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1. SMS Mobile Solution992 Carmel Mountain Road, Suite 287San Diego, CA. 92129, USA Email: Sales@SmsMobileSolution.comPhone:1-888-718-2050
2. SMS Mobile Solution992 Carmel Mountain Road, Suite 287San Diego, CA. 92129, USA Email: Sales@SmsMobileSolution.comPhone:1-888-718-2050 ADDING YOUR CONTACT INFORMATION SLIDE Go to the last slide in this presentation Insert your Logo and Company Name Enter the specific information by simply typing over the existing text Click - Save
3. SMS Mobile Solution992 Carmel Mountain Road, Suite 287San Diego, CA. 92129, USA Email: Sales@SmsMobileSolution.comPhone:1-888-718-2050 DELETE THE FIRST FOUR SLIDES OF THIS PRESENTATION AND SAVE After following the steps in slides 1 and 3 you will want to delete these first 4 slides and save your presentation as your own. To do this: Click Save AS Give your presentation a new name and place in the directory of your choice Click save Your new presentation will now be open On the Slide Tab (Left hand side of your screen) – while holding down your CTL key click on the first 3 slides (they will be highlighted as you click) Press Delete Slide Number 1 should now be the first slide of your presentation Click Save
4. The Next Communication Channel: Mobile Marketing and Beyond

   Title slide

   The Rise of the Mobile Connected Dealership
5. Quick Stats
6. Connect with Your Potential Clients Exactly When You Want And Right When They Need It!
7. 72% of Americans text message across all demographics 67% of customers would like to receive mobile alerts or reminders Twice as many people Text Message than own a Television set 82% of Americans do not leave the house without their cell phones CTIA 2009
8. SHORTCODE (STAYS THE SAME) KEYWORD (CHANGES) Text DEALER to 55469 for an Extra $2,000 Instant Cash on your Trade-in Text Call to Action Live Demonstration “Try it on your phone Now!” DEALER 55469 Deliver Coupon or Reminder Right to the phone! Offer can expire quickly to encourage quick visit To: 55469 MSG: Dealer When client texts, They are entered Into the database! TEXT MESSAGING 101
9. Add to the Pool: Every customer that comes in contact with Your Dealership is engaged with MOBILE. A chance to enter to WIN a Great Prize Received a Business Card Signed agreements to purchase a vehicle Responded to an offer in Traditional Media These clients are then marketed to timely over the upcoming months, generating more transactions. Dealership Pool of Current and Future Clientele
10. Timely Promotions = Higher Redemption Rates Schedule the Delivery of Coupons, Reminders, and Offers at exactly the right moment! Putting the Offers Right in the Hand of your Current and Potential Customers! = More Transactions per Month John’s Lincoln: This weekend ONLY, we will give you $1,500 over blue-book on your trade-in, FWD 2 friends Show msg to redeem, exp. 5.2 Reply STOP 2end Jackson Honda: Early Bird special all day long thru Friday! Show msg to redeem $10 OFF your service , code mb8483 exp. 4.9 Reply STOP 2end Paul’s Toyota: Weekend Sales Event starts Now! First 100 people on our lot gets a FREE Nascar jacket; http://Paulscars.com Reply STOP 2end
11. (Example of Return-on-Investment on a small scale) 2% or Higher Redemption Rate on Promotion or Coupon 1,000 Customers in your database Average Transaction or Sale of Vehicle Industry ranges between 2-5% redemptions on Mobile offers and coupons Quantifiable Return on this direct media! Investment to send 1000 messages to Database? $50 ROI on even 10 people scheduling service or buying a vehicle? $200 Average additional transaction? $2,000
12. Get the potential customers to Text (KEYWORD) to SHORTCODE (72727). Virtual Business Cards – Environmentally Friendly Combine with Traditional engagements Use in Social Networks Add the Mobile “Opt-in” Option to your current Website Deliver Inventory Updates Direct VIP Maintenance Offers Engage Current Buyers Your clients sign a agreements to buy. Add the mobile opt-in verbiage, and upload every client into your mobile database. The Mobile World 101 3 Ways to Get an Opt-in To: 55469 MSG: TOYOTA Mobile Number
13. Virtual Business Cards We use Virtual Business Cards, They are environmentally friendly. Text Drew to 55469 Customer that texts – is entered into database Drew Garcia: Toyota of Olathe p. 1 (816) 221-1225 e. drewg@toyota.com See our inventory, http://toyotaolathe.com Reply STOP 2end BONUS: Customer Service Representative gets an instant Text message with the Phone number of the potential client right to his/her cell-phone instantly. Lead can then be followed up with for increased conversions!
14. $2,000 Rebate Today Text VENZA to 72727 Inventory Updates Text TOYOTA to 72727
15. Smart Updates? Smart Savings? Text SMART to 72727 Text BASEBALL to 72727 for $30 OFF Toyota: You are entered for a chance to win! Reply w/ your email for an additional entry. Reply STOP 2quit, help 4help
16. When Customers sign Purchase order, they are automatically entered Capture Current Customers when they sign their service agreement; Automatically upload them into the database and issue out a reminder text-message 90 days later to increase the frequency of the transactions. Purchase agreement! By signing this agreement authorizes Big Johns Auto-mall to send You updates and offers direct to your mobile phone. Up to 3 messages Per month, standard text message rates apply, reply STOP 2 quit at any- Time. Hogan Tire: $5 OFF your next oil change with coupon code MB 2433, watch for future savings direct from us. Reply STOP 2end Mobile Phone Number required I authorize Big John’s to send me Mobile Exclusive Offers and Specials Now Market Service Offers direct to their hand-held Devices in the future.
17. Capture Web Traffic into Database! MolleChevroley: $1,000 OFF your vehicle purchase this month only on any Certified Pre-Owned vehicles. Show msg to redeem, exp. 3.28.11 Reply STOP 2end Get an Instant $1,000 OFF Your Vehicle Mobile ONLY Coupon! Enter Mobile Number Donate NOW! Mobile Coupon will be sent Right to your phone instantly! Beauty Brands Secret Sale! Text BEAUTY to 72727 to find out when….
18. Send Promotions to your Database to do More Than Just Coupon! Capture Email Support Causes Increase Social Network Followers More Transactions per year Oil Seattle Toyota has a VIP Special on Facebook, Follow us NOW and see how we love you. Reply STOP 2quit Panchero’s Gift Cards are the best gift! Click here and be finished shopping. http://xmaspanch.wap Reply STOP 2quit 15% OFF any 50,000 mile, or 75,000 service this week only, call 816-229-8800 or click http://servicemolle.wap Reply STOP 2quit To complete your entry to win a FREE Oil Changes for a year reply with your email address and watch for more great deals!
19. Promotions Match Organization Objectives Deliver Video Right to your Interested Clients Phones! John’s Ford: See our F-250 Premium package only offered this weekend. Video of the options right to your phone, click http://bit.ly to see. Reply STOP 2quit
20. Utilize Databases Based on Who They Are! Frequency of Messages Current Client Database Potential Client Database 1 per month 2 per month

    Title slide

    Send Messages that Match Objectives: Lead Mine for New Business Grow Brand Awareness Convert Leads Send Premium Offers Capture email And more… Drive Social Network Behavior Capture Email for additional Touch Point Create FWD 2 Friend Opportunities Drive additional transactions Drive Awareness of New Products GROW TOMA And more… Leverage Mobile for Big Profits
21. Text Appointment Notification! Brandon, Just a reminder that your 25,000 mile service is scheduled for tomorrow at 2:00pm, reply to this msg if you can’t make it and we can reschedule, or call 212-333-1313 Enter Mobile Number Donate NOW! Beauty Brands Secret Sale! Text BEAUTY to 72727 to find out when….
22. Your Logo Here Contact Your Name Your company Name Address http://yoursite.com Name P. 619.356.1904 O. 1.888.718.2050 E. Sales@SmsMobileSolution.com