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Where to find it Jeffrey Levy University of North Texas Libraries February 3, 2014. This module covers the most common business assignments. First Questions to ask about a company. Public or private? Parent or a subsidiary?
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Where to find itJeffrey LevyUniversity of North Texas LibrariesFebruary 3, 2014 This module covers the most common business assignments
First Questions to ask about a company • Public or private? • Parent or a subsidiary? • U.S. company? International company? Subsidiary of an international company? • Big company in a large industry? • Small company in a small industry? • Corporation or partnership? • Is it a “real” company or is it a made-up name for assignment purposes?
Industry Analyses • Two of the most used are: • P.E.S.T. Analysis • Porter’s Five Forces <next screen>
P.E.S.T. Analysis and Porter’s Five Forces Analysis • These acronyms deal with change. • Changes that impact a company & industry. • Business students use these in their projects. • P.E.S.T. = Political, Economic, Social, Technological. • Porter’s Five Forces include: • Competitive rivalry within an industry • Bargaining power of suppliers • Bargaining power of customers • Threat of new entrants • Threat of substitute products • What’s online and what’s not? <next screens>
What about other assignments? • Where do I find other information? • Where is general business information? <next screen>
JeffreyLevyBusiness Collection LibrarianGovernment Documents DepartmentUNTWillis LibraryRoom323 Jeffrey.levy@unt.eduFebruary 3, 2014