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MIS 535 FINAL EXAM LATEST 2015<br>Question 1.1. (TCO A) An example of a business using information systems for customer and supplier intimacy is (Points : 4)<br>Wal-Mart’s RetailLink System.<br>the Mandarin Oriental hotel’s customer-preference tracking system.<br>Verizon’s Web-based digital dashboard.<br>Apple Inc.’s iPod.<br>Question 2.2. (TCO B) Which of the following businesses use the market creator business model? (Points : 5)<br>an online auction house<br>an online newspaper<br>a video-sharing site<br>an online bookseller<br>
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