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We Want You! Effective Recruitment Strategies and Posters. Graduate Student Writing Workshop March 20 2014 Jean E. Wallace. Outline. Dillman’s Total Design Method Four Phases of Recruitment Informed Consent Hard to Reach Groups Hidden Groups
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We Want You! Effective Recruitment Strategies and Posters GraduateStudentWriting Workshop March 20 2014 Jean E. Wallace
Outline • Dillman’s Total Design Method • Four Phases of Recruitment • Informed Consent • Hard to Reach Groups • Hidden Groups • Students’ Recruitment Experiences and Posters
Dillman’s Total Design Method • Minimizing perceived costs of participating • Maximizing perceived rewards for participating • Convincing the potential participant that the expected rewards will be delivered
Four Phases of Recruitment • Generating initial contacts • Consenting • Screening • Enrolment and retention
Informed Consent • Potential participants are provided with all relevant information that is needed to inform their decision to participate • Their decision should be voluntary • They should be competent to make such a decision
Hard to Reach Groups • Importance of establishing a credible view of oneself and one’s research • Need to establish mutual trust and understanding with potential participants and gate keepers • Ethical issues about how much to negotiate or “encourage” participation
Hidden Groups • Snowball sampling as a method to recruit hidden groups • Relying on interpersonal relations and connections both includes and excludes people • It’s important to recognize who it excludes and who is really hidden
Students’ Recruitment Experiences and Posters • Brandi Kapell • Laurie Vermeylen • Kristen Desjarlais deKlerk