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Development of a transnational touristic marketing of cities Slubice and Frankfurt (Oder)

Aims and objectives Stabilization of Frankfurt (Oder) in the function as university, congress and fair city Development and transnational marketing of the touristic Infrastructure of both cities Development of the city tourism, connection of experience programs with local identity

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Development of a transnational touristic marketing of cities Slubice and Frankfurt (Oder)

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  1. Aims and objectives Stabilization of Frankfurt (Oder) in the function as university, congress and fair city Development and transnational marketing of the touristic Infrastructure of both cities Development of the city tourism, connection of experience programs with local identity Description of the best practice common appearance of the European Twin City on fairs und presentations production of German-Polish documentations and informations organization and preparation of the touristic website training of guest-guides, concepts for guest guidance for FFO and Slubice production of a common offer catalog development of strategies for co-operation of public mechanisms with the private service providers test marketing Resources and financing EU-funt Own resources of both cities Jukka Laiho Development of a transnational touristic marketing of cities Slubice and Frankfurt (Oder)

  2. Evaluation Strong sides Stabilization of co-operation between both cities Better perception of the Twin and the border region Development of the position in the country-wide city tourism Things to develop Improvement of the information exchange Plans for the future Reaching a however position characteristic in relation to other regions in Brandenburg Jukka Laiho Development of a transnational touristic marketing of cities Slubice and Frankfurt (Oder)

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