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Increase Your Health Info Visibility on Twitter

Increase Your Health Info Visibility on Twitter. Yasmine Kloth, MS, Digital and Social Media Strategist W estat Irene Liu, MPH, Health Communications and Digital Information Specialist National Center for Complementary and Alternative Medicine (NCCAM) at the National Institutes of Health.

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Increase Your Health Info Visibility on Twitter

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  1. Increase Your Health Info Visibility on Twitter Yasmine Kloth, MS, Digital and Social Media Strategist Westat Irene Liu, MPH, Health Communications and Digital Information Specialist National Center for Complementary and Alternative Medicine (NCCAM) at the National Institutes of Health

  2. #nccamchat

  3. Created a slide and Web page • Actively publicized the chat on NCCAM’s social media profiles • Reached out to a targeted list of media and third party organizations who are active on Twitter

  4. Reached 1,043,971 accounts • 16,092,365 impressions • 291 participants • 730 tweets 9

  5. Takeaways Choose a relevant topic that appeals to a wide audience. Develop a strong promotion plan and highlight media and third party organizations active on Twitter. Partner with other health organizations and agencies who will promote and participate in the chat.

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