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ICC, founded in 1919, represents businesses worldwide and promotes cross-border trade. The ICC Intellectual Property Toolkit assists chambers of commerce in setting up IP programs for local businesses, addressing challenges such as awareness, expertise, and resources. The toolkit, with flexible tools, started in 2007 and includes guides, expert advice, advocacy, newsletters, and more to encourage chambers to integrate IP into their activities. Learn more about ICC's IP initiatives at www.iccwbo.org.
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ICC was created in 1919 by a handful of entrepreneurs to: promote cross-border trade and investment and the multilateral trading system represent business all over the world ICC’s mission 2
ICC has hundreds of thousands of members in 130 countries: Companies Of all sizes and from all sectors Chambers of commerceRegional, national and local Business associations National and sectoral and worldwide offices in over 90 countries ICC members 5
ICC activities ICC has three main activities: Rules-setting Arbitration Policy 9
Intellectual Property in ICC Commission on Intellectual Property World business views on key IP issues since 1920’s BASCAPHigh level initiative uniting different sectors worldwide to fight against counterfeiting Roadmap on current and emerging IP issues Annual overview of key intellectual property policy issues – Spanish, Chinese, Arabic, Portuguese, French and Dutch
Chambers of commerce in ICC World Chambers Federation • Global network of 12 000 chambers of commerce representing over 130 countries • World Chambers Congress – 2007 Istanbul (1600 participants, 118 countries); 2009 Kuala Lumpur • World Chambers Network – networking, information exchange, business opportunities • Trade facilitation role – ATA Carnets; certificates of origin
According to feedback from member chambers Vast majority outside Europe and the US do not have any significant activities relating to IP protection However many recognize the importance of IP and are interested in IP activities Those with IP programmes within Europe often supported by EC or EPO initiatives. Chambers of commerce and IP
Training/awareness raising (Romania, Sri Lanka, Ukraine, Bangladesh, Bombay, Uruguay) Guides (Barcelona, Mongolia) Expert advice/assistance (Italy, Hamburg, Mongolia, Romania) Advocacy (Israel, US, Malaysia, Canada) Newsletter/website (Uruguay, Romania, Italy, Mongolia, Zurich) Expert committees /networks (Sweden, Bangladesh, Israel) Others: - toolkit on informal IP protection (South Ostrobothnia), - surveys (Sri Lanka), - exhibitions and awards (Mongolia Chambers of commerce and IP IP activities reported by member chambers include
Lack of awareness among chambers re importance of IP Lack of expertise within the organization and sometimes the region/country Isolation and lack of a support network Lack of human and financial resources Obstacles faced by chambers
Aim to encourage and help chambers set up IP programmes for local businesses Tool-kit for chambers, not for businesses Will not reinvent the wheel – use existing materials and resources where available Tools which are flexible and adaptable to different cultures, business/legal environments and languages Started defining contours of project in March 2007 ICC IP tool kit for chambers
Interest in project from nearly 60 chambers in Asia, Africa, Middle East, Europe, North and Latin America Participants include national chambers (e.g. Uruguay, Israel, Malaysia) regional chambers (e.g. Zanzibar, West Sweden) city/municipal chambers (e.g. Manizales, Geneva, Durban) IP experts from IP Commission ICC National Committees Work carried out by ICC secretariat and member volunteers Participation
Arguments to explain why chambers of commerce should integrate IP into their activities Model guide to be adapted by chambers for their local businesses – existing guides to be used as a basis Short messages for companies – why they should take IP into account in their business Web-based resource bank - compilation of experiences; network of chambers with IP activities; useful resources eg WIPO SME page Tools in preparation
Seminar templates Guidance on possible initiatives e.g. news letter, websites, incentives/awards, IP marketplaces, partnerships etc. Possible future tools
Programmes for training chamber staff in cooperation with WIPO Pilot programme for Europe in Geneva - first quarter 2008 Programmes in Latin America – obtaining finance Training the trainers
More information on ICC’s IP activities and its World Chambers Federation can be found at www.iccwbo.org