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Are you building an empire or providing a service?

Are you building an empire or providing a service?. ALT/ELN webinar – February 2011 Mark Berthelemy. Introductions. Learning Solutions Architect 2011 Census elearning manager Learner Teacher Technologist Musician. Agenda. Value for money Core business decisions

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Are you building an empire or providing a service?

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  1. Are you building an empire or providing a service? ALT/ELN webinar – February 2011 Mark Berthelemy

  2. Introductions Learning Solutions Architect 2011 Census elearning manager Learner Teacher Technologist Musician 2

  3. Agenda • Value for money • Core business decisions • The role of open-source and crowd-sourcing • Supplier relationships and communication • User-generated content 3

  4. How many of you work in an organisation who’s primary function is to educate? Poll 1 4

  5. How many of you work in an organisation who’s primary function is NOT to educate? Poll 2 5

  6. Relevance Speed to deploy Distance from designer to end user 6

  7. External team Internal people End users 7

  8. 8

  9. Value for money Quantity Quality Economies of scale 9

  10. Use external teams when… • Quantities are very high • Build complexity is very high • Cost is a key factor • Either the content is simple, or you trust them to understand what you need. 10

  11. Use internal people when… • Closeness to the “business” is critical • You need to develop understanding of elearning • Materials need to integrate closely with other elements 11

  12. Allow end users to create when… • They need to… • You have systems in place to share 12

  13. A real-life problem • Large retail organisation • 160,000 product lines being bought and sold in small retail  outlets • Staff have to know how to value and sell the products • Levels of expertise vary between nil and highly refined 13

  14. One possible approach... 14

  15. Why is this approach appropriate? • Quantity • Responsiveness • Involvement • Effectiveness • Cost! Aren't these the issues that every L&D person is struggling with at the moment? 15

  16. When is this approach appropriate? • Skill sharing • Processes • How-to’s/rules of thumb • Problem solving • Top down communications 16

  17. What needs to be in place Content creation tools System/ infrastructure Skills & competence Culture 17

  18. 18

  19. Quiz authoring (Hot potatoes, Quizmaker) Writing (Google Docs etc.) Vlogging/Video-editing (JayCut) Photomanipulation (Picasa, Paint.net Diagrams (Gliffy) Mindmapping (Mindmeister) Micro-blogging (Twitter, Yammer) Podcasting/audio edits (Audacity) Presenting (Google Docs etc.) Content structuring (Articulate, Captivate etc.) 3D model creation (SketchUp) Games creation (Scratch) Surveys (Survey Monkey) 19

  20. Thank you • Mark Berthelemy • Tel: 07799 408026 • Email: Mark.berthelemy@capita.co.uk • Company: www.capita-ld.co.uk • Blog: www.learningconversations.co.uk 20

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