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Web 2.0: Social Software Foundations and Implications

Web 2.0: Social Software Foundations and Implications. Kevin R. Guidry Indiana University. Agenda. Part 1: Web 2.0 Part 2: Social Network Sites Part 3: Technical Foundations and Examples. The Machine is Us/ing Us. Part 1: Web 2.0. Examples of Web 2.0.

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Web 2.0: Social Software Foundations and Implications

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  1. Web 2.0: Social Software Foundations and Implications Kevin R. Guidry Indiana University

  2. Agenda Part 1: Web 2.0 Part 2: Social Network Sites Part 3: Technical Foundations and Examples

  3. The Machine is Us/ing Us

  4. Part 1: Web 2.0

  5. Examples of Web 2.0 Exercise: For 2 minutes, silently list the best examples of Web 2.0 tools on a piece of scrap paper

  6. Conceptions of Web 2.0 Source: Thomas Milne, http://flickr.com/photos/thomasmilne/275889463/

  7. Conceptions of Web 2.0 Source: hlb, http://flickr.com/photos/hlb/153483394/

  8. Conceptions of Web 2.0 Source: sensesmaybenumbed, http://flickr.com/photos/johannahobbs/452395359/

  9. Properties of Web 2.0 Exercise: For 2 minutes, silently list the properties common to many of our identified Web 2.0 tools. Write each property on a separate Post-It note.

  10. Properties of Web 2.0 Exercise: For 3 minutes, silently place the properties into meaningful groups. Do this in groups.

  11. Properties of Web 2.0 Exercise: For 2 minutes, continue placing the properties into meaningful groups and label those groups. You may now talk.

  12. Properties of Web 2.0 Tim O’Reilly’s definition of Web 2.0: “Web 2.0 is the business revolution in the computer industry caused by the move to the internet as platform, and an attempt to understand the rules for success on that new platform. Chief among those rules is this: Build applications that harness network effects to get better the more people use them. (This is what I've elsewhere called ‘harnessing collective intelligence.’)” O’Reilly, T. (2006, Dec 10). Web 2.0 compact definition: Trying again. Retrieved October 8, 2008, from http://radar.oreilly.com/archives/2006/12/web-20-compact-definition-tryi.html

  13. Properties of Web 2.0 Other Tim O’Reilly rules of Web 2.0: • The perpetual beta O’Reilly, T. (2006, Dec 10). Web 2.0 compact definition: Trying again. Retrieved October 8, 2008, from http://radar.oreilly.com/archives/2006/12/web-20-compact-definition-tryi.html

  14. Properties of Web 2.0 Other Tim O’Reilly rules of Web 2.0: • Small pieces loosely joined O’Reilly, T. (2006, Dec 10). Web 2.0 compact definition: Trying again. Retrieved October 8, 2008, from http://radar.oreilly.com/archives/2006/12/web-20-compact-definition-tryi.html

  15. Properties of Web 2.0 Other Tim O’Reilly rules of Web 2.0: • Software above the level of a single device O’Reilly, T. (2006, Dec 10). Web 2.0 compact definition: Trying again. Retrieved October 8, 2008, from http://radar.oreilly.com/archives/2006/12/web-20-compact-definition-tryi.html

  16. Properties of Web 2.0 Other Tim O’Reilly rules of Web 2.0: • The law of conservation of attractive profits O’Reilly, T. (2006, Dec 10). Web 2.0 compact definition: Trying again. Retrieved October 8, 2008, from http://radar.oreilly.com/archives/2006/12/web-20-compact-definition-tryi.html Images: http://en.wikipedia.org/wiki/Image:Network_effect.png

  17. Properties of Web 2.0 Other Tim O’Reilly rules of Web 2.0: • Data is the Intel Inside O’Reilly, T. (2006, Dec 10). Web 2.0 compact definition: Trying again. Retrieved October 8, 2008, from http://radar.oreilly.com/archives/2006/12/web-20-compact-definition-tryi.html

  18. Draw of Web 2.0 Fighting Disinhibition • You don’t know me Suler, J. (2004). The Online DisinhibitionEffect. Retrieved October 5, 2008, from http://www-usr.rider.edu/~suler/psycyber/disinhibit.html

  19. Draw of Web 2.0 Fighting Disinhibition • You can’t see me Suler, J. (2004). The Online DisinhibitionEffect. Retrieved October 5, 2008, from http://www-usr.rider.edu/~suler/psycyber/disinhibit.html

  20. Draw of Web 2.0 Fighting Disinhibition • See you later Suler, J. (2004). The Online DisinhibitionEffect. Retrieved October 5, 2008, from http://www-usr.rider.edu/~suler/psycyber/disinhibit.html

  21. Draw of Web 2.0 Fighting Disinhibition • It’s all in my head Suler, J. (2004). The Online DisinhibitionEffect. Retrieved October 5, 2008, from http://www-usr.rider.edu/~suler/psycyber/disinhibit.html

  22. Draw of Web 2.0 Fighting Disinhibition • It’s just a game Suler, J. (2004). The Online DisinhibitionEffect. Retrieved October 5, 2008, from http://www-usr.rider.edu/~suler/psycyber/disinhibit.html

  23. Draw of Web 2.0 Fighting Disinhibition • We’re equals Suler, J. (2004). The Online DisinhibitionEffect. Retrieved October 5, 2008, from http://www-usr.rider.edu/~suler/psycyber/disinhibit.html

  24. Part 2: Social Network Sites (SNSes)

  25. Undergraduate Use of SNSes ECAR (N=12,007) Salaway, G., & Caruso, J. B. (with Nelson, M. R.). (2008). The ECAR study of undergraduate students and information technology, 2007. Retrieved October 12, 2008, from http://connect.educause.edu/Library/ECAR/TheECARStudyofUndergradua/45075

  26. Undergraduate Use of SNSes CIRP YFCY (N= 31,500) Higher Education Research Institute. (2007). College freshmen and online social networking sites(HERI research brief). Retrieved October 12, 2008, from http://www.gseis.ucla.edu/heri/PDFs/pubs/briefs/brief-091107-SocialNetworking.pdf

  27. Undergraduate Use of SNSes 2008 Profile of Today's College Student (N=12,790) NASPA. (2008). Technology use (Results from 2008 Profile of Today’s College Student survey). Retrieved October 12, 2008, from http://www.naspa.org/2008%20technology%20use.pdf

  28. SNS Definition Exercise: For 2 minutes, silently list the best examples of social network sites on a piece of scrap paper

  29. SNS Definition Exercise: For 3 minutes, collaborate with your group to identify common characteristics of the SNSes we just identified

  30. SNS Definition Web-based services that allow individuals to: • Construct a public or semi-public profile within a bounded system • Articulate a list of other users with whom they share a connection • View and traverse their list of connections and those made by others within the system. boyd, d. m., & Ellison, N. B. (2007). Social Network Sites: Definition, history, and scholarship. Journal of Computer-Mediated Communication, 13(1). Retrieved October 5, 2008, from http://jcmc.indiana.edu/vol13/issue1/boyd.ellison.html

  31. Properties of SNSes

  32. Properties of SNSes • Persistence • Searchability • Replicability • Invisible audiences boyd, d. (2007). Why youth ♥ social network sites: The role of networked publics in teenage social life. In Youth, Identity, and Digital Media (D. Buckingham, ed.). Retrieved October 5, 2008, from http://www.mitpressjournals.org/toc/dmal/-/6

  33. Why Youths Use SNSes

  34. Why Youths Use SNSes

  35. Friendship and Relationships Source: carf, http://flickr.com/photos/beija-flor/25095929/

  36. Friendship and Relationships Sources: the other Martin Taylor, http://flickr.com/photos/martintaylor/409644464/ Hamed Saber, http://flickr.com/photos/hamed/363297882/ B Tal, http://flickr.com/photos/b-tal/2602028012/

  37. What Undergrads Do With SNSes “The highest area for use on Facebook is staying connected to high school friends. One would expect more people using Facebook to connect to college peers; however a very small percentage (21.1%) are using it for this purpose.” Vanden Boogart, M. R. (2006). Uncovering the social impacts of Facebook on a college campus. Unpublished Master of Science Thesis, Kansas State University, Manhattan, Kansas.

  38. What Undergrads Do On Facebook Bumgarner, B. A. (2007). You have been poked: Exploring the uses and gratifications of Facebook among emerging adults. First Monday, 12(11). Photo: carf, http://flickr.com/photos/beija-flor/25095929/

  39. What Undergrads Do On Facebook Bumgarner, B. A. (2007). You have been poked: Exploring the uses and gratifications of Facebook among emerging adults. First Monday, 12(11). Photo: Jill, http://flickr.com/photos/lij/122525716/

  40. What Undergrads Do On Facebook Bumgarner, B. A. (2007). You have been poked: Exploring the uses and gratifications of Facebook among emerging adults. First Monday, 12(11). Photo: ASurroca, http://flickr.com/photos/asurroca/51024419/

  41. What Undergrads Do On Facebook Bumgarner, B. A. (2007). You have been poked: Exploring the uses and gratifications of Facebook among emerging adults. First Monday, 12(11). Photo: Darwin Bell, http://flickr.com/photos/darwinbell/522032651/

  42. What Undergrads Do On Facebook Bumgarner, B. A. (2007). You have been poked: Exploring the uses and gratifications of Facebook among emerging adults. First Monday, 12(11). Photo: vidrio, http://flickr.com/photos/thatrileygirl/12657073/

  43. What Undergrads Do On Facebook Bumgarner, B. A. (2007). You have been poked: Exploring the uses and gratifications of Facebook among emerging adults. First Monday, 12(11).

  44. Why Undergrads Do On Facebook Bumgarner, B. A. (2007). You have been poked: Exploring the uses and gratifications of Facebook among emerging adults. First Monday, 12(11). Photo: dantaylor, http://flickr.com/photos/dantaylor/2044337954/

  45. Why Undergrads Do On Facebook Bumgarner, B. A. (2007). You have been poked: Exploring the uses and gratifications of Facebook among emerging adults. First Monday, 12(11). Photo: mjecker, http://flickr.com/photos/mjecker/247922018/

  46. Why Undergrads Do On Facebook Bumgarner, B. A. (2007). You have been poked: Exploring the uses and gratifications of Facebook among emerging adults. First Monday, 12(11). Photo: mjasonprickett, http://flickr.com/photos/mjasonprickett/83624085/

  47. Why Undergrads Do On Facebook Bumgarner, B. A. (2007). You have been poked: Exploring the uses and gratifications of Facebook among emerging adults. First Monday, 12(11). Photo: donjuanna, http://flickr.com/photos/donjuanna/1345795150/

  48. Why Undergrads Do On Facebook Bumgarner, B. A. (2007). You have been poked: Exploring the uses and gratifications of Facebook among emerging adults. First Monday, 12(11). Photo: labnol, http://flickr.com/photos/amit-agarwal/798831806/

  49. Why Undergrads Do On Facebook Bumgarner, B. A. (2007). You have been poked: Exploring the uses and gratifications of Facebook among emerging adults. First Monday, 12(11). Photo: stop.down, http://flickr.com/photos/stopdown/1766847225/

  50. Why Undergrads Do On Facebook Bumgarner, B. A. (2007). You have been poked: Exploring the uses and gratifications of Facebook among emerging adults. First Monday, 12(11). Photo: Lizzie engeance, http://flickr.com/photos/lizzievengeance/2240219099/

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