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ETAM NATALIA VODIANOVA OBJECTIVE Present Natalia Vodianova as Etam’s image and designer. ACTION PLAN Trip to Paris for the Presentation and catwalk “Natalia Vodianova pour Etam” Interviews and exclusive features with different magazines. RESULT Editorial 4-5 Pages + Cover Media
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ETAM • NATALIA VODIANOVA • OBJECTIVE • Present Natalia Vodianova as Etam’s image and designer • ACTION PLAN • Trip to Paris for the Presentation and catwalk “Natalia Vodianova pour Etam” • Interviews and exclusive features with different magazines. • RESULT • Editorial 4-5 Pages + Cover Media • like Yo Dona – Woman – Telva and Mujer hoy among others. • STRATEGY • Reach quality coverage in Strategic Media