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Social Media Subcouncil: Capturing and Expanding Expertise March 16, 2009. Co-chairs: Joyce Bounds , VA Jeffrey Levy , EPA. The subcouncil is organized under the Federal Web Managers Council to support the Web Managers Forum. Background. New technologies exploding in use
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Social Media Subcouncil:Capturing and Expanding Expertise March 16, 2009 Co-chairs: Joyce Bounds, VA Jeffrey Levy, EPA The subcouncil is organized under the Federal Web Managers Council to support the Web Managers Forum
Background • New technologies exploding in use • No. 1 topic among gov’t web managers • Questions around: • When to use • How to use • Security and blocked sites • Integration into existing efforts and requirements • Tasked by the Federal Web Managers Council to help collect and present information
Goals • Help define business case for gov’t • Identify best practices for gov’t • Identify roadblocks and potential solutions • Build from Fed Web Mgrs Council papers • Identify and recommend priorities among social media sites for government agencies to use
Scope • All Web 2.0 tools, whether “social” (social networking, blogs) or not (RSS, podcasts) • Primary focus: federal gov’t • All federal agencies fall under common laws • Most info will apply to local and state, too
Membership • More than 30 web managers at federal, state, and local level • Member criteria • Interest and experience in social media (personally or professionally) • No particular level w/in agencies • Know gov’t Internet regulations (508, privacy, ID as gov’t info, etc.) • Familiar with webcontent.gov • Membership currently full
Deliverables • Library on webcontent.gov • For each tool (blog, wiki, podcast, etc.), specific to gov’t: • Business case • Best practices • Case studies • Fact sheets • Measures of success • Training • Canned presentations • Gov’t progress inventory w/points of contact • Terms of service: who has ‘em and with whom? • Action plan to overcome roadblocks • Q&A via Forum calls • Ongoing research and updates on new developments • Recommended naming conventions • Speakers bureau
How to … • Participate • Everyone: • Join the public wiki • Comment on Subcouncil blog posts on GovLoop • Government employees: options above plus • Join Social Media group on forum.webcontent.gov • Post to social media community blog on forum.webcontent.gov • Keep up-to-date • Read social media materials on webcontent.gov • Read Subcouncil blog posts on GovLoop • Follow the Subcouncil on Twitter • Read ongoing research results on Subcouncil wiki