60 likes | 82 Views
Have you ever searched to buy a certain product on Google? Of <br>Course, you might have, a silly question obviously. But (I assume <br>you are a native English speaker), have you ever bought it from a <br>Chinese site where everything appeared looked like 特价优惠 立即购 买? No, even if you needed it direly? <br>
E N D
ExpandingYour eCommerceStore Globally?ThinkLikea Local
Have you ever searched to buy a certain product on Google? Of Course, you might have, a silly question obviously. But (I assume you are a native English speaker), have you ever bought it from a Chinese site where everything appeared looked like 特价优惠 立即购 买?No,evenifyouneededitdirely? We don’t trust what we don’t understand. We don’t want to stay with anywhere we don’t feel comfortable. Therefore, no matter how much you paid the eCommerce web development company in USA to get your website developed, to feel the cool wind in a ‘foreign’ turf, your eCommerce website has to act, appear, and speak like a ‘Native’. Like you earlier weren’t getting along well with the Chinese text website, the people of China won’t appreciate your website manifested in English. No doubt, over half of the world’s websites are written in English but, to stand out and actually start some
income from alien terrain, you would want to melt your website in theshapeoftheirpots. If you are willing to make this very necessary change to your website then you need the first step to start with right? Here’s how you can doexactlythat: 1. Translate Your Website: Utilize Google but Don’t Exploitit If you are all buckled up to change the face of your website then first you would want to know how, where, and what your potential users in new country search. Unlike US citizens, French people don’t use Google.com.Instead,theysearchonGoogle.fr.
In addition, when they want to search for a car, they don’t put in ‘Car’, they rather type in ‘Voiture’ instead. Hence, the knowledge of locallanguagealsohelpsyouinSEO. Remember, if you employ Google Translation to translate your website’s text then make sure that they are grammatically correct. Translation tools are great but they often don’t catch fine points and nuances of a language. You can even ask your eCommerce web developmentservicetodothelanguagetranslationforyou.
2.ChangeofCurrency Online customers are lazy. They won’t just sit laid back, take their device, and convert your prices in their currency. They will rather hit the close button. Hence, do all this hard work at your end. With the helpofsometoolsorascript,youcanautomatethisprocess. 3.PaymentOptions Paypal is extremely popular in USA while Indians are comfortable with PayTm. Again, your customers would not bother stepping out of their comfort zone and make a new account, transfer money from their bank account to a new payment system. Hence, make a list of top and most prevailed payment options in the country and go with them. The landscape of an eCommerce business is this entire world. It all depends on how well you stand in foreign terrain and how much nativeyoucanbecome.