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Jeopardy. Personal Selling. Marketing Concept. Ch. 1 Misc. Job Opps. Ch. 2 Misc. Q$100. Q$100. Q$100. Q$100. Q$100. Q$200. Q$200. Q$200. Q$200. Q$200. Q$300. Q$300. Q$300. Q$300. Q$300. Q$400. Q$400. Q$400. Q$400. Q$400. Q$500. Q$500. Q$500. Q$500. Q$500.
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Jeopardy Personal Selling Marketing Concept Ch. 1 Misc. Job Opps Ch. 2 Misc. Q$100 Q$100 Q$100 Q$100 Q$100 Q$200 Q$200 Q$200 Q$200 Q$200 Q$300 Q$300 Q$300 Q$300 Q$300 Q$400 Q$400 Q$400 Q$400 Q$400 Q$500 Q$500 Q$500 Q$500 Q$500 Final Jeopardy
$100 Question from Personal Selling The major promotional method used by American businesses.
$100 Answer from Personal Selling What is personal selling?
$200 Question from Personal Selling A collection of techniques, practices, or methods you use when you are face-to-face with a customer.
$200 Answer from Personal Selling What is a tactic?
$300 Question from Personal Selling Includes information, services, ideas and issues.
$300 Answer from Personal Selling What are products?
$400 Question from Personal Selling According to Patricia Seybold, author of the “Customer Revolution”, this group has taken control of our companies’ destinies.
$400 Answer to Personal Selling Who is the customer?
$500 Question from Personal Selling A series of creative improvements in the sales process that enhances the customer experience.
$500 Answer to Personal Selling What is value-added selling?
$100 Question from Marketing Concept Product orientation is replaced by a customer orientation.
$100 Answer from Marketing Concept What is the marketing concept?
$200 Question from Marketing Concept Need identification is achieved through effective communication between the salesperson and the customer.
$200 Answer from Marketing Concept What is consultative selling?
$300 Question from Marketing Concept To achieve a marketplace advantage by teaming up with another company whose products fit well with your own.
$300 Answer from Marketing Concept What is a strategic selling alliance?
$400 Question from Marketing Concept The decade that the partnering concept became popular.
$400 Answer to Marketing Concept What is the 1990s?
$500 Question from Marketing Concept Relationship strategy, product strategy, customer strategy and presentation strategy
$500 Answer to Marketing Concept What are the four broad strategic areas of the strategic/consultative selling model?
$100 Question from Ch. 1 Misc. Product, price, place, and promotion.
$100 Answer from Ch. 1 Misc. What is the marketing mix?
$200 Question from Ch. 1 Misc. Advertising, public relations, sales promotion, and personal selling.
$200 Answer from Ch. 1 Misc. What are the divisions of the promotion element?
$300 Question from Ch. 1 Misc. The strategy that establishes, builds, and maintains quality relationships.
$300 Answer from Ch. 1 Misc. What is the relationship strategy?
$400 Question from Ch. 1 Misc. What strategy involves developing one or more objectives for each sales call.
$400 Answer to Ch. 1 Misc. What is the presentation strategy?
$500 Question from Ch. 1 Misc. Another name for customer relationship management (CRM)
$500 Answer to Ch. 1 Misc. What is sales automation?
$100 Question from Job Opps A person who processes reservations, accepts orders by phone and handles customer complaints.
$100 Answer from Job Opps What is a customer service representative?
$200 Question from Job Opps A salesperson who relies almost totally on telephone orders and follows a strict timetable of customer contact.
$200 Answer from Job Opps What is an inside salesperson?
$300 Question from Job Opps A salesperson who interacts with new customers and current customers.
$300 Answer from Job Opps What is a field salesperson?
$400 Question from Job Opps A salesperson who develops goodwill and stimulates demand for products.
$400 Answer to Job Opps What is a detail salesperson?
$500 Question from Job Opps A salesperson who has good technical understanding of their products and customer needs.
$500 Answer to Job Opps What is a sales engineer or application engineer?
$100 Question from Ch. 2 Misc. Buyers are less accepting of female salespeople—True or False.
$100 Answer from Ch. 2 Misc. What is False?
$200 Question from Ch. 2 Misc. Factors that provide psychological rewards.
$200 Answer from Ch. 2 Misc. What is psychic income?
$300 Question from Ch. 2 Misc. The abbreviation for business to business sales.
$300 Answer from Ch. 2 Misc. What is B2B sales?
$400 Question from Ch. 2 Misc. The type of salesperson who would sell fashion apparel, personal computers and recreation vehicles.
$400 Answer to Ch. 2 Misc. What is a retail salesperson?
$500 Question from Ch. 2 Misc. Corporate-sponsored training, training provided by commercial vendors, certification studies, and college and university coursework