1 / 14

3 BUSINESS MODEL CANVASES:

3 BUSINESS MODEL CANVASES:. Credit Suisse ICBC CHINA BOURSORAMA France AUTHORS: Evangelos BRACHOS Sikka GOMEZ Christian SERY Sabrina OSSEY Lecture : e-business 2011 MScIS Group’s subject : BANKING & FINANCE. CREDIT SUISSE. Key activities.

vince
Download Presentation

3 BUSINESS MODEL CANVASES:

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. 3 BUSINESS MODEL CANVASES: • Credit Suisse • ICBC CHINA • BOURSORAMA France • AUTHORS: Evangelos BRACHOS Sikka GOMEZ Christian SERY Sabrina OSSEY Lecture : e-business 2011 MScIS Group’ssubject : BANKING & FINANCE

  2. CREDIT SUISSE Key activities Value proposition Customer relationships Key partners Customer segment • Private banking • Investissement Banking • Asset management Shared services • good strategy • Strengths of Asset Management • Relationship management model • Personnal consultation (hotline) • Associations • Authorities • Sponsorship • Society • Private Clients • Corporates & institutions lien • Governments Key ressources Channels • large network • An expertise section • Social media • Credit suisse Brand • Services • Ambassador :Roger Federer • BANK offices • Internet banking and business transaction • social media • Direct net banking app (on iphone) Cost structure Revenue streams • corporates • Training • New agencies creation • Investments funds and securities • Traders • New assets managers • Hedge funds • Rates • Services payments • return on equity • New asset • Collaboration revenues • Gross margin in the Wealth Management Clients business • lien

  3. KEY’S PARTNERS • Associations • Authorities • Sponsorship • Society SBA - Swiss Bankers Association Swiss American Chamber of Commerce Swiss Employers Association Etc…….. Switzerland : FDF - Federal Department of Finance FINMA - Swiss Financial Market Supervisory Authority SNB - Swiss National Bank ETC…… Credit Suisse maintains numerous partnerships in culture and in sports. Roger Federer's website Roger Federer Foundation Etc…. In the context of its global initiatives, Credit Suisse works with a series of partner organizations. The bank also supports a large number of humanitarian organizations in the four regions in which it operates.Europe,America,asia-pacific,EMEA

  4. KEY’S ACTIVITIES Provide comprehensive advice and a broad range of wealth management solutions • Private banking • Asset management • Investissement Banking Key activities To offer a wide range of investment products and functions across asset classes to Offer a broad range of investment banking and securities products and services

  5. Values Proposals • good strategy • Strengths of Asset Management • Client focus • Performance • Alignment • Risk management • Intellectual capital • Client delivery

  6. Relashionship management model

  7. Channels • Internet banking and business • Payments channels • Business easy package • Direct net banking app (on iphone) • Social • media • Bank offices • Direct Net and NetBanking Platforms • Payment Channels for More Complex Requirements • ConventionalPayment Transaction Channels • Personnal consultation (phone,internet) • Your Benefits at a Glance, Business EasyOverdraftLimit, Payment Transactions • OptionalProducts, InterestingAdditionalBenefits • Services atyourfingertips • Exclusive for Direct Net users • Highest Standards of Security • Youtube • Facebook,twitter • RSS • Podcast • Switzerland, United kingdom • USA, BRAZIL • Japan, Hong Kong china, Singapoure

  8. Industrial and Commercial Bank of China Ltd ICBC Key activities Value proposition Customer relationships Key partners Customer segment • Risk management • Investment • Consultancy services • Insurance • E-banking • Financing services • Securities, • Mutual fund, bonds • Structured • financial asset • Relationship management • VIP version of personal • internet • Consultants • Auditors • Insurance company • Bank • Clients • Companies • Governments • Rewards programs • Octopus Automatic Add- • Value Service • Free personal accident • travel insurance • VIP version of personal • internet • Second password • security mesure Key ressources Channels • Integrated account • Service • Materials • ICBC Brand • Bank corporates • Internet banking • Phone banking Cost structure • Training • Bonus • New agencies creation • Discount on charge • Audit charge • Investments funds and securities Revenue streams • Rates • Services payments • Commission rates insurance

  9. KEY’S PARTNERS • Consultants • Insurance company • Bank companies Pricing partners… Cr AXA-Minmetals Assurance , Allianz China Life (AZCL), Standard Bank …

  10. Values Proposals • Rewards programs • Octopus Automatic Add-Value Service • VIP version of personal • internet For every HK$1 with your credit card, you will receive 1 point ICBC Credit Card Octopus Automatic Add-Value Service (¡§AAVS¡¨) enables you automatically to add value (HK$250 or HK$500 at your choice) to any Octopus card/product when there is insufficient fund. No need to queue… VIP version is an Internet Banking service exclusively for the premium online clients of ICBCPersonal Internet Banking. This new service offers special channel, service area, premium services, products and rate to all VIP members

  11. Channels • Bank corporates • Internet banking • Phone banking • Overseas Branches(Singapore,France,Argentina) • China Branches • Personal E-banking Service (accountmanagement,remittance and payement services,wealth management…) • Corporate E-banking Service (e-commerce,securityservice,creditbusiness,banking@home …) • payment operation of orders generated by e-commerce platform through the Telephone Payment service.

  12. BOURSORAMA Key Activities Value Proposition Customer Relationship Key Partners Customer Segment -Marketing -E-Banking -Brokerage • -Internet Providers • Suppliers of Financial Data • Société Générale • A Free and simple news of the stock exchange • CustomizableBrokerage service • E-Banking 24/7 with innovation (online check ...) • Everythingatlowcost and on a unique portal -Switchingcosts People interessed by the stock exchange Key Ressources Distribution Channel -Brand recognition -Bigattendance -online experience -Word of mouth -Internet -social networks FINANCE -Internet costs - Technologic infrastructure cost (computers, server..) Cost Structure Revenue Streams -Advertising on the website -brokerage revenue -Commission

  13. Value Proposition Value Proposition Customer Segment • A Free and simple news of the stock exchange • CustomizableBrokerage service • E-Banking 24/7 withinnovqtion (online check ...) • Everythingatlowcost and on a unique portal Offering a unique experience as a financial portal People interessed by the stock exchange (particular, professional…)

  14. Distribution Channel Value Proposition Distribution Channel Customer Segment • A Free and simple news of the stock exchange • CustomizableBrokerage service • E-Banking 24/7 withinnovqtion (online check ...) • Everythingatlowcost and on a unique portal -Word of mouth -Internet -social networks People interessed by the stock exchange

More Related