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BEST DIGITAL MARKETING COURSE IN DELHI Looking for the best digital marketing course in Delhi? You have plenty of great options to choose from! Here are some popular courses that can help you improve your digital marketing skills: 1. SEO SEO, or Search Engine Optimization, helps your website show up higher in search results. It's like making your site more visible to people who are looking for what you offer. To do this, you need to use the right words and phrases that people search for. These are called keywords. By using these keywords in the right places on your website, like in titles and content, search engines can understand what your site is about. There are a few things you can do to improve your website's SEO. First, make sure your web pages have clear titles and headings that describe the content. Also, use keywords in your website's text, but don't overdo it. It's also helpful to have other websites link to yours. This shows search engines that your site is trustworthy. You can try reaching out to other websites and asking if they would link to your site. Make sure your website works well on different devices, like phones and tablets. People use all kinds of devices to search the web, so it's important that your site looks good and works properly on all of them. Creating good content is important too. Write helpful and interesting articles, blog posts, or product descriptions that people will want to read and share. This can help your website get more attention. Lastly, keep an eye on how your website is doing. Tools like Google Analytics can show you how many people visit your site and where they come from. You can use this information to see what's working and make improvements. Remember, SEO takes time and patience. It's not something that happens overnight. But by following these simple tips, you can help your website get noticed by more people. 2. Social media marketing Social media marketing is all about promoting your products, services, or brand on social media platforms. It involves creating and sharing interesting content to engage with your target audience, increase brand awareness, and attract more people to your website or business. Here are some important things to know about social media marketing: a..Choose the right platforms b..Create great content c..Reach the right people d..Be consistent e..Interact with your audience f..Work with influencers g..Consider paid advertising h..Track your results i..Stay flexible and try new things 3. Google ads Google Ads is an online advertising platform created by Google. It lets businesses show their ads on Google's search results, websites in the Google Display Network, and YouTube videos.
With Google Ads, advertisers can create different types of ads like text, display, video, and shopping ads. They only pay when someone clicks on their ad, which is called pay-per-click (PPC) advertising. Here are the main things you should know about Google Ads: a..Campaigns b..Keywords c..Ad Formats d..Bidding e..Quality Score f..Ad Extensions g..Targeting h..Conversion Tracking i..Analytics and Reporting Remember to research and compare these options based on your specific requirements, such as course content, faculty expertise, reviews, placement assistance, and pricing. Additionally, check if the course material is up-to-date and covers the latest trends and developments in the field of digital marketing.