2. The acceleration of global business has outstripped the pace of traditional market research's sporadic questions and answers. Beyond surveys and panels, you need immediate and actionable insight that's predictive. Especially in an era of emerging and diverse international markets. A crowd-based community offers you a cost-effective way to have persistent access to a group of brand enthusiasts that can collaborate with you on a marketing problem or innovation opportunity. And, at the same time, they can still give you rapid feedback on a quick question. Plus, the analytical outputs are far more robust than many traditional methods. We’re talking longitudinal quantitative and qualitative analysis, deeper social-sciences-driven inquiry, and comprehensive data and dashboards. Why would you settle for less?

3. The acceleration of global business has outstripped the pace of traditional market research's sporadic questions and answers. Beyond surveys and panels, you need immediate and actionable insight that's predictive. Especially in an era of emerging and diverse international markets. A crowd-based community offers you a cost-effective way to have persistent access to a group of brand enthusiasts that can collaborate with you on a marketing problem or innovation opportunity. And, at the same time, they can still give you rapid feedback on a quick question. Plus, the analytical outputs are far more robust than many traditional methods. We’re talking longitudinal quantitative and qualitative analysis, deeper social-sciences-driven inquiry, and comprehensive data and dashboards. Why would you settle for less?