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Best of the Best S&OP Conference. First General Session SALES & OPERATIONS PLANNING: STRUCTURE, PROCESS, BENEFITS Panelists: Amy Mansfield Joe Shedlawski Terry Finnegan Presenter/Moderator: Tom Wallace. Amy Mansfield V&M STAR
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Best of the BestS&OP Conference First General Session SALES & OPERATIONS PLANNING: STRUCTURE, PROCESS, BENEFITS Panelists: Amy Mansfield Joe Shedlawski Terry Finnegan Presenter/Moderator: Tom Wallace
Amy Mansfield V&M STAR Production Planning Manager
V&M STARVallourec & Mannesmann Tubes North America's leading producer of seamless casing Annual Capacity 500,000 metric tons finished product 1st Executive S&OP Meeting, January 2006 Certifications: API 5CT, API 5L, OSHAS 18001, ISO 9001, ISO 14001
Products and Customers Oil Country Tubular Goods, Line and Standard Pipe, Coupling Stock and Mechanical Tube 100% Make-to-Order Sales Channels: 100% Distribution Key End Users: Devon, Exxonmobil, Chesapeake, Applied Drilling, El Paso
Joe Shedlawski, CPIM • Wyeth Consumer Healthcare • Principal, Commercial Operations • Past President of APICS (2007)
Wyeth Consumer Healthcare Headquartered in Madison, NJ Global marketer and manufacturer of over-the-counter health care products-analgesics, nutritionals, respiratory, topicals $2.7 Billion global sales First Sales and Operations Planning implementation-1992-Lederle Consumer Healthcare-led by Joe Shedlawski One of the world’s top 5 consumer healthcare companies with several top market share brands
Products and Customers Major Products: Advil, Alavert, Caltrate, Centrum, Chapstick, Dimetapp, Robitussin 70% Make-to-Stock 30% Promotional Pack or Custom Display Key Customers: Wal-mart, Walgreens,CVS, Costco, Target, Rite Aid, Kroger (Sales Channel: Distribution Centers
Terry Finnegan ImagePoint Senior Business Manager
ImagePoint • Largest provider of retail exterior image products and services • Headquarters in Knoxville, TN • Production facilities in Florence, KY and Columbia, SC • $200M in annual sales • Started ES&OP May 2007
Products and Customers • Products: signs, lettersets, electronic message centers, building elements, fascia systems, menuboards • Services: surveys, installation, maintenance, project management, conceptual art, and engineering • 100% Make-to-Order • Key customers: McDonalds, GM, Honda, Nissan, Ford, Chrysler, Lexus, Chase, Wachovia, Wells Fargo, Rite Aid, Fed. Express, Sunoco • Sales channels: direct to Corporate clients
Volume Supply Demand The Four Fundamentals • How Much? • Rates • The Big Picture • Product Families • Strategy/Policy/Risk • Monthly/18 Months+ • Top Management • Which Ones? • Timing/Sequence • The Details • Individual Products, • SKUS, Customer Orders • Tactics/Execution • Weekly/Daily 1-3 Mos • Middle Management Mix
The Old Terminology Sales & Operations Planning Volume Supply (Capacity) Planning Demand Supply Demand Planning/ Forecasting Mix
Sales & Operations Planning “Morphed” Terminology Sales & Operations Planning Volume Supply (Capacity) Planning Demand Supply Demand Planning/ Forecasting Mix Master Scheduling Supplier and Plant Scheduling Distribution Scheduling
Sales & Operations Planning “Morphed” Terminology Sales & Operations Planning Volume Supply (Capacity) Planning Demand Supply Demand Planning/ Forecasting Mix Master Scheduling Supplier and Plant Scheduling Distribution Scheduling
Sales & Operations Planning “Morphed” Terminology Sales & Operations Planning Volume Supply (Capacity) Planning Demand Supply Demand Planning/ Forecasting Mix Master Scheduling Supplier and Plant Scheduling Distribution Scheduling
Sales & Operations Planning Sales & Operations Planning Volume Supply (Capacity) Planning Demand Supply Demand Planning/ Forecasting Mix Master Scheduling Supplier and Plant Scheduling Distribution Scheduling
Sales & Operations PlanningNew Terminology ???????? Volume Supply (Capacity) Planning Demand Supply Demand Planning/ Forecasting Mix Master Scheduling Supplier and Plant Scheduling Distribution Scheduling
Sales & Operations PlanningNew Terminology Executive S&OP Volume Supply (Capacity) Planning Demand Supply Demand Planning/ Forecasting Mix Master Scheduling Supplier and Plant Scheduling Distribution Scheduling
The 5-Step Executive S&OP Process Decisions & Updated Game Plan Step 5 Exec Meeting Step 4 Pre- Meeting Step 3 Supply Planning Step 2 Demand Planning Step 1 Data Gathering
Conference Pointer The Five-Step Process Dean Smetana, VP, Sanford/Sharpie Bill Zimmerman, Manager, Sanford/Sharpie 10:00 Thursday – Level I
Management Forecast 1st-pass spreadsheets The 5-Step Executive S&OP Process Step 2 Demand Planning Step 1 Data Gathering Actual Demand, Supply, Inventory, & Backlog + Statistical Forecasts and Worksheets
Conference Pointer Forecasting and Demand Planning Scott Harrison, VP, Valor Brands 11:10 Thursday – Level I
Conference Pointer The Demand Management Game Robert Burrows, Principal, On-Point Group 9:45 Friday– Level I (double session)
Management Forecast 1st-pass spreadsheets The 5-Step Executive S&OP Process Step 3 Supply Planning Resource Requirements PlanCapacity Constraints 2nd-pass spreadsheets Step 2 Demand Planning Step 1 Data Gathering Actual Demand, Supply, Inventory, & Backlog + Statistical Forecasts and Worksheets
Conference Pointer Supply Planning Joe Shedlawski, Principal, Wyeth 2:15 Thursday – Level I
Decisions, Recommendations, Scenarios, & Agenda for Exec Meeting Management Forecast 1st-pass spreadsheets The 5-Step Executive S&OP Process Decisions & Updated Game Plan Step 5 Exec Meeting Step 4 Pre- Meeting Step 3 Supply Planning Resource Requirements PlanCapacity Constraints 2nd-pass spreadsheets Step 2 Demand Planning Step 1 Data Gathering Actual Demand, Supply, Inventory, & Backlog + Statistical Forecasts and Worksheets End of Month
Conference Pointer How to Conduct the Pre-Meeting and Exec Meeting Brian Harlan, Director Johnsonville Sausage 3:45 Thursday – Level I
Conference Pointer Obtaining Top Management Commitment and Participation Terry Finnegan, Senior Business Manager ImagePoint 10:00 Thursday – Level II
Conference Pointer Resolving Conflict and Building Consensus John Gallucci, Director, Gerber 11:10 Thursday – Level II
Decisions, Recommendations, Scenarios, & Agenda for Exec Meeting Management Forecast 1st-pass spreadsheets The 5-Step Executive S&OP Process Decisions & Updated Game Plan Step 5 Exec Meeting Step 4 Pre- Meeting Step 3 Supply Planning Resource Requirements PlanCapacity Constraints 2nd-pass spreadsheets Step 2 Demand Planning Step 1 Data Gathering Actual Demand, Supply, Inventory, & Backlog + Statistical Forecasts and Worksheets End of Month
Question for Panelists Your Process: Same? Different? Hardest Part?
Executive S&OP . . . • Is an executivedecision-making process • Balances demand and supply • Deals with volume in both units and $$$ • Ties operational plans to financial plans: one set of numbers
Conference Pointer Working with One Set of Numbers Amy Mansfield, Manager, V&M Star Melissa Takas, Financial Analyst, V&M Star 3:45 Thursday – Level II
Executive S&OP . . . • Is an executivedecision-making process • Balances demand and supply • Deals with volume in both units and $$$ • Ties operational plans to financial plans: one set of numbers • Is the forum for setting relevant strategy and policy regarding demand and supply
Question for Panelists What role does Top Management play in this process at your company?
Hard Benefits • Customer Service UP • Plant Productivity UP • Inventory DOWN • Obsolescence DOWN • Freight Costs DOWN • Order Lead Times DOWN • Supplier Lead Times DOWN • Time to Launch New Products DOWN
Conference Pointer S&OP Support for New Product Launch Craig Faulkner, S&OP, W. L. Gore 9:45 Friday – Level II
Soft Benefits • Enhanced Teamwork • Structured Communications • Better Decisions with Less Effort and Time • Better $$$ Plans with Less Effort and Time • Greater Accountability • Greater Control • Window into the Future Top Management’s Handle on the Business
Question for Panelists Biggest Benefits: Hard Soft
Question for Panelists Implementation: How Long? Costs? Toughest Part?
Conference Pointer How to Implement S&OP Successfully Rick Hall, VP, Homac/Thomas & Betts Bob Stahl, President, R.A. Stahl & Co 8:30 Friday– Level I
The Global Challenge “We are a series of organizations doing business locally, with intense global coordination.” – Percy Barnevik Former CEO ABB Executive S&OP should support these dual objectives.
Conference Pointer S&OP in a Global Business Alan L. Milliken, Manager, BASF 8:30 Friday– Level II
The Future of Executive S&OP: Growth Factors • Success breeds success
Adoption of New Processes There is a 15-25 year lag between the development of a new process and its widespread adoption. Examples: MRPII/ERP, TQM/6SIGMA, JIT/LEAN “The word gets around.” Executive S&OP Today
The Future of Executive S&OP: Growth Factors • Success breeds success • Lean Manufacturing and S&OP
Toyota: The Lean “Poster Child” At Toyota, production is pushed into Fin Goods Inv (~ $2-3 Billion) In many companies, production is pulled by Customer Demand In balancing demand and supply, many companies have a tougher job than Toyota. Their solution: Executive S&OP.
Conference Pointer S&OP and Lean Manufacturing Jeff Greer, VP, KVH Industries 2:15 Thursday – Level II
The Future of Executive S&OP: Growth Factors • Success breeds success • Lean Manufacturing and S&OP • Globalization • New users outside traditional manufacturing • S&OP specific software
Conference Pointer Technology as an S&OP Enabler Larry Lapide, Director, MIT 10:55 Friday– Level II