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Making Big data relevant for your business!

Making Big data relevant for your business!. Name Title Microsoft Canada. The New World Of Data in Action. Demo - Social Analytics Demonstration. What we just saw !. What it means to you !. Mixing structured with unstructured data. Big Data.

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Making Big data relevant for your business!

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  1. Making Big data relevant for your business! Name Title Microsoft Canada

  2. The New World Of Data in Action Demo - Social AnalyticsDemonstration

  3. Whatwejustsaw! Whatitmeans to you! Mixingstructuredwithunstructured data Big Data Powerfulfamiliartools to visualize data BI for the masses Dealingwith large set of data in a dependablemanner Running Mission Critical Aggregation of data Providingquality data

  4. About this session Roadmappingyour Org to Big Data Business Insight The last mile to the user The New World of Data Getting value out of Big Data The Components of Big Data Summary

  5. The world of data is changing Storage Costs Volume, Variety & Velocity Consumerization of IT • Cloud Computing

  6. What we hear from customers Storage Costs Volume, Variety & Velocity Consumerization of IT Cloud Computing Storage costs dropping but data volumes still growing faster; customers looking to further reduce cost Challenged to access, integrate and unlock the value within massive amounts of data Consumer software/hardware generational leaps ahead of IT, now the new standard for business Customers want the efficiencies of the cloud but are trapped in legacy systems; need flexibility

  7. The need: Business Analytics for the New World of Data Tackling growth in the volume, velocity and variety of data 44% of users (350M people) access Facebook via mobile devices. 70% of U.S. smartphone owners regularly shop online via their devices. Mobility 50% of millennialsuse mobile devices to research products. Gaming consoles are now used an average of 60%of U.S. mobile data will be audio and video streaming by 2014. 2/3of the world's mobile data traffic will be video by 2016. 33% of BI will be consumed via handheld devices by 2013. 1.5 hrs/wk Cloud Mobility to connect to the Internet. Social Big Data 1 in 4 Facebook users add their location to posts (2B/month). 38% of people recommend a brand they “like” or follow on a social network. 80% growth of unstructured data is predicted over the next five years. 1.8 zettabytes of digital data were in use worldwide in 2011, up 30% from 2010. Brands get 500M Tweets are hosted on Twitter each day. 100M Facebook “likes” per day.

  8. BIG DATA ENABLES A NEW SET OF QUESTIONS • How do I better predict future outcomes? • How do I optimize my fleet based on weather and traffic patterns? • What’s the social sentiment for my brand or products Advanced ANALYTICS SOCIAL & Web ANALYTICS LIVE DATA FEEDS

  9. Insights from any data, any size, anywhereLeveraging on premise and cloud platforms 010101010101010101 1010101010101010 01010101010101 101010101010 Insight Relational Non-Relational Streaming Cloud

  10. What is big data? BIG DATA Petabytes WEB 2.0 Social Sentiment Wikis / Blogs Click Stream Mobile Terabytes ERP / CRM Sensors / RFID / Devices Advertising Gigabytes Audio / Video Log Files Payables Web Logs Spatial & GPS Coordinates Payroll eCommerce Megabytes Data Market Feeds Inventory Recommendations eGov Feeds Contacts Collaboration Weather Deal Tracking Digital Marketing Sales Pipeline Search Marketing Text/Image Data Complexity: Variety and Velocity

  11. Some Common Big Data Scenarios IT infrastructure optimization Legal discovery Sentiment analysis Traffic flow optimization Web app optimization Weather forecasting Healthcare outcomes Natural resource exploration Churn analysis Fraud detection Life sciences research Advertising targeting Equipment monitoring Smart meter monitoring

  12. Microsoft Big Data • Manage • Enrich • Insight PowerPivot Hadoop on Windows Parallel Data Warehouse Power View

  13. Activate Data As The New Currency REAL ESTATE REFERENCE RETAIL & HOSPITALITY SCIENCE & STATISTICS SPORTS & GAMES TRANSPORTATION& NAVIGATION BUSINESS & FINANCE HIGH TECH & ELECTRONICS COMMUNICATION WEATHER & CLIMATE DATA QUALITY SERVICES MEDIA & ENTERTAINMENT DEMOGRAPHICS GOVERNMENTAL HEALTH & WELLNESS

  14. Any Data, Any Size, Anywhere – Cloud on your terms HYBRID IT Traditional NON-VIRTUALIZED Private CLOUD Public CLOUD Large, Mission-Critical OLTP Data Warehousing Big Data Tier 2 and Tier 3 OLTP BI Workloads Tier 2 and Tier 3 OLTP BI Workloads Big Data Database Scenarios Rationale for Usage Rapid Development Compliance Compliance Economies of Scale Complex, Mission-Critical Applications Economics Scalability

  15. AlwaysOn Helping enable global HA, through greater uptime and manageability • HIGHER PRODUCTIVITY • Single solution to manage; Availability Groups • GREATER UPTIME & H/W USE • Additional benefits • Scale on demand Unified HA Solution Hong Kong (Secondary) AG_Listener Asynchronous data movement AG AG AG Synchronous data movement New York (Primary) New Jersey (Secondary)

  16. Mission-Critical Workloads and Applications TOP STATS in production workloads RECORD-BREAKING performance and scale 100TB 5,000 CONCURRENT USERS HIGHEST SCALE benchmark for TeamCenter Largest Single Database 20TB Largest Table 5,203 TPS, 320 AGENTS INTEREST CAPITALIZATION performance benchmark for T24 88PB Most Data in a Single App 34,000 USERS, WORLD-RECORDSCALE for 3-tier SAP SD 30min Data Load Time for 1TB 9 MILLION UTILITY METERS/HR RECORD SCALE data management for MDM 24TB Largest Cube

  17. Our perspective A holistic approach to business analytics Embrace insight naturally Move fast. Move first. Acceleratebroad adoption

  18. MICROSOFT IN THE LEADER QUADRANT for BI and DW Data Warehouse Database Management Systems Business Intelligence Platform “Microsoft exhibits one of the best value propositions on the market with a low cost and a highly favorable price / performance ratio” - Gartner, February 2012 Gartner, February 2012 – before SQL Server 2012 release

  19. Evolution of BI Self-Service BI Traditional BI Provision Analysis Reports Dashboards & Scorecards Data Staging Analysis Cubes Data Warehouse ETL/Data Quality Specialized Tools End Users Spreadsheets Existing Data IT Pro Existing Challenges • Multiple BI tools • High learning curve • “Spreadmarts”/Silos • Not scalable LOB Applications Data Marts Files

  20. Rapid Data Exploration and Visualization “Only 28% of potential users are using the standard BI platform of choice in organizations¹” Stunning, interactive data visualizations, Power View. Familiar tools built on Excel & SharePoint Mashupdata, PowerPivot ¹ Gartner, “The Consumerization of BI Drives Greater Adoption,” James Richardson, June 3, 2011

  21. Credible, Consistent Data • Companies with accurate data perform better¹ % of master data complete & accurate Hrs spent per employee each week searching for info 91% Top 20% Performers 1.2hrs Middle 50% Performers 68% 2.8hrs Bottom 30% Performers 6hrs Under 50% MasterData Data Quality Single BI SemanticModel Delivered with Services Services ¹Source: “Turning Pain into Productivity with Master Data Management,” Aberdeen Group, Feb 2011

  22. SQL Server 2012 MISSION CRITICAL CONFIDENCE CLOUD ON YOUR TERMS BREAKTHROUGH INSIGHT • Required 9s & protection with AlwaysOn • Blazing-fast performance with xVelocity • “The most powerful, cost-effective database product available.” • Scale on demand with optimized appliances & Windows Azure • Optimized productivity with SQL Server Data Tools • “Our cloud-based services are now as secure as our datacenter services.” • Rapid data exploration with via Power View & PowerPivot • Credible, consistent data with newSemantic Model and Data Quality Services • “With Power View, we can give BI to entire departments.” “SQL Server 2012 delivers An ROI of up to 189% with a 1 year payback period¹” • ¹Total Economic Impact Of SQL Server 2012 Upgrade, a commissioned study conducted by Forrester Consulting on behalf of Microsoft, March 2012

  23. We manage relational data with Microsoft Enterprise Data Warehouse solutions Software Reference Architectures Appliances Dell Parallel Data Warehouse HP Enterprise Data Warehouse Fast Track for Dell Quickstart Data Warehouse HP Business Data Warehouse

  24. The Roadmap to big data Evaluate reviving Past DataWarehouseassets to provide value Start thinking about the value Big Data for your organisation Take us on the Business Insight Challenge Evaluate appliances and Cloud scenarios - Hybrid IT Use DPS to get SQL Server 2012 value now! Have a great day!

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