law, Unitedworld School of Business and our sister- concern Karnavati School of Dentistry, we take pride in our widespread areas of knowledge. Apart from providing professional qualifications in various fields, we will also train you to standout as an individual which will give you an edge over your competitors. We will train you to make excellence a trait, which will help you improve your skills for achieving perfection. We are aware about the role of institutional environment in the learning process. Hence, we reinforce confidence in you by providing opportunities to learn more through industry exposure, extracurricular and co-curricular activities as well as through various internal and external events. We acknowledge our key partners in the industry, business and staff for our continued success and also for their constant support in scaling new heights in every successive year. We believe that hard work is always rewarded and we instill the same principle in our students. Wishing you all the success in your academic endeavours and good fortune in all the walks of life. - Ritesh Hada

3. Unite For A New Beginning Unitedworld not only helped me emerge as a better person but also gave me friends for life during that process. Student Education is what remains when we have forgotten all that we have been taught - George Savile Unitedworld is a students planet of education, where the atmosphere of learning is always in the air. We graduate our students not only academically but in every finer aspect. We accelerate the minds and celebrate the education here. Unitedworld Group, a pioneer set of institutes based in Ahmedabad, was established with a singular aim of providing quality education that matches global frontiers. Unitedworld was envisaged and commenced by the educational visionary Mr. Ritesh Hada to simply provide quality education and spread knowledge beyond the limits of textbooks. With the most recognized and nationally acclaimed faculty on board, Unitedworld integrates the concept of personalized learning experience for every student. We believe in empowering the youth of this nation with the tools of education, knowledge and learning.

4. Two inspiring locations, One shared Institute Experience Ahmedabad Spread in an expansive green landscape of 34 acres, Karnavati Knowledge Village campus offers a serene and tranquil environment which acts as a catalyst in gaining knowledge. The classrooms are designed for letting in ample amount of natural light and fresh air to inspire creative minds. Technologically advanced amenities enhance learning, whereas dedicated courts for indoor and outdoor games ensure physical fitness. The campus is full of life and is buzzing with energy at any time of the day. It is a home away from home for me. The campus is an avenue for students and faculty members to assemble after classes and have discussions on various topics. Hygienic cafeteria and separate hostels for boys and girls along with a stringent security system provide a homelike environment. The stationery shop within campus ensures to make available to our students everything handy for study purpose. The campus of Karnavati Knowledge Village translates our educational philosophy into the infrastructure and thus, it makes an ideal education hub for students. Kolkata Kolkata is the intellectual capital of India. It is the third most populous city in India, and 13th in the world. The city is known for its vibrant political culture. Some notable companies headquartered in Kolkata include ITC Limited, Exide Industries, Britannia Industries, Bata India, Birla Corporation, RPG Group, Philips India, Coal India Limited, PWC India and Peerless Group. The Unitedworld Kolkata campus is situated at Salt Lake, Sector V, one of the fastest growing knowledge hub of India. Unitedworld Kolkata campus is one of the best techno academic B-school campuses in Eastern India. The campus has brought in the corporate ambiance of a western B-school in Asia. Strategically located near the central business district of Kolkata, the campus allows students to get optimum corporate exposure. The state-of-the-art infrastructure facilities encourage interaction and debate which form the heart of management education. Location is a priority for Unitedworld campuses. The institutes are strategically located with the best facilities available for a great experience. What sets us apart Ÿ Career-oriented education Ÿ Well-blended pedagogy Ÿ Experienced faculty members Ÿ Top-notch professional accreditation Ÿ Extensive exposure to opportunities Ÿ Conducive environment for learning 6 | Unitedworld School of Business www.unitedworld.in | 6

7. Why Study Under Our Wing? Transforming, Shaping and Developing Futures Choosing the right institute, to give wings to your career, is one of the biggest decisions you will ever make. At Unitedworld School of Business, the students are offered a platform to unleash their hidden talents and potential. It assures of top-class education, not only through theory, but practical implementation of the same as well. You would write your own future. But we would help you shape the story. We promise a personalized learning experience that would lead you to emerge as a business leader. A Green Institute An Entrepreneurial Institute Distinctively Unitedworld Unique Learning Methodology Excellent Teaching Field Exposure Unitedworld School of Business is the first institute in India that focuses on the initiation and growth of start-ups within its campus. It has set up UCIED – United Centre for Innovation & Entrepreneurship Development Foundation to provide a platform to its students. It comprises of students, faculty members, alumni and aspiring entrepreneurs for converting their business dreams into reality. Unitedworld’s students are at the center of everything. The institute focuses on all round development of the students and hence, this culture attracts students from all parts of the country. Unitedworld is distinct as it houses multiple schools and courses under one big umbrella. The motto of all these institutes is to promise continuous growth and enhancement for each student. Through focused learning methods, the aim is to introduce and expose students to various programmes. The development happens inside and outside the classroom which helps them understand bigger perspectives. It has set learning and execution models for the academic curriculum for various skill development needs which help the students understand and adapt to changes. Apart from a unique teaching methodology, UWSB houses experienced and highly supportive faculty members, that includes some of the best names in the industry. It also organizes frequent guest lectures by renowned personalities to offer the students a perspective of the outside world, right out of the horses’ mouth! The interactions and the sessions make the students industry- ready. True knowledge is a mix of textbooks and practice. At Unitedworld, regular industry visits are arranged for the students, so that they gain a holistic exposure and learning experience. It acquaints them with industry work patterns and processes at an organizational level. It also assists the students in being more receptive towards market needs and changes. Unitedworld’s Ahmedabad campus boasts of a stunning 34 acre lush- green landscape. It has green play courts as it understands the importance of being nature-friendly as well as physical fitness! The residential facilities are equipped with a garden-like cafeteria, not compromising on the luxury front. The tranquillity acts as a catalyst in gaining knowledge. 12 | Unitedworld School of Business www.unitedworld.in | 13

8. Unitedworld School of Business Study Highlights Strong focus on applied learning, an approach highly valued by employers Ÿ Experienced and highly supportive faculty, including some of the best in the industry Ÿ Course based projects embedded in the programme to provide practical experience Ÿ Frequent guest lectures by renowned personalities from the industry Ÿ Unitedworld gets students from various parts of the country who shift from their hometowns for the amazing quality of education and infrastructural facilities. OVERVIEW The aim of Business Schools should be to reflect themselves as mirrors of the business world. This ideology is at the heart of Unitedworld School of Business (UWSB), which was established to give a critical and fundamental responsibility to its students, faculty, and recruiters to create and maintain a culture that aligns with the capacities we seek in our next generation of business leaders. UWSB has achieved recognition for its academic excellence owing to its worldwide network of extremely qualified academicians, adjunct faculty members from Ivy-league business schools, and strong brand linkages. At UWSB, we not only train our students to aspire for managerial excellence and effective leadership, but also help mould themselves in ever- changing roles and render them with a competitive edge to manage efficiently the dynamic social and economic needs of the country. CAMPUSES Unitedworld School of Business has two campuses - one each at Ahmedabad and Kolkata. Both the campuses offer PGDM which is recognized by AICTE. A welcoming atmosphere, I felt comfortable as soon as I walked through the campus. Kolkata campus also offers PGPM with optional MBA recognized by UGC. Student 14 | Unitedworld School of Business www.unitedworld.in | 15

9. Programme Coordinators TRIDIBESH BANDYOPADHYAY PGDM - IIM Calcutta Engineering - Jadavpur University of academic experience. He was the Course Coordinator for MBA programme of Jadavpur University and has served as a guest faculty at several B-schools in addition to teaching M.Phil. classes under WBUT. His achievements include a Certificate of Honor at the JBNSTS examination of 1970. JAYANTA SENGUPTA IIM Calcutta Prof. Sengupta, an alumnus of IIM Calcutta, is a professional with more than 35 years of experience in advertising, brand building, academics & corporate training. He has worked for renowned advertising agencies such as Draft FCB-Ulka, Rediffusion Y&R & Lowe and has handled clients such as Tata Sons, Eveready, SRF, B.P., FedEx, and Raymond. He has also been a visiting faculty for IIM-C, IIM-L, Narsee Monjee, SP Jain, and Symbiosis. He has written a book 'WrapAround – Delivering a Great Brand Experience',and another on the growth of the Polypropylene industry globally, titled "Polypropylene at 50". Prof. Sengupta brings to Unitedworld a rich wealth of experience in blending corporate branding and academics. Tridibesh Bandyopadhyay has a mix of professional and entrepreneurial experience of over 23 years in Project Management, Strategic Consulting, International Trade, Education and Technology. Currently, he is the Director and CEO of InQube Innoventures, engaged in incubation of several ventures in skills training, e-learning, analytics, mobile governance and digital enablement and IOT. He has held senior leadership positions in academic management in last ten years - and is the founder director of Unitedworld. He is a Certified Corporate Governance Educator from Global Corporate Governance Forum, IFC, World Bank. He teaches Services Marketing, Marketing Communications and Entrepreneurship, and has been a corporate trainer for employees of brands like IBM, INDAL, Tata Steel, Tata Motors, Balmer Lawrie, HCL, Reliance Infocomm etc. Before coming to education and knowledge sector, he has worked with Australian Trade Commission for 4 years, facilitating trade and business between Australian companies and Indian counterparts. As a strategy consultant, he has worked with clients from Australia, Japan, USA, UK, Germany, Singapore and Saudi Arabia. At present, he is the member of Education and Skills Committee of Indian Chamber of Commerce, and MSME Committee of CII. Personalized teaching methods by the faculty ensure holistic development of the students. MANAS CHAKRAVARTHY IISW & BM - Kolkata, ACI - Hyderabad He has over 3 decades of experience in the field of Human Resources. As a practicing manager, he moved through a variety of businesses such as infrastructure, engineering, logistics, and healthcare before switching over to academics. In addition to teaching courses in HRM, IR and OB, he has conducted learning and development programmes at leading organizations like BHEL, L&T, Eureka Forbes, RBI, Reliance, Wipro and Infosys. JAIDEEP BANERJEE PGDM Advance Diploma in Retail - London, CFRM - IIM-A DR PRAKASH MATHURE Postgraduate in Advanced Manufacturing Technology from University of Melbourne, Australia. Engineering Graduate, Electrical and Mechanical Engineering. A dynamic professional with more than 30 years of experience in Sales, Marketing, Retail & Retail Operations, Supply Chain Management, Product Development, Business Development, Channel Management & Brand Management. He is a proven performer with excellent track record in Retail Sales & Business Development across assignments with leading brands like MRF Tyres, Titan Watches, Tanishq-Jewellery, Piramyd Retail, Raymond, Reliance – CDIT division & DLF Retail Developers Ltd. Prof. Banerjee is a visiting Faculty with Nirma Inst. of Management, MICA, EDII and teaches in the areas of Marketing, International Business, Entrepreneurship and Retail Management. He is also a Consultant to Govt. of Gujarat for Vocational Training Courses and has vocationally trained over 1,500 youths. The faculties at UWSB are approachable and knowledgeable with years of industry experience. Dr. Mathure is an Engineering Graduate both in Electrical and Mechanical Engineering and a Postgraduate in Advanced Manufacturing Technology from University of Melbourne, Australia. He has done his MBA in Finance & MBA in Marketing from Melbourne Business School, University of Melbourne, Australia. Dr. Mathure has completed his doctoral and post doctoral in International Business from the prestigious Harvard Business School. He was a visiting / adjunct faculty for a number of years in various Universities / Institutes in Australia, New Zealand, Canada, USA, and Europe (UK, Germany, Netherland and Iceland) for various management courses in the areas of Finance, Marketing, Operations, Quantitative, General and Strategic Management, and Engineering. He has successfully supervised / guided three candidates for their doctoral degrees (Ph.D.). Student DR. AMITAVA GHOSH Ph.D, BESU, PGDM - IIM Calcutta, B.Sc Physics - Calcutta University A doctorate from BESU, Prof. Ghosh earned his B.Sc. (with Hons in Physics) from Calcutta University, followed by PGDM from IIM-C. He blends 16 years of corporate career (Hindustan Steelworks Construction Ltd. Andrew Yule Group of Companies) with more than 20 years 16 | Unitedworld School of Business www.unitedworld.in | 17

10. Academic Contributors (*partial List) DR. AMITAVA GHOSH Ph.D, BESU, PGDM - IIM Calcutta, B.Sc Physics - Calcutta University DR. MEENAKSHI KHEMKA Ph.D., IIT – Delhi, MBA, University of Allahabad PROF. JAYANTA SENGUPTA IIM Calcutta PROF. SAHANA GHOSH M.Phil (Economics), M.A. (Economics) Delhi School of Economics – JNU PROF. MANAS CHAKRAVARTHY IISW & BM - Kolkata, ACI - Hyderabad DR. NAMRATA BAJAJ Ph.D., M.Phil (English), Central Univeristy, Bilaspur, M.A (Ravi Shankar University) DR. PRAKASH MATHURE Engineering Graduate, Electrical And Mechanical Engineering, PG in Advanced Manufacturing Technology, University of Melbourne, Australia DR. KISHOR BHANUSHALI Ph.D. (Guj. Uni.), MBA (Finance) M.A. (Economics – MSU), DFM (Welingker) DR. SUNIL PATEL Ph.D, MBA (Marketing), B.Pharm DR. BHUVNESHWAR GUPTA Ph.D., MBA (Marketing), M.Sc. (Physical Chemistry) DR. HIMANSHU BAROT Ph.D, MBA (Finance), UGC NET PROF. KAVERI NARANG PGDM, IIM Calcutta PROF. HARDIK GANDHI M.Com Accounts, AMFI PROF. MRUGESH NAYAK M.Sc. IT, PGDCA, B.Com DR. GURMEET SINGH Ph.D, M.Com, MBA PROF. SANDEEP BHOGAL PGDFS, SIBM Pune PROF. BANSARI DAVE Ph.D. (Pursuing), M.Phil., MBA (Finance, HR) PROF. PARVINDER SINGH NARANG PGDM – IIM Calcutta, B.Tech (Hons), IIT KHARAGPUR PROF. PRIYANKA NAIR MBA, B.Com (Banking/Marketing) PROF. VIBHA JHOL CA - ICAI, B.Com - Calcutta University PROF. AYAZ AHMAD SHAFI International Corporate Trainer DR. MAHUA DATTA Ph.D., MBA (CU), M.Sc., IPMS, Mumbai PROF. GAURAV RATHOD B.A. (English) PROF. BHUPINDER ARORA MPhil. MA (Psychology) 18 | Unitedworld School of Business www.unitedworld.in | 19

11. Post Graduate Programme PGDM & M.B.A. (2 Years) Programme Outline Unitedworld School of Business offers PGDM in Ahmedabad and both PGDM & MBA in Kolkata Campus. Major Specialization can be selected from Marketing, Human Resource and Finance, while Minor Specialization can be selected from Marketing, Human Resource, Finance, Retail Operations Management, etc. Eligibility Criteria Graduates in any discipline from a recognized University are considered eligible for this course. Candidates in their final year of graduation may also apply. All students seeking admission to Unitedworld School of Business must fill-up the prescribed application form, and submit the same to Unitedworld School of Business with their admit cards and scorecards of CAT /CMAT/ MAT / XAT / GMAT /Any other National Level Entrance Test. The business world is rapidly expanding, and leaders today face significant opportunities to bring about positive changes in the economy. The role of a business is wider than handling new ventures, and can contribute in the development of society by utilizing the natural and human resources efficiently. Graduates of this programme can not only deploy their management skills to help a business grow, but they can also experiment with their entrepreneurial skills to sustain in the highly competitive corporate world. The design of curriculum and pedagogy in these courses emphasizes on giving the students exposure to various business challenges and encouraging them to apply academic theories in a more practical setting. Well-equipped, technologically advanced and interactive classroom environment that adds to the focus. Selection Process Stage – I The dates and venue for the Selection Round is intimated to shortlisted candidates through email, letter and phone call on receipt of application form. Stage - II The selection round comprises of Ÿ Instant presentation / Group discussion / Case analysis Ÿ WAT Ÿ Psychometric Test Ÿ Personal Interview The programmes focus on both – theory and practical implications. It helped me grow in the corporate world. Stage - III Selected Candidates are intimated via mail and letter. The admission is confirmed on receipt of requisite fees as mentioned in the admission offer letter. Student 20 | Unitedworld School of Business www.unitedworld.in | 21

12. Learning Model Core Courses Core Courses Summer Internship Sem 1 Sem 2 Electives Foreign Language Programme RURAL IMMERSION PROGRAMME (IRMA) Core Courses Core Courses Placement Sem 3 Sem 4 ENTREPRE- NEURSHIP IMMERSION PROGRAMME (EDII) Certicate Programme for HR Specialization (AHRD/Identity) Lean Six Sigma Certication Programme (KPMG) START UP IMMERSION PROGRAMME BY UCIED IN ASSOCIATION WITH IPPO & CII Business Analytics R Programming Language, SAS (NIVT) Certicate Programme for Finance Specialization (ICICI D./NISM) Join Start Up Incubation Centre INTERNATIONAL IMMERSION PROGRAMME (SINGAPORE) Semester with Core Courses Optional Semester with Core Courses & Electives Certicate Programme for Marketing Specialization (Seven Boats) Additional Certication Courses Industry Connect 22 | Unitedworld School of Business www.unitedworld.in | 23

13. Unique Certification Courses About IPPO (Intellectual Property Protection Organization) Constantly changing global scenario is shedding light on IPR issues for aspiring individuals, academicians, corporate , start-ups and enterprise sectors in Micro, Small & Medium Enterprises. Hence, Educational, corporate and industrial sectors in India are in dire need of greater understanding of IPR issues , with strong focus on innovative and creative works. CERTIFICATE PROGRAMME IN LEAN SIX SIGMA WITH KPMG KPMG in India is one of the leading providers of Risk, Financial, Business advisory, Audit, Corporate Governance, Tax and Regulatory Services. Six Sigma Green Belt training and certification programme is an international offering specifically designed for the institutes and students. The programme is recognized across 147 countries where KPMG operates from. About CII (Confederation of Indian Industry) CII works closely with Government on policy issues, interfacing with thought leaders, and enhancing efficiency, competitiveness and business opportunities for industry through a range of specialized services and strategic global linkages. CII is pioneer in fostering entrepreneurship in the country and creating startup ecosystem. CII serves as a reference point for Indian industry and the international business community and has over 7200 members. Lean Six Sigma Six Sigma professionals continue to be in demand, as companies worldwide seek to cut costs and improve processes and decrease waste. Countless employers see hiring Six Sigma as an investment that offers a high return - because they know how to achieve more using fewer resources. Ÿ Lean Six Sigma is a standard, structured, disciplined and data driven approach which helps the organization to make fact based decisions in all the critical areas of the organization Ÿ LSS is a management philosophy that seeks to drive a quality culture change through a multi-level structured programme researchers and institutions by encouraging enquiries into the emergence and growth of entrepreneurship as a discipline. RURAL IMMERSION PROGRAMME IN ASSOCIATION WITH IRMA The Institute of Rural Management Anand ( IRMA), established in 1979 , is the pioneering academic institution in rural management education and research. It is committed to pursuing excellence along with creativity and integrity. Today, IRMA is recognized not only as an institution of excellence in teaching and research, but also acknowledged for having successfully created the new discipline of rural management. About the Programme & Pedagogy A three- day Entrepreneurial Immersion Programme presents an experiential based learning along with nuances attached to understanding Entrepreneurship. This immersion programme includes important topics such as – Know your Entrepreneurial Quotient, Ideation process , Start-Up Idea generation , Resource / Technology based idea mapping , Financial feasibility of Start-up and then understand ways and means to scale up the start-up for sustainability. Classes are facilitated in an interactive and participatory manner. About the Programme & Pedagogy Start-up Immersion Programme will be a hands-on experience covering the exploration and hard decisions that students face when getting their ideas off the ground. The programme aims to create awareness on Start- up and helps students to turn their ideas to venture. The programme consists of classroom modules which help students to understand entrepreneurship as a career, tools to generate and validate their ideas, develop a business plan and learn how to turn it into real Start-up. About the Programme & Pedagogy Ÿ A 4-weekends thorough 32 hour contact programme designed with adaptive learning methodology Ÿ It orients participants towards fact based decision making, use data to draw business conclusions, analyze current trends and metrics for their practical use, conduct depth causes analysis and innovate for performance improvement Ÿ Brings practical demonstration of statistical tools and provide an opportunity to practice About the Programme and Pedagogy A three-day rural immersion programme presents a cohesive mix of class as well as field experience. The class room sessions present a comprehensive picture of rural India , the field visits provide students an opportunity to connect the classroom learning with the realities on the ground. Session Plans Ÿ Overall environment in the country for start-ups Ÿ Start-up basics-idea to go Ÿ Best suitable business structure for start-up Ÿ Get your toolkit ready – legal compliance requirement & impact Ÿ Navigate a path to market - identify and examine sources of start-up funding Ÿ Marketing strategy for start-up Ÿ Team building and resource management Ÿ Business plan preparation Ÿ Role of intellectual property management for start-ups Session Plans Ÿ Charms of Becoming Entrepreneurial Ÿ Know Your Entrepreneurial Quotient Ÿ Start-up Ecosystem in India Ÿ Entrepreneurship Development Process Ÿ Start-up Idea Generation Process Ÿ Resource/ Technology Based Idea Mapping & Presentation (Group Exercise) Ÿ Market Analysis: Start-up Ÿ Financial Feasibility: Start-up Ÿ Start-up Management and Scaling Ÿ Start-up Entrepreneur (Interaction) Ÿ Valedictory and Certification Session Plans Ÿ Rural Society & Culture Ÿ Rural Development Interventions Ÿ Collective Action : Milk Revolution in Gujarat Ÿ Rural Livelihoods and Natural Resources Ÿ Field Visit Ÿ Understanding Rural Household Economic Decision – making Behaviour – through a simulation game (Naranpur Express) Session Plans Define: Ÿ Understanding Lean Six Sigma Ÿ Project Definition and Project Charter Ÿ Critical to Quality (CTQ) characteristics Ÿ High Level Process Mapping- SIPOC Measure: Ÿ Learning and Usage of tools like FMEA, cause & Effect diagram, Pareto charts & detailed process mapping Ÿ Performance Standards Ÿ Measurement System Analysis (MSA) Ÿ Data collection and Sampling techniques INTERNATIONAL IMMERSION PROGRAMME (SINGAPORE) About the Programme & Pedagogy In this era of globalization; students should be exposed to the international environment as organizations can not just rely on domestic workers and domestic market. In the lean period, students are able to go about Singapore, to witness the multi-racial and cultural environment. Intellectual Property Protection Organisation Pvt. Ltd. Analyze: Ÿ Graphical Analysis Ÿ Process capability Analysis- CP, Cpk Ÿ Identify Variation success- Hypothesis Testing Ÿ Correlation Factors- Regression Analysis ENTREPRENEURSHIP IMMERSION PROGRAMME IN ASSOCIATION WITH EDII START-UP IMMERSION PROGRAMME BY UCIED IN ASSOCIATION WITH IPPO AND CII Session Plans Ÿ Role of strategy in global business Ÿ Integration- responsiveness framework Ÿ Distinct strategies emerging from the integration responsiveness framework Ÿ Item for preparing Global Sustainable Business Group Ÿ Differences of Cultural Environment and its Impacts Ÿ Implications of Political, Legal and Government Intervention About UCIED United Centre For Innovation & Entrepreneurship Development (UCIED) provide a platform to the Unitedworld community of students, faculty members, alumni for converting their dreams into reality. UCIED is committed to mentor, guide, support and facilitate the budding entrepreneurs in successfully launching their business. The services include expert connect, association with mentors, access to physical infrastructure including workstations, conference hall, meeting rooms, shared office resources, technical and management assistance and networking with Investors. Entrepreneurship Development Institute of India (EDII) - Gandhinagar, an autonomous and not-for-profit institute, set up in 1983, is sponsored by apex financial institutions - the IDBI Bank Ltd., IFCI Ltd., ICICI Bank Ltd. and the State Bank of India (SBI). To pursue its mission, EDI has helped set up twelve state-level exclusive entrepreneurship development centres and institutes. Improve: Ÿ Brainstorming techniques and TRIZ Ÿ Solution Selection and error proofing- NGT, N/3 voting Ÿ Pilot testing of Improvement Ÿ Pilot testing report and justification of improvement initiative Centre for Research in Entrepreneurship Education and Development (CREED) CREED aims at serving as a bridge between theory and practice in the field of Entrepreneurship. The Centre catalyses networking of Control: Ÿ Control charts- Variable and Attributes charts Ÿ Implementing process control Ÿ Project Closure Ÿ Acceptance strategy 24 | Unitedworld School of Business www.unitedworld.in | 25

14. Unique Certification Courses CERTIFICATE PROGRAMME FOR FINANCE OFFERED BY NISM AND ICICIDIRECT CENTRE FOR FINANCIAL LEARNING CERTIFICATE PROGRAMME FOR MARKETING WITH SEVEN BOATS ICFL is an educational initiative of ICICI Securities Ltd. It is one of the leading providers of education on Capital Markets, Financial Planning and Wealth Management. ICFL covers the learning needs of students and professionals in broad areas of Investment Education, Professional Certification and Professional Development. ICFL has joined hands with National Institute of Securities Market (NISM), established by the Securities and Exchange Board of India (SEBI) to help students acquire practical working knowledge of stock markets and derivatives. NISM caters to the educational needs of various constituencies such as investors, issuers, intermediaries, regulatory staff, policy makers, academia and future professionals in the financial sector. NISM’s School for Certification of Intermediaries develops and conducts Certification Examinations and Continuing Professional Educational programmes to enhance the quality and standards of professionals employed in various segments of the financial industry. Seven Boats Academy is a premier digital marketing training institute. It has trained more than 1000 students and professionals across India. The Academy has given digital marketing consultation and solutions in 50+ industry verticals including Healthcare/Medical, Education, Engineering, Retail, Business Services, Finance etc. for more than 500 international and domestic projects. Seven Boats has been listed among top 100 digital marketing companies in India in 2015. About The Programme The students will Learn A to Z of Digital Marketing through various case studies along with updates on latest industry trends. There will be live project opportunities, industry exposure, discussion and doubt clearing session with instructor as well as free business consultation Ahmedabad Kolkata CERTIFICATE PROGRAMME IN DATA ANALYTICS WITH NIVT CERTIFICATE PROGRAMME FOR HUMAN RESOURCE About NIVT NIVT is one of the top ten Data Analytics training institutes in India as per the rankings compiled by Analytics India Magazine. NIVT® is the training brand of Novel Research and Development India (P) Ltd., Kolkata, WB, is the premier training provider in the field of Business Analytics, Data Science and Information System Management. Academy of Human Resources Development (AHRD) is India’s premier institution specializing in HR development since 1990. Over the years, the Academy has launched and nurtured a number of activities to make HRD a vital part of a comprehensive management strategy. Identity Training Services works in the areas of Assessment, training and Consultancy. They believe in bringing in plenty of experience and multiple exposure to the Training delivery leading to high level of effectiveness. Session Plan Ÿ Keyword Research Ÿ Search Experience Optimization (SXO) Ÿ Social Media Optimization & Marketing (SMO & SMM) Ÿ Google Adwords Ÿ Google Search Console (WMT) Ÿ Google Analytics Ÿ Email & SMS Marketing Ÿ Android App Development About the Programme & Pedagogy The programme is meant to give the students an introductory understanding of the R language, SAS programming, Excel and case studies discussion with brief statistical knowledge. R programming becomes more and more popular since it is fully open source and reacts very dynamic to new developments. SAS is the most powerful data analytics tool. With this course the students shall build a very solid foundation out of the various applications using R and SAS. About The Programme It aims to help students acquire practical working knowledge of stock markets and derivatives. The Classroom lectures combined with practical training commences the journey of students into the exciting world of equities and derivatives and lay a strong foundation to work in the Capital Market segment. About the Programme & Pedagogy The 20 hour Certificate Programme aims at equipping participants with the requisite competence for design and delivery of training modules as a training manager or consultant. The pedagogy includes didactic sessions, case studies and simulation exercises. Session Plans Ÿ Overview of Equity Ÿ Financial Market Ÿ Capital Market Ÿ Mechanism of Stock Trading- Virtual Stocks Demo Ÿ Corporate Action and Taxation on Equity Investments Ÿ Introduction to Fundamental and Technical Analysis Ÿ Hedging Risks - Derivatives Session Plans Ÿ Introduction to Business Analytics using R language & SAS Programming Ÿ About Analytics Ÿ Expectations from Analytics Professionals Ÿ Comparison of various Analytics tools like SAS, R, Excel, SPSS and StatSoft Ÿ Application & Case studies Examples Session Plan Ÿ Expanding roles of trainers and consultants Ÿ Effective Performance Management System Ÿ 360 degree approach to designing, developing and conducting interventions Ÿ Adult learning processes Ÿ Multi-pronged exploration in TNA Ÿ Developing content, curriculum and calendar Ÿ Creating games, tools and techniques; generating participation and measuring training outcomes 26 | Unitedworld School of Business www.unitedworld.in | 27

15. Education Delivery Method Through focused learning opportunities, our students dwell in the realm of impactful ideas, both inside & outside the class room which helps them understand bigger perspectives. The students also gain new insight into business across sectors, functions, organisation types through business projects and apply them successfully in complex and changing environment. During first year, students are exposed to immersion programmes in rural, entrepreneurship and start-ups followed by Internship. Further, second year is concentrated towards specialised add-on programmes like Lean Six Sigma, Business Analytics, Investment Analysis and Decisions, Learning Interventions & Consultancy leading to a greater focus and stress in the respective areas of Specializations. Education is beyond textbooks. It rests in ideas, in enthusiasm and in single- mindedness. INTERNATIONAL IMMERSION PROGRAMME (OPTIONAL) GAP GUEST LECTURE SERIES ANALYSIS & GROWTH PLOTTING MENTORING INDUSTRY SUPPORT COMMUNITY SERVICE MANAGEMENT WEEKS CERTIFICATION COURSES 28 | Unitedworld School of Business www.unitedworld.in | 29

16. Gap Analysis And Growth Plotting Our dedicated team of researchers have specially designed a matrix of management maturity and employability for our students. During the selection process, the grade of each student is decided, which gets further consolidated by subject-wise assessment from each faculty member. Every grade has a pre-designed growth path, but pace of development may vary individually. Once the grade of each student is identified, pre-programme sessions commence which prepare the students for meticulous curriculum ahead. Even after the commencement of classes, differential treatment is given to each track for a period. This is requisite in a high value management programme for the students from different backgrounds to gain knowledge with similar level of readiness. A good mentor is more informative than theoretical knowledge and more valuable than a decade’s business. Mr. Anuj Sethi, Head of Marketing Services, General Mills Mentoring We observe each student on a personal basis under the ERP platform. With our steadfast mentorship structure, professionally trained counselors monitor progress of our students. It provides an excellent opportunity to students and they come up and share their concerns and confusions regarding academics and career. Guest Lecture Series Special lectures are organized for students throughout the academic year. Renowned personalities are invited to share their experiences and success mantra of their glorious journey with the students. During such guest lectures, these prominent personalities interact with our students and enlighten them by giving a glimpse of the real world. Mr. Chandan Nath, Marketing and Branding Expert Ms. Trisha Chakraborty, International Development Officer, University of Buckingham Mr. Radhakrishnan Pillai, Author - Corporate Chanakya and Mr. D. Sivanandan, Ex. DGP, Maharashtra at Induction Programme Workshop on Advertising, Branding and Creativity by Mr. Alvin Saldanha, Founder & Chief Creative Officer, Brandarms 30 | Unitedworld School of Business www.unitedworld.in | 31

17. International Immersion Programme In this era of globalization; students should be exposed to the international environment as organisations can not just rely on domestic workers and domestic market. In the lean period, students are given option for exploring the multi-racial and cultural environment in Singapore. A window to the outside world is important to gain the ability to sustain in the rapidly changing market and to gain the confidence to tackle real life business problems. Visit to Britannia Industries Management Week The Management Week stands to be an incredible experience for the students. The Management Week involves eminent personalities like Mr. Virendra Yadav, Dr. Rajeshwari Narendran, Mr. Nadeem Jafri, Mr. Saurav Pandey, and the likes. Guest speakers give insights to the hard facts of business world outside campus. They also unfold ways for the students about learning through practical knowledge. The Management Week has proven to be an activity of great enthusiasm and intense grey cell activity. Community Service Apart from academics, measures are taken for overall development of the students. Hence, along with extracurricular activities and academic routine, we run various campaigns such as “Wear Helmet Campaign”, “Swachh Bharat Campaign”, “Save Girl Child Campaign” and “Save Water Campaign” to create general awareness among the students. Such campaigns on noble causes also encourage the students to develop a sense of social responsibility in them and become better human beings. Industry Visits True knowledge is gained with a balanced mix of strong theoretical concepts and its practical know-how. Here, we provide a holistic learning experience to the students and instill confidence in them to tackle real-world business problems. Students are given organizational experience through industry visits. It acquaints them with industrial work patterns and intricate management processes of the organization. Visit to McCain Certification Courses Unitedworld has undertaken additional efforts in this year's academic curriculum (learning model) to introduce and expose the students to various skill development programmes which will help them understand and readily adapt to rapid business, technological and social changes. These certificate programmes shall help provide analytical and problem solving skills and keep them abreast with the trends and changes in a highly competitive and globally dynamic economy. Visit to Hindustan Unilever Visit to Amul 32 | Unitedworld School of Business www.unitedworld.in | 33

18. Year - 1 Year - 2 Semester – I & II Semester – III & IV History of Business Management Foundation Fundamentals of Marketing Management Accounting Organizational Behavior Written Analysis & Communication Microeconomic Theory Business Mathematics & Statistics Business Communication Information System for Managers Contemporary Issues and Skills in Management Financial Management Human Resource Management Operations Management Macroeconomic Theory Quantitative Techniques for Management Specialization Courses* (Major and Minor) Capstone Courses Like: Business Strategy Business Ethics and Corporate Governance Legal Environment of Business Dissertation The purpose of making the students prepare a dissertation is to augment their knowledge on a particular topic. The students are guided by the respective faculty member during their dissertation course. Towards the end of the course, the students are required to present their research details and results on the selected topic. Thereafter, the students are assessed on the basis of their dissertation topic, depth of research and its outcome. Summer internship (8 - 10 weeks) This programme aims at widening the business perspective of the students by providing an exposure to real-life organizational situations after completing first year course. The summer internship has duration of 8 - 10 weeks and tests the students thoroughly on their learning. These internships give students an insight into the practicalities of corporate world across various sectors. During internship, the students undertake projects under the guidance of company executives and the institute faculty guides who interact with the students on weekly basis. The objective of SIP is to provide the students a first-hand experience in industry. It helps students with ample opportunities to innovate and present their ideas. It also assists students in being more receptive to market needs and deciding their area of specialization in the second year. 34 | Unitedworld School of Business www.unitedworld.in | 35

19. Specialization - Marketing Specialization - Human Resource In the world of fierce competition where products have to compete with each other not just nationally but internationally, it becomes immensely important to sustain a position in market. The Marketing specialization covers Sales, Digital Marketing, Advertising, Branding, Consumer Relationship Management, Market Research, Consumer Behavior and Small Business Operations. PROGRAMME OUTLINE Ÿ Sales and Distribution Ÿ Consumer Behaviour Ÿ Product and Brand Management Ÿ Managing Modern Retail Formats Ÿ Integrated Marketing Communication Ÿ Services Marketing India has a vast pool of ingenious talent. It is the job of a Human Resource Specialist to identify this talent and channelize it into result-oriented work force. The HR wing is an extremely crucial part of any organization since the functional and qualitative ability depends upon them. This specialization educates the students on the rapid growth of service sector, liberalization, privatization and globalization. PROGRAMME OUTLINE Ÿ Industrial Relations and Labour Laws Ÿ Performance Management Ÿ Strategic HR Management Ÿ Training and Development Ÿ Organizational Development Ÿ Compensation and Benefits Management Career Prospects Marketing helps decide the medium to promote a brand and communicate to the target audience. Graduates with this specialization have career prospects as Marketing Managers, Marketing Research Analysts, Media Planners, Brand Managers and Product Managers. Career Prospects Human Resource helps in dealing with the recruitment, training and functioning of employees as well as planning the company policies. Graduates with this specialization can be HR Managers, HR Consultants, and Team Leaders. 36 | Unitedworld School of Business www.unitedworld.in | 37

20. Specialization - Finance Specialization - Operations Management With this specialization, the students are provided with innovative, comprehensive and rigorous study to evolve as future finance experts. Along with financial aspects, this specialization also reinforces the managerial and technical skills of the students. Practical aspects like micro-finance and global prospects are also included to enhance knowledge and prepare the students at global level. PROGRAMME OUTLINE Ÿ Financial Products Ÿ Investment Analysis and Portfolio Management Ÿ Financial Markets and Services Ÿ Strategic Financial Management Ÿ Project Appraisal Ÿ Risk Management Operations Management is an area which deals with designing, managing and controlling the process of production, services and supply chains. It takes into consideration the acquisition, development and utilization of resources to deliver the goods and services to their clients. Operations Management is also concerned with strategic issues i.e. determining the size and location of manufacturing plants, structure of service / telecommunications networks, and designing technology supply chains. PROGRAMME OUTLINE Ÿ TQM, 6 Sigma & World Class Operations Systems Ÿ Global Supply Chain & Logistics Management Ÿ ERP Systems: Technology Planning & Implementation Career Prospects Finance department holds the responsibility of the finances of a company. Graduates with this specialization can be Financial Consultants, Financial Advisors, Finance Managers, Investment Bankers and Bank Consultants. Career Prospects MBA in Operational Management program offers an opportunity to work as a Supply Chain Manager, Logistics Manager, Consultant, Inventory Control Manager or work in the Strategy Planning and Manufacturing Strategy. 38 | Unitedworld School of Business www.unitedworld.in | 39

21. Specialization - Entrepreneurship and Family Business Specialization - Retail Management With prime focus on leadership, organizational and negotiation skills, this specialization trains the students to deploy their understanding in real-life business situations. Every family business owner faces the challenge to meet the utmost standard of quality and resource management. This specialization provides the skills to acknowledge one's abilities and manage a growing enterprise in the market. PROGRAMME OUTLINE Ÿ Entrepreneurial Development Ÿ Accounts and Finance Ÿ Business Communication Ÿ Developing Business Plan Ÿ Project Development Ÿ Family Business Management Ÿ Human Resource Management Ÿ Marketing The size of retail industry in India is around Rs. 9,30,000 crore, out of which the organized retail industry comprises about Rs. 35,000 crore contributing to about 4% in total. Further, the growth of retail sector is expected at around 7% in the next decade. The retail environment requires professionals with new skills, efficiency and capabilities to learn, to compete and to think out of the box. PROGRAMME OUTLINE Ÿ Fundamentals in Retailing Ÿ Branding and CRM in Retailing Ÿ Retail Operations Career Prospects With numerous startups evolving every day, entrepreneurs are highly paid for their innovative ideas that grow into large-scale businesses in future. Graduates with this specialization could help expand family businesses and start an independent business venture. Career Prospects Retail Management helps the students understand marketing trends from the perspective of retailer as well as the needs of a consumer. Graduates with this specialization can be Sales Executives, Sales Managers, Store Managers and start an independent retail outlet. 40 | Unitedworld School of Business www.unitedworld.in | 41

22. Our Recruiters Multi-Layer Placement Cell A large number of organizations acknowledge Unitedworld School of Business as a huge pool of talent and recruit our students time and again pertaining to their skills. We are supported by a large number of reputed organizations as our recruiters which further adds to the glory of UWSB. TIER - I ZONAL TEAM TIER - II NATIONAL TEAM TIER - III INTERNATIONAL TEAM Our unique global placement team provides students with a proficient assistance which is divided into three models. With global contacts and one of the most active placement teams in India, Unitedworld provides suitable placement opportunities for its students. It is one of the most structured and well planned career development efforts of any business school. TIER - I The first team explores zonal opportunities in East Zone, West Zone, Central Zone, North Zone and South Zone. TIER - II The second team works on creating national opportunities and integrate national placements in a centralized manner. *Partial List TIER - III An overseas placement team explores opportunities in UK, Middle East, East Asia and Australia. The globally spread network of Unitedworld team and industry advisors jointly create employment opportunities for Indian talent. Disclaimer: Logo(s), Trademarks and images used in the brochure are of respective owners/contributors; usage of the same in the brochure is for educational purpose and has no commercial meaning neither we claim any rights over it. 42 | Unitedworld School of Business www.unitedworld.in | 43

23. Name : Jaykishan Shukla Company : HDFC Bank Designation : Sales Trainee Email Id : Jaykishan14.uwsb@gmail.com Name : Arup Ranjan Rout Company : Kotak Bank Designation : Management Trainee : Email Id arupranjan14.uwsb@gmail.com Name : Pratik Singh Barad Company : JK Tyres UWSB PLACEMENT RECORD *PARTIAL LIST Designation : Sales Trainee Email Id : Pratiksingh.uwsb@gmail.com Name : Poonam Roy Choudhury Company : Group On Designation : Marketing Consultant Email Id : poonam14.uwsb@gmail.com Name : Deepak Maru Company : Tata Capital Designation : Management Trainee Email Id : deepakmaruuwsb.14@gmail.com 44 | Unitedworld School of Business www.unitedworld.in | 45

24. Name : Name : Shakti Pandey Aleya Habib Company : Company : Kurlon Sunrise Designation : Management Trainee Designation : Market Coordinator Email Id : Email Id : shakti14.uwsb@gmail.com rosy123.haque@gmail.com Name : Name : Deep Mukherjee Ismeeta Rai Company : SNL Finance Company : Just Dial Designation : Designation : Analyst Ambassador-Sales &Marketing : : Email Id deepmukherjee14.uwsb@gmail.com Email Id ishimanish.n@gmail.com Name : Name : Banhi Roy Sanshit Hirawat Company : XL Dynamics Company : OYO Designation : Designation : Financial Analyst Senior Executive Email Id : banhi14.uwsb@gmail.com Email Id : rajahirawat@gmail.com Name : Name : Bicky Singha Sunanda Paul Company : Company : JK Tyres HSBC Designation : Designation : Sales Trainee Fund Administrator Email Id : bicky14.uwsb@gmail.com Email Id : sunandapaul11@gmail.com Name : Shivani Saikia Name : Aishik Saha Company : PWC Company : TCI Designation : Associate Designation : Management Trainee Email Id : shivanisaikia94@gmail.com Email Id : aishik14.uwsb@gmail.com 46 | Unitedworld School of Business www.unitedworld.in | 47

25. Name : Durga Sarkar Name : Jyoti Chanda Company : Google Company : Idea Cellular Designation : Consumer Engagement Specialist Designation : Management Trainee Email Id : durgasarkar3@gmail.com Email Id : jyoti14.uwsb@gmail.com Name : Name : Sourav Kumar Ghatak Rangit Chatterjee Company : Club Mahindra Company : Just Dial Designation : Designation : Business Development Officer Ambassador-Sales &Marketing Email Id : Email Id : Souravghatak14.uwsb@gmail.com rangit450@gmail.com Name : Name : Santosh Das Nitinkumar Mewalal Yadav Company : Company : Kent RO Dominos Pizza Designation : Designation : Management Trainee Account Manager Email Id : santoshkumardas14.uwsb@gmail.com Email Id : gipssystar@yahoo.com Name : Name : Sweta Mali Sharwan Parmar Company : Company : Matrix Cellular Int. Service Ltd. HSBC Designation : Designation : Management Trainee Fund Administrator Email Id : Email Id : sharwankumar.14uwsb@gmail.com sweta.mali.93@gmail.com Name : Name : Rahul Baid Sagnik Bose Company : Company : HDFC Bank e-paathsala Designation : Sales Trainee Designation : Marketing Associate Email Id : Email Id : baidrahul14.uwsb@gmail.com sagnikbse@gmail.com 48 | Unitedworld School of Business www.unitedworld.in | 49

26. Witness Impressive Infrastructure Considering the comfort and convenience of the students, Unitedworld has designed its infrastructure in a considerable manner, which we believe is essential in today’s educational sector. Hence, we have provided all the necessary resources required to help them study and learn peacefully. My quest for knowledge never went unfulfilled, thanks to the amazing amenities on the campus. A Centre of Knowledge Unitedworld campus is well-equipped with technologically advanced knowledge hub having labs and libraries which operate round the clock so that the learning does not have hindrances. It serves as a repository of human knowledge for the students to quench their curiosity any time. The high speed Wi-Fi connectivity also helps the students to stay updated in their respective fields. Learning Hubs With utmost attention, the architecture of classrooms is made spacious, air-conditioned and comforting for students. We have embraced technology to transform the concept of classrooms into interactive sessions with the help of LCD projectors and sound amplification system. A soundproof reading room is also provided for students so as to learn peacefully. Students have access to the Library, which has the most exhaustive collection of books. Sports Zone Understanding the importance of physical fitness, we have ensured a dedicated space for a variety of games. There are independent courts available for indoor and outdoor sports like chess, table tennis, football, pool, volleyball, badminton, etc. as one can develop healthy competitiveness through participating in the sports. Apart from these amenities, there’s a great café serving amazing coffee and snacks on the campus where students can relax and interact with their friends during leisure time. 50 | Unitedworld School of Business www.unitedworld.in | 51

27. Convenient Accommodation Facilities Every student has access to a wide range of activities, facilities and support. Besides the regular hostel dining facilities, there are affordable food services on campus that provide inexpensive and easily accessible lunch/evening snack options. Unitedworld campus, with its beautifully landscaped & carefully tended gardens, provides an ideal environment for a congenial learning experience. Student accommodation includes catered and self-catering areas which are located on the campus. Student Unitedworld offers a chance to have a vibrant college life. All rooms are contemporary in design and are well-furnished, connected with free wireless internet. Kitchen and Dining areas are shared. A range of accommodation benefits are: Ÿ Free wireless internet Ÿ On site restaurant Ÿ Bed linen Ÿ Room cleaning service Ÿ Assistance from residential wardens Ÿ Dedicated Study Area Ÿ Relaxation areas throughout residence and academic block Restaurant and Meal Plan All students at Unitedworld enjoy their breakfast, lunch & dinner at our very own dining area, which is open for all the students on campus. The restaurant offers a wide variety of dishes everyday, catering to all dietary requirements. 52 | Unitedworld School of Business www.unitedworld.in | 53

28. Life at Unitedworld Unitedworld offers its students a platform to unleash their hidden potential and discover the talent they are capable of. Imbibing the culture and keeping the education combined with extra-curricular activities is the main focus. Our students are at the center of all our activities. We believe holistic education as beyond textbooks and lectures in classroom. Therefore, we encourage students to take up projects and participate in various events, which instils confidence in them and prepares them to brave challenges in future. INDEPENDENCE DAY CELEBRATION Life at Unitedworld is lively, full of enthusiasm and it is like one big family. CRICKET TOURNAMENT KITE FESTIVAL Student FOOTBALL TOURNAMENT GALA LUNCH ORGANIZED FOR ALL THE STAFF BY STUDENTS DJ NIGHT BY ARJUN RAMPAL 54 | Unitedworld School of Business www.unitedworld.in | 55

29. Life at Unitedworld GANESH UTSAV Apart from the excellent educational and extra-curricular experience, the overall culture scores full marks. The institute is full of life. SARASWATI POOJA Student Unitedworld campus decks up every year to welcome Maa Saraswati, Maa Durga along with her family and Lord Ganesha. Magnificent pandals are designed in the campus. All students and faculty members jointly participate in the festivals and experience the spiritual revelation of the occasions. The ornate festival of Navratri is celebrated at campus with gusto. The event witnesses thousands of invitees to a mesmerizing and memorable garba night. DURGA POOJA KARNAVATI NAVRATRI UTSAV 56 | Unitedworld School of Business www.unitedworld.in | 57

30. Awards & Recognitions Law Business Design Dentistry There are two things more important than money – recognition and praise. Unitedworld School of Law (UWSL) was recognized for its excellence in legal education and was awarded the best "Emerging Law Institute of India" award at the National Legal Summit & Awards 2015 of CMAI – New Delhi. Unitedworld bags Best-B-School in Marketing curriculum in India. Best Upcoming Institute for MBA Programs. Unitedworld School of Business has been awarded The Gurukul Award for Best Upcoming Institute for its MBA programs in finance, HR, IT, marketing, and retail management. The Dainik Bhaskar Group, one of the leading media groups in India, had hosted B-School Leadership Awards to recognize institutes which are innovative, modern and industry related in their curriculum. Unitedworld School of Business has been awarded with ‘The Outstanding B-School in Marketing’. Karnavati School of Dentistry received Certificate of Appreciation for hosting “Special Olympics Special Smile Program” for 300 Intellectually Disable Athletes of Gujarat State. Mr.Ritesh Hada, Managing Director, United Group accepted the award from Shri D. V. Sadananda Gowda, Hon’ble Union Minister for Law and Justice. Asia Education Summit & Awards - 2016 The institute has given me the biggest award of education. I shall always be thankful. India Hub Launched by Pennsylvania Commonwealth United Group Student Highest Potential & Emerging Management Schools in India – Rank #1 The Business Barons Magazine, Leading Business Magazine of India have identified Unitedworld School of Business as “The Highest Potential & Emerging Management Schools in India.” Unitedworld School of Business has been awarded the B-SCHOOL LEADERSHIP AWARD Commonwealth of Pennsylvania had launched "India Hub for Higher Education and Global Partnership" initiative at Karnavati Knowledge Village, Uvarsad, Gandhinagar. Mr. Ritesh Hada, United Group's Managing Director has received awards for excellent educational initiatives and unmatched contribution to the Education Sector of India. *Great Place To Study Research Institute is an international higher-education assessment & recognition firm with core focus on student satisfaction & cultural audit, helping institutes and universities of emerging economies to render quality education of global standards. 58 | Unitedworld School of Business www.unitedworld.in | 59

31. CSR Activities Swachh Sector - 5 A UWSB Kolkata Initiative Blood Donation Camp At UWSB, Ahmedabad Social responsibility assures of the fact that the institute is focused towards its duties – towards students, towards education and towards society. Unitedworld School of Business - Ahmedabad in association with Indian Red Cross Society - Ahmedabad organizes Blood Donation camp on 14th August every year. Students along with the faculty participate in this noble initiative. The whole nation is gripped with the Prime Minister’s launch of Swachh Bharat Campaign and people from all walks of life have come forward to support this movement. As a response to this call, UWSB students, staff and faculty led a drive for approximately about 2 hours, during lunch so as to be able to encourage office goers to use the bins rather than litter the streets with paper plates and cups. Sewage Treatment Plant Objectives: Ÿ To help students develop a sense of responsibility towards their surrounding Ÿ To motivate students to maintain cleanliness Ÿ To make the campaign visible in the adjoining area and keep it alive in the minds of the people I was a part of one of the CSR activities at Unitedworld and I feel so proud to study at an institute that is aware and active for the society as well. WEAR YOUR HELMET As an active part of the CSR efforts carried out by Unitedworld, a Sewage Treatment Plant has been set up on the campus. It is an humble step towards awareness & prevention of contaminated water pollution in the environment. The treated water will be used for plantation purpose. Student Unitedworld School of Business had organized an awareness campaign called “Wear Your Helmet”. A group of students had initiated this event and made a presentation on importance of following the traffic rules, wearing helmet being one of them. SWACHH SECTOR - 5, A UWSB KOLKATA INITIATIVE 60 | Unitedworld School of Business www.unitedworld.in | 61

32. Seminars & Dignitaries at Campus Knowledge and experience are meant to be shared. Ms. Martina Gleissenebner Executive Coach and Consultant Martina Gleissenebner from Austria shared her knowledge about Brand Building with the students of PGDM. Her rich experience and expertise in branding solutions helped the students in distinctly understanding the terms -Corporate Branding, Personal Branding and Leadership Branding. Mr. Abir Atarthy and Mr. Sandeep Sengupta, Certified Ethical Hacker, Indian School of Ethical Hacking In today’s world when everyone is surrounded by electronic gadgets and appears to be very conscious of everything, this session showed the audience how much awareness is needed and how small mistakes can lead to huge consequences in the widespread world of internet. This session helped the students know more about cyber crimes and made them learn how to avoid unnecessary harassments. Mr. Debasish Biswas Country Head, CIMA Mr. Debasish Biswas, Country Head of CIMA interacted with the students of UWSB. Mr. Biswas discussed the expectations of the recruiters and why some candidates find it difficult to get through the interview stage despite excellent academic credentials. Some of the interview tips helped the students understand the dynamics of the interviews. It was highly engaging and interactive session, where in the students had an opportunity of getting insight into “Practical Management” as well as issues that a young professional and an entrepreneur would need to be mindful of. At Unitedworld, I got to learn from some of the most renowned personalities of industry. Student Ms. Karen Smythe Global Trainer Karen Smythe from Australia enlightened the students of PGDM and BBA with her wisdom. The topic of her discussion was “Goal Setting” and ways to achieve it. During the course of her session, she made the students ponder over their goals and also focused on ways to achieve it. In a short span, she was able to touch the hearts of the students and left a mark on their tender minds. Dr. V. Aditya Srinivas Chief Operating Officer and Chief Economist, Bombay Stock Exchange Broker’s Forum, Mumbai. Mr. Deepak Mohoni Founder of Trendwatch (India) Pvt.Ltd. Mr. Mohoni delivered a lecture on ‘The Stock Market and You’ to the students. Mr. Mohoni explained the concepts of Efficient Market Hypothesis, Random Walk Theory and Portfolio Management Theory. Emphasis was also laid on the types of investments – Active and Passive. He also explained the difference between trading and investment and impact of media on stock market with the students. Sunita Williams (Astonaut, NASA) World renowned NASA astronaut Ms. Sunita Williams graced the Unitedworld campus with her presence and inspired the students and the faculty through an inspiring interactive session. Dr. Srinivas interacted with the students and shared his thoughts about the recent developments in Indian Capital Market. He also spoke about the history and development of Indian Financial System and gave insight to students about various scams in the markets have formed the base for regulatory norms that are created by the market regulator SEBI. She talked about her experience in space, preparation for the space trio and her never let go dreams even in the tough times. She motivated young minds to make their life worthwhile by doing something great for the society. 62 | Unitedworld School of Business www.unitedworld.in | 63

33. Campus: Ahmedabad: Karnavati Knowledge Village, 907/A Uvarsad, Dist. Gandhinagar - 382422 Tel: 079 3053 5083, 3053 5084 Kolkata: Infinity Benchmark, 10th Floor, Plot - G1, Block - EP & GP, Sector - V, Salt Lake, Kolkata - 700091 Tel: 033 3949 5000, 3027 3700 For Career Guidance: Ahmedabad Tel: +91 90330 01207, 75748 11136 For Career Guidance: Kolkata Tel: +91 91638 50000, 91631 65000 www.unitedworld.in Disclaimer: The information contained in this document is for informational purposes only and is believed to be reliable and accurate. Courses / Programmes offered by the institute may change on the discretion of the institute in the interest of students. *Specialisation offered will be subject to minimum number of students opting for the same.