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PaperTrack: Revolutionizing Research Paper Management

PaperTrack is a cutting-edge tool designed to streamline paper management for researchers, allowing for easy organization, collaboration, and referencing of papers. By importing, organizing, and citing papers within an intuitive interface, PaperTrack aims to solve the common frustrations faced by researchers. Through market research, user interviews, and feedback sessions, we have identified key features that enhance user experience and add value such as pre-populating works cited in publications, tag organization, and seamless collaboration capabilities. Our product stands to rival Endnote by offering a more efficient and valuable solution to the paper management problem. Join us on this journey to revolutionize how researchers manage their papers effectively.

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PaperTrack: Revolutionizing Research Paper Management

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  1. PERSONAL LIBRARIES WEEK 3 VALUE PROPOSITIONS

  2. Value Proposition Hypotheses • Problem Statement: Researchers are eager to have a tool that will help manage, share and reference their papers • Technology/Market: Customers enjoy the current product but cost is the prohibiting factor in purchasing a premium account • Competition: We need to displace Endnote, which currently claims 90% of the market share • Product: MVP will import, organize and cite papers

  3. Experiments • Market Research • Interviewed 10 current users and non-users from biomedical, neuroscience, psychology & legal • Surveyed 200 existing users (~5% response rate) • Product Marketing • Demoed to paper management research group • Refined messaging pitch via media training workshop • Feedback meetings with BryanStolle & Konstantin Guericke • More info on our blog: http://factnote.com/c/e245 • Includes interview notes (must have a user account to view)

  4. Key Findings • Non-users are excited about the product and generally think it will save time and reduce frustration • Biggest user adoption hurdles are energy spent learning interface & loading past papers, not price • Tools/tips, interface usability needs to be reworked • Pre-populate works cited in user’s own publications • Critical mass – users ask labs to purchase for them, increase value of sharing & collaboration features • Customers find high value in tagging and organizing papers, rivaling that of inserting citations • Providing both makes our product more valuable than Endnote • MVP will import and organize papers in an intuitive interface • Pivot Opportunities: Customer Base, Personal Prestige, Material Citations

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