Priority 5 Review

1. Priority 5 Review Create a student-centered learning environment that focuses on students' needs, and reduces the barriers to their success. Team 5: Planning Subcommittee R. Hall-Allen, K. Bute, A. Cohen, D. Cohen, M. DesVignes, J. Ireland, J. Moore, D. Kinney, S. Maradian, J. Moore, M. Reisch, M. Siegel, R. Tillberg December 2006

2. 3 Areas of Review • Identify what has been accomplished using vital signs and other key indicators • Identify gap between strategic goals and outcome • Recommendations December 2006

3. Vital Signs Used as Measures of Success for Priority 5 December 2006

4. Degree to which faculty, staff, and administrators believe the college is making progress in creating a student-centered learning environment. December 2006

5. Priority 5: Enhance the college’s visibility and reputation for quality. *Source: Districtwide Student Surveys December 2006

6. Priority 5: Enhance the college’s visibility and reputation for quality. *Source: Honors Program Director 5. Number of faculty and staff publications and conference presentations. December 2006

7. Priority 5: Enhance the college’s visibility and reputation for quality. *Source: Clipping services, LACC and LACCD December 2006

8. Strategic Priority 5.1 Research the issue of quality as it relates to student success and implement a systematic approach to helping students reach their educational goals. December 2006

9. Recommendations Priority 5.1 • Covered in 1.4 and 4.5 (SG Planning Committee recommended dropping this Priority.) . December 2006

10. Strategic Priority 5.2 Develop and implement a comprehensive marketing plan that identifies target markets and needs and matches those needs with specific educational programs and student services December 2006

11. Recommendations Priority 5.2 A marketing plan is different from an advertising plan. LACC has an advertising plan that is updated annually; however, no marketing plan has been established. A marketing plan should be established, based on the college’s vision and mission, that promotes the direction the campus will take, how the campus will be identified, and the services the college will offer. (i.e. LACC is a “career college of choice” or “elite transfer academy.”) The subcommittee recommends that a marketing plan be established December 2006

12. Strategic Priority 5.3 Develop a consistent design element that ties all of the college’s communications vehicles together with a full range of collateral materials—class schedule, catalogue, web pages, brochures, and so on—that inform and direct.. December 2006

13. Recommendations Priority 5.3 LACC marketing materials have been designed and produced so that materials from the college can be recognized by their consistent structure and elements. No Recommendations. December 2006

14. Strategic Priority 5.4 Develop activities that enhance the college’s reputation as a center of intellectual and artistic achievement. December 2006

15. Recommendations Priority 5.4 The District keeps a record of media publications and clippings, and the Office of Institutional Effectiveness maintains these records. The Public Information Officer, who reports to the President’s Office, regularly announces (via email) programs, students, and personnel who have received recognition.  The college keeps no systematic documentation or records of faculty and staff publications and presentations. The subcommittee recommends that the Office of Staff and Organizational Development work with the Faculty and Professional Growth Committee to establish a system that maintains records of faculty, staff, and student professional achievements and recognition. December 2006

16. Priority Below Expectation Good Exemplary Recommendations Priority 5.1 Research the issue of quality as it relates to student success and implement a systematic approach to helping students reach their educational goals. Covered in 1.4 and 4.5 (SG Planning Committee recommended dropping this Priority.) Priority 5.2 Develop and implement a comprehensive marketing plan that identifies target markets and needs and matches those needs with specific educational programs and student services. X A marketing plan is different from an advertising plan. LACC has an advertising plan that is updated annually; however, no marketing plan has been established. A marketing plan should be established, based on the college’s vision and mission, that promotes the direction the campus will take, how the campus will be identified, and the services the college will offer. (i.e. LACC is a “career college of choice” or “elite transfer academy.”) Priority 5.3 Develop a consistent design element that ties all of the college’s communications vehicles together with a full range of collateral materials—class schedule, catalogue, web pages, brochures, and so on—that inform and direct. LACC marketing materials have been designed and produced so that materials from the college can be recognized by their consistent structure and elements. Priority 5.4 Develop activities that enhance the college’s reputation as a center of intellectual and artistic achievement. X The District keeps a record of media publications and clippings, and the Office of Institutional Effectiveness maintains these records. The Public Information Officer, who reports to the President’s Office, regularly announces (via email) programs, students, and personnel who have received recognition.  The college keeps no systematic documentation or records of faculty and staff publications and presentations. The subcommittee recommends that the Office of Staff and Organizational Development work with the Faculty and Professional Growth Committee to establish a system that maintains records of faculty, staff, and student professional achievements and recognition. NA X X December 2006