YAHOO! BIG IDEA CHAIR AWARDS 2010 Submission Form for Regional Awards

1. YAHOO! BIG IDEA CHAIR AWARDS 2010Submission Form for Regional Awards

2. Introduction 2010 Yahoo! Big Idea Chair Awards is our unique award to salute outstanding work in the online creative community. Whether you’re a digital creative pioneer, enterprising marketer, daring agency strategist, media guru or someone who defies all traditional roles, this is the award show for you!

3. Submission Material – 2 Steps • A. Background & Objective • B. Target Audience • C. Strategies & Execution • D. Results • E. Submission

4. How to use this submission form? • Select Award Category • Fill in information required • Campaign Summary (background, objective, strategy and tactic, result) • Clearly explain the rationale and strategies behind your ad campaign, convince judges that your campaign deserve to win • Provide relevant screen caps and URLs as supporting information • The fields of the table provide guidelines to your submission • Be specific and precise • You may add new slides if necessary • Submit this entry form on the website of BIG IDEA CHAIR Awards

5. Entry Submission Award Category ( 1 category for each campaign) 請勾選報獎項目 Yahoo! Big Idea Chair Awards 2010

6. Campaign Information請填寫報名資料 6

7. Campaign Summary • Campaign Background & Objective (In less than 200 words; can be in point form)請填寫作品背景及目的(200字內) Please Type Here

8. Campaign Summary B. Target Audience - including information on demographics & psychographics (In less than 200 words; can be in point form)請填寫TA-包含性別年齡及其他描述(200字內) Please Type Here

9. Campaign Summary C. Strategies & Execution - Ways in which you achieved your outcome, including creative & media communication strategies (in less than 200 words; can be in point form) 請填寫策略及執行內容(200字內) Please Type Here

10. Campaign Summary D. Results- Notable outcome & evidence on how you achieved your objectives & overcame challenges. (In less than 200 words; can be in point form) 請填寫作品成效(200字內) Please Type Here

11. Campaign Summary E. Screen Cap of ad creative (You are recommended to insert the screen cap and URL. You may add new slides if necessary.) 請填上創意作品ScreenCap或 網址 [please provide a screen cap of the creative works, e.g.]

12. Campaign Summary E. Landing Page URL & Screen Cap (You are recommended to insert the screen cap and URL. You may add new slides if necessary.) 請填上創意作品ScreenCap或 網址 Please insert the URL and screen cap of landing page here, e.g.

13. THANK YOU!