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2008 FTF China Customer Presentation November 5-6 JW Marriott & Ritz Carlton, Beijing

2008 FTF China Customer Presentation November 5-6 JW Marriott & Ritz Carlton, Beijing. About the Freescale Technology Forum. Designed with the engineer in mind, the Freescale Technology Forum (FTF) is the event of the year for the embedded semiconductor industry.

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2008 FTF China Customer Presentation November 5-6 JW Marriott & Ritz Carlton, Beijing

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  1. 2008 FTF China Customer Presentation November 5-6 JW Marriott & Ritz Carlton, Beijing

  2. About the Freescale Technology Forum • Designed with the engineer in mind, the Freescale Technology Forum (FTF) is the event of the year for the embedded semiconductor industry. • The Forum has been enthusiastically received by the global developer community, drawing more than 20,000 attendees worldwide since its inception in 2005. • Bringing the entire Freescale ecosystem together under one roof at FTF creates a unique, energizing environment of innovation and collaboration.

  3. FTF 2008 Messaging Freescale as Thought Leader Freescale Market Focus and Technology Innovation Automotive – Consumer - Industrial – Mobile Communications -Networking - Enabling Technologies

  4. FTF 2008 Calendar • FTF Americas • June 16-19 • Orlando, Florida • Grande Lakes Resort • FTF France • Intercontinental • Paris, France • Oct. 7 2008 • FTF China • JW / Ritz • Beijing, PRC • Nov 5-6 • FTF Japan • Meguro Gajoen • Tokyo, Japan • Sept. 10 • FTF India • Bangalore, India • Nov 13-14

  5. FTF China Snapshot • November 5-6, 2008 • JW Marriott and Ritz Carlton Conference Centers

  6. New to FTF in ’08! - SpotMe • “Electronic Onsite (User) Guide” • Peer to Peer communication device • Electronic (Real-time) Surveys • Personal Agenda builder • Business card exchange and lead retrieval system for Freescale and partners • Simplified Chinese and English content provided on device

  7. Contest developed for attendees at FTF to develop application Each attendee able to take board home. RFID tag attached to interface with SpotMe Each FTF badge features MCF51JM128 ColdFire® USB Microcontroller MMA7260QT 3-axis Accelerometer MC34673 Li-ion Battery Charger MPR084 Capacitive Touch Sensor www.canyourbadgedothis.com New in ’08! - Can Your Badge Do This?

  8. New in ’08! - The FTF Design Challenge • Design an innovative, eco-friendly breakthrough product using Freescale technology to win cash prizes, industry recognition, and a chance to compete in the Grand FTF Challenge at the end of the year. • Five finalists for the FTF China Design Challenge will have their prototypes on display in the FTF China Technology Lab. • VotingeDM to those registered in FTF DC and for FTF China in the week of Oct 20 .

  9. Track Structure for Session Content • Automotive • Consumer • Industrial • Automotive system robustness • Automotive system solutions • Automotive trends • Vehicle networking • Home connectivity • Home entertainment devices • Portable consumer devices • User interface trends • Human Machine Interface (HMI) • Industrial • Industrial Networking • Medical • Motor control • Power and energy • Mobile • Communications • Enabling • Technologies • Networking • Multi-core technology • Networking enablement • SMB/enterprise solutions • Wireless/wired infrastructure evolution • Development tools • Process and technologies • Safety, standards and compliances • Software development strategy • Technology roadmaps • Baseband and applications processor • Cellular platforms • Local connectivity broadcast and GPS solutions • Power management solutions • RF subsystems

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