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What is Podcasting?

Podcasting News Dee Lee Smith Technology Presentation Dr. Jason Davis’ Class ETEC 562 November 30, 2005. What is Podcasting?. Time shifted .MP3 audio Can be news, commentary, entertainment, etc. Gym Auto Plane. Why Podcast?. The age of new media Much of news consumed online

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What is Podcasting?

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  1. Podcasting NewsDee Lee SmithTechnology PresentationDr. Jason Davis’ ClassETEC 562November 30, 2005

  2. What is Podcasting? • Time shifted .MP3 audio • Can be news, commentary, entertainment, etc. • Gym • Auto • Plane

  3. Why Podcast? • The age of new media • Much of news consumed online • Radio is struggling for “listenership” • Stations across the country have been gobbled up by big media • Broadcasting is becoming obsolete in some U.S. markets (farm, home economics, etc.) • Podcasting is servicing hungry listeners for niche audio programming

  4. What is Podcasting? • Term emerged in 2004, by Apple • Combine words “iPod” and “broadcasting” • Podcasts are recorded audio programs that people can subscribe to for free. Whenever new podcasts are posted online, those files can be automatically downloaded to a computer and transferred to a portable music player (iPod). • Morning commute, airplane, gym, travel to the ranch

  5. Who Started Podcasting? Adam Curry Dave Winer I’m the Podfather! Yes, but without RSS, there wouldn’t be Podcasting!

  6. Apple iPod • More than 20 million iPod Owners • Users primarily ages 35 and under • Pew Internet and American Life Study: 29 percent of iPod owners have downloaded podcasts

  7. How Can We Use Podcasts To Distribute News or Other Information • Offer podcast audio news reports with print stories (2-3 minutes in length) • Have a pilot podcast • 10 minute podcast that spotlights Extension work or specific programs • Communication tool for teachers

  8. Equipment Needed To Produce A Podcast • Laptop or Desktop Computer • Microphone • Audio Recording Software (Free versions available) • Digital audio recorder (optional)

  9. Steps To Produce Podcast • Make an outline of what you will include in podcast • Record an audio file that contains a news report, commentary, etc. (Takes Practice!) • Input the ID3 tags (metadata that includes author, subject of .MP3 file). This is displayed when playing a file in Apple’s iTunes or Windows Media Player and the file is compressed into .MP3 format • Post to the Web • Code RSS Feed (Key to distribution)

  10. What the Heck is RSS? • RSS=“Really Simple Syndication” • Using free software clients, subscribe to RSS feed (URL) of podcast • Automatically receive downloaded podcast on desktop • Will play in iTunes, Windows Media Player, whichever audio player you have chosen as default player

  11. RSS Feed

  12. What’s In The RSS Feed • Podcasts use RSS 2.0 Spec • RSS feed is a file with a .xml extension placed on a server • Title • Link • Description

  13. Producing Podcasts

  14. Podcast Production/Apple Powerbook Intro Music Audio File WireTap (Records Audio Output) Audio Interview with Extension Specialist Closing Music Audio File Volume Slider Line-In (Allows You To Hear Sounds Made Via Earphones

  15. Audacity Software/PC

  16. Compressing Audio File

  17. ID3 Tags

  18. AgNews Weekly

  19. Podcast RSS Feed

  20. Agnews.tamu.edu Podcasts

  21. Agnews.tamu.edu Podcast RSS Feed RSS Feed URL/Copy Link and Paste into Podcast catcher

  22. iPodder Software (PC/Mac) Paste RSS Feed URL into Podcast catcher

  23. Podcast Played iTunes Song Name Artist Album (TCE/TAES Ag News) (Agnews Weekly) (Texas A&M University) Optional Logo (Image created in Photoshop)

  24. Podcast in Windows Media Player

  25. Web Sites Listing Podcasts ipodder.org

  26. Ipodder.org Agriculture Category

  27. iPodder.org Agnews Weekly RSS Feed Listing

  28. Agnews Weekly RSS Feed

  29. iPodder Software

  30. Sync iPod To iTunes

  31. Podcastalley.com

  32. Agnews Weekly Listing

  33. Podcast.net

  34. PodcastDirectory.com

  35. PodcastHost.com

  36. The Audience is Listening • South Texas rancher listens to podcast in his pickup driving to the ranch • Advertising executive in New York City listens during subway commute • CNN Web development director listens during commute • Plains Radio Network • 120 subscribers to Agnews Weekly Podcast

  37. Future of Podcasting • Could revitalize broadcasting • No transmitters! A new radio! • No expensive technology • Bypass traditional radio outlets to get messages out to the masses

  38. Future of Podcasting …just one more thing

  39. Apple • Steve Jobs announced at Wall Street Journal Technology Conference 5/22/05: iTunes 4.9 To Include Podcast “Catcher”

  40. Podcast for Class • “Literature in the Garden” – a Texas Cooperative Extension curriculum for English and science teachers to teach youth about gardening adventures.

  41. References Summary • http://iPodder.org (Source For Podcasts, Find Free Software) • http://audio.weblogs.com (Latest Listing of Podcasts) • http://cowhand.tamu.edu/agnewsweekly.html (Agnews Weekly Pilot Program Podcast) • http://agnews.tamu.edu/rss.html (Texas A&M Ag Program Podcast feed) • Audacity Audio Software: http://audacity.sourceforge.net • WireTap: http://www.ambrosiasw.com • Blair Fannin, AgCommunications, Texas A&M University

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