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Every year new trends enter the party rental industry. While it can be quite challenging for well-established businesses to adapt and modify their business according to those trends, startups and innovative companies can quickly adapt and capitalize on them.
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Latest Trends in the Party Supplies & Event Rental Industry Every year new trends enter the party rental industry. While it can be quite challenging for well-established businesses to adapt and modify their business according to those trends, startups and innovative companies can quickly adapt and capitalize on them. In 2021 and beyond, the following trends are going to drive the trajectory of party rental businesses and consumer behavior.
Demand for sustainability is increasing Modern consumers are consciously aware of environmental concerns and are willing to actively participate in eco-friendly measures to some extent. In addition, various legal regulations force them to limit their use of plastic and choose sustainable options when possible. As a result, customers in the party rental industry are limiting their choices to degradable cutlery and similar disposable party supplies. Non-traditional event venues Non-traditional event venues such as destination weddings, farmhouses, art galleries, museums, and campsites are gaining prominence among modern consumers. More than ever, people are reluctant to host events in traditional venues like hotels and restaurants. Non-traditional event venues may be difficult for some party rental businesses to cater to, but the complexities that arise with these venues also present the potential for price increases. The rise of party gadgets Tech gadgets are becoming the new norm in party rental businesses. Rental equipment such as automated food dispensers, karaoke systems, projectors, lighting solutions, voice assistants, Wi-Fi routers, Wi-Fi range extenders, LED balloons and robotic vacuum cleaners are on the rise among traditional party equipment. Virtual and hybrid events Virtual and hybrid events enable guests to join from remote locations. Advances in AR and VR technologies are making virtual and hybrid events possible. Some examples of virtual and hybrid events are concerts, conferences, sporting events, educational programs, and festivals.