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The tonic water market has gained sustainable growth owing to increasing disposable income of people due to rapid industrialization and economic growth and changing lifestyle of people which leads to socialization of people and parties and the growing perception that alcoholic drinks relaxes the mind.<br>Moreover, influence of social media and internet on the lifestyle of people had a positive influence on the market too. However, increasing cost of production and availability of substitute products in the market are the major factors restraining the growth of the tonic water market.
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