Why India is the next global hub for the two wheeler business

1. Why India is the next global hub for the two wheeler business! We have seen so much change in the global economy over the years. Right from the whole BPO outsource into India and the IT boom that has sustained for more than a decade. There is no doubt that India has slowly become a true working super force. The capability to undertake work and huge or demanding projects is by large our greatest strength and it has played ?rillia?tly for the all se?tors i? ?a?ufa?turi?g. I? fa?t, e?e? the ?Make i? I?dia? campaign driven by the present Indian government is one that emphasises on the same values, growing more within the country and presenting more growth for the people of the country. The same benefits we look for as country has reflected towards two wheeler bike market in India too. There has been tremendous growth and potential here leading towards many projects and assembling units here. Look at the way that the entire Bajaj production in conducted. All the manufacturing happens in India and shipped out to various countries. Never before was there such production that was pushed outward the country. In fact, in the years before 2000, it was bikes that were imported to India.

2. The KTM collaboration with Bajaj is a common example of this market on two wheelers in India. While the bikes are assembled here, it is also delivered to the European and South Asian markets at a higher cost as compared to India. Need a ?etter ?ay to dri?e ho?e the ?essage of ?Make i? I?dia?? Bajaj has revolutionised the way that bikes are being seen and used in the country. They have brought the affordability factor down and more people are able to buy bikes with relative ease. It is not at all difficult to afford a basic bike today that makes you think about the growth of the industry. Moreover, there is tremendous potential looking at the sheer volume of people in the country and the target audience that strives to be on the lookout for a new two wheeler bike. Needless to say, India is the place to be for this market. If you had to choose the most fruitful place for a bike business, it would have to be India because of the varied choice and the fact that you can have a choice amongst many in a single budget. Summary: The market for two wheelers in India is a competitive one for sure. There are plenty of challenges to meet the customer expectation and that is only because of the demands fit into a thin budget. Technology has helped narrow that gap a big deal to be honest. Never before was there so much need for ABS on two wheelers. Today though, it is one of the primary requirements put forward in bikes above 200cc. Quite a change that has been brought in. Not just has this technological advancement brought out benefits for the customer, it has brought down affordability too. The next few years look great for the Indian market keeping in mind the rising need of the customer and the fact that the product line is just meant to get even better.