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M e d i a M a x N e t w o r k. Now is the time …. The upside of a down economy • Same passionate readers. Fewer competitors. Be a smart marketer • Target strategic markets. Increase efficiency. Waste less. Limitless solutions. Local Strategies Made Easy. Exclusive Local Environments.
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Now is the time … • The upside of a down economy • • Same passionate readers. Fewer competitors. • Be a smart marketer • • Target strategic markets. • Increase efficiency. Waste less.
Limitless solutions Local Strategies Made Easy Exclusive Local Environments Direct Response Solutions Ultra Efficient Media Buying MediaMax Network ― A blend of local, regional and national marketing
Sphere of Influence • Integrated marketing solutions • • A 360° strategic approach to clients advertising objectives
Direct Response Solutions • Specially designed shopping sections • showcase products in a familiar, • trusted magazine environment. • • Low cost national exposure • • Fractional and full page space • • Creative pricing solutions
Local Business Solutions • Cost-effective local exposure. • Advertorial environment. • Association with top magazines. • 2 Custom Sections: • • Restaurants • • Destinations
Integrated Media Solutions • Ultra efficient media buying solutions for • every market in the country, for every medium. • Provides local marketing solutions and an • integrated plan across all media including: • • Cable • • TV • • Radio • • Out-of-home • • Online • • Alternative
Target Market Solutions • Local exposure in national magazines • • Exclusive geo-targeting capability • • Multi-magazine exposure • in subscriber copies • • Integrated local marketing solutions
Condé Nast Publications • The power of our brands • • Editorial excellence • The passion of our readers • • 80 million+ sought-after consumers in America • Winner of 7 ASME Awards in 2009 • 29 honorable mentions as Finalists
Target your impact – by geography Choose from over 100 local markets • United States and Canada
Target your impact – by lifestyle Business Leaders Luxury Men’s Style Women’s Lifestyle Women’s Fashion & Style Å la carte
Business Leaders Group • Exploring business innovations, • technology, travel and achieving the • good life • Median Age: 46 • Median HHI: $156,550 • Work hard, play hard • • Know how to hit the big shots, whether on the course or in their portfolio Source: MRI Doublebase 09, MMR 09
Business Leaders Group In good company
Luxury Group • Cultural catalysts, provoking innovation • in travel, design & more • Median Age: 46 • Median HHI: $160,206 • • Passionate • Know how to enjoy the ‘good life’ • • Influencers — in their home, career and • communities Source: MRI Doublebase 09, MMR 09
Luxury Group In good company
Men’s Style Group Colorful portrait of a man’s world – intellect, accomplishments & appearance Median Age: 35 Median HHI: $155,873 • Seek to be trendsetters • Spend more to define style • Drive luxury sports car as personal accessory Source: MRI Doublebase 09, MMR 09
Men’s Style Group In good company
Women’s Fashion & Style Group America’s fashion & style barometer for every generation Median Age: 32 Median HHI: $149,146 • Style defines personality • Invest in their best look • Spend more for designer fashions Source: MRI Doublebase 09, MMR 09
Women’s Fashion & Style Group Women’s Fashion & Style Group In good company
Women’s Lifestyle Group • Informs, inspires & motivates for total well • being – beauty, health, fashion & fitness • Median Age: 34 • Median HHI: $124,608 • Spend more on healthy alternatives • • Inspired to be the best they can be • • Seek total wellness Source: MRI Doublebase 09, MMR 09
Women’s Lifestyle Group In good company
Bon Appetit Pursue the sensual pleasures of food, entertaining and travel Median Age: 49 Median HHI: $153,402 • Explore the things that give life flavor • Take on journeys that feed their insatiable passion for life Source: MRI Doublebase 09, MMR 09
W Indulging in pure luxury, fashion & lifestyle Median Age: 35 Median HHI: $159,824 • Unique blend of influential consumers • Indulge in luxury, fashion and style • Have the means, desire & taste to own the very best Source: MRI Doublebase 09, MMR 09
W In good company
Teen Vogue The starting point for fashion and style Median Age: 24 Median HHI: $53,079 • Seek guidance from the fashion authority • Make the trends, not follow them • Personal electronics just as vital as lip gloss Source: MRI Doublebase 09
Teen Vogue In good company
Results made easy Iconic media brands. Broad platform of opportunities. Targeted exposure.