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Royal Swets & Zeitlinger JISC Seminar on Standards and the Information Chain

Royal Swets & Zeitlinger JISC Seminar on Standards and the Information Chain. Ramon Schrama. Agenda. The Value Chain (or Supply Chain) Supply Chain Integration Standards New developments. 1. The Value Chain. The traditional value chain is relatively simple. Author. Publisher.

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Royal Swets & Zeitlinger JISC Seminar on Standards and the Information Chain

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  1. Royal Swets & ZeitlingerJISC Seminar on Standards and the Information Chain Ramon Schrama

  2. Agenda • The Value Chain (or Supply Chain) • Supply Chain Integration • Standards • New developments

  3. 1. The Value Chain The traditional value chain is relatively simple Author Publisher Distributor Bibliographic database Library Final user By courtesy of Piero Attanasio (mEDRA, AIE – Associazione Italiana Editori), Berlin, APE 2006, 4 April 2006

  4. 1. The Value Chain At the beginning somebody thought that thanks to the Internet there is no need for intermediaries… Author Publisher Distributor Bibliographic database Library Final user … “probably we don’t need the distributor since we provide access via the Internet” … By courtesy of Piero Attanasio (mEDRA, AIE – Associazione Italiana Editori), Berlin, APE 2006, 4 April 2006

  5. 1. The Value Chain Author Publisher Bibliographic database Library Final user … “and probably we don’t need any catalogue: a search engine is sufficient!”… By courtesy of Piero Attanasio (mEDRA, AIE – Associazione Italiana Editori), Berlin, APE 2006, 4 April 2006

  6. 1. The Value Chain Author Publisher Library Final user … “and why do we need a library if everybody can access everything via the web?”… By courtesy of Piero Attanasio (mEDRA, AIE – Associazione Italiana Editori), Berlin, APE 2006, 4 April 2006

  7. 1. The Value Chain Author Publisher Final user … “the publisher itself is not so relevant, since scholars may communicate directly on line with their colleagues”… By courtesy of Piero Attanasio (mEDRA, AIE – Associazione Italiana Editori), Berlin, APE 2006, 4 April 2006

  8. 1. The Value Chain Author Final user N.B. The last sentence was likely pronounced by a librarian while the previous came from publishers By courtesy of Piero Attanasio (mEDRA, AIE – Associazione Italiana Editori), Berlin, APE 2006, 4 April 2006

  9. 1. The Value Chain The problem is that it does not work! Author Final user The link between the author and final user is too thin… By courtesy of Piero Attanasio (mEDRA, AIE – Associazione Italiana Editori), Berlin, APE 2006, 4 April 2006

  10. 1. The Value Chain Nobody cares about the relations between the parties… Author Final user By courtesy of Piero Attanasio (mEDRA, AIE – Associazione Italiana Editori), Berlin, APE 2006, 4 April 2006

  11. 2. Supply chain integration • Electronic journals/books = faster • Faster = less hurdles • Less hurdles = more electronic processing • More electronic = supply chain integration • Supply chain integration = STANDARDS!

  12. 3. StandardsTypes of standards: • Master data • Institutional identifier • Address lay out • MARC records • IP addresses • DOI, ISSN, ISBN • Transactional data • COUNTER • ICEDIS • ONIX • EDIFACT • Webservices • Sushi • Z39.50

  13. 3. Standards: Print Electronic Product information Product information Billing address Billing address Ship to address IP address(es) Order / renewal Order / renewal License agreement Invoice / payment Invoice / payment Order confirmation Order confirmation Registration Authorization Access confirmation Physical delivery Authentication Archives Resource location Usage Claims Claims Claim answers Claim answers

  14. 3. StandardsPublishers and agents Frequently used • ICEDIS - Advise on existing subscriptions - Publisher to agent • ICEDIS - Subscription Order / Renewal – Agent to publisher • Proprietary interfaces !!! Lots of work little gain Incidentally used • ICEDIS – all messages • ONIX – under development • X12 / EDIFACT (Old fashioned) – Claims, despatch data

  15. 3. StandardsCustomers and agents Frequently used • Claims – format depending on the library system • Invoices – format depending on the library system • Despatch data – format depending on the library system • Orders & renewals – Ariba, SAP, Oracle, etc • Open URL • Proprietary interfaces !!! Lots of work little gain Incidentally used • Z39.50

  16. 4. New developments: • Institutional Identifiers • ONIX • Activation for online journals • Sushi

  17. Questions?Thank YouRamon Schramarschrama@nl.swets.com

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