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The Islands of The Bahamas It Just Keeps Getting Better

The Islands of The Bahamas It Just Keeps Getting Better. People to People A Unique Bahamian Experience. Our Vision.

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The Islands of The Bahamas It Just Keeps Getting Better

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  1. The Islands of The BahamasIt Just Keeps Getting Better People to People A Unique Bahamian Experience

  2. Our Vision We Envision a People to People Program That Will Attract Visitors Globally, Along with Bahamians From Local Businesses, Organizations & Churches. Additionally Creating a Diverse Group of Tourism Ambassadors, Advancing Long-Term Friendship and Fostering Return Visits to The Islands of The Bahamas

  3. Our Mission To Provide Our Visitors with a Unique Bahamian Experience through the People to People Program, Foster a Culture and Enriching Experience between Our Visitors and Our Volunteers and To Deliver A Satisfying Vacation Experience

  4. Our Logo • Express Friendship & A Warm Bahamian Spirit

  5. Objective • Expose Visitors to Genuine Bahamian Culture & Hospitality • Advance International Friendship • Foster Communication • Cross Cultural Boundaries • A New Understanding of Our Culture • Engender a Spirit of Friendliness • Exchange Ideas

  6. Goals • Restructure & Expand the Program • Generate Increase Visitor Interest • Top of Mind Awareness Among Our Visitors, Our Host & Our Travel Partners • Increase The Number of P2P Host • Expand Our Diverse Field of Host

  7. Goals • P2P Program to Ensure a Positive & Enriching Vacation Experience • Become the Tool by Which a Bahamas Vacation is Measured.

  8. Web Page • Revamp The P2P Web Page • Include P2P Host Bios (Not Personal but General Field of Host) • Interactive On-Line Registration • Immediate Feedback & Evaluation of Their Experience

  9. # of Active Volunteers • Nassau – 150 • Grand Bahama Island – 250 • Out Islands – Approx. 100 • Overall Total – 500 Volunteers

  10. PEOPLE TO PEOPLE HOSTING 2001, 2002, YTD 2003 & PROJECTIONS 2004

  11. Marketing Tools • P2P Brochure • MOT Advertising Campaign • Revamped Web Page • BTO Staff Re-Education Campaign • Off Shore Shows & Events

  12. Marketing Tools • Image Campaign (Airport, Festival Place, Hotels & Downtown Stores) • Local Electronic & Print Media Campaign • Travel Writers/Journalist Program

  13. Volunteers • Creation of A Volunteer Committee • Active Recruitment Drive • Feature Articles of Volunteers Bah. Media • Electronic Newsletter • Better Communication • Annual Meeting • Stipend for Hosting 5 or More Visitors • Appreciation Dinner

  14. Activities • In Home (Bahamian Dinner) • Cultural Activities (Junkanoo in June) • Local Dining • Island Tours • Family Outings • Community Events (Red Cross Fair) • Visitor Job Exchange/Experience

  15. Tea Party • Monthly (Except December) • New Unique Locations • Volunteers • Invite Prominent Bahamians to Attend • Include “Tings Bahamian”

  16. Home Away From Home(Foster Parents) • UWI Students • Foster Parent Committee

  17. Benefits • Make A Positive Contribution To The Bahamas • Play A Part In “The Business of Tourism” • Tourism Ambassadors • Create “New Spokespersons for TIOTB • Create Visitors for Life, (Repeat Visitors) • Help to Recruit New Host

  18. People to People Department • Shirley Nottage • Crystal Dames-Roach • Abigail Louis • Janet Johnson-Cuffie

  19. Thank You

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