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Nordstrom. Marla Boyle Alex Hansen Stephanie Martinez. Customer Service. Strength RSS stands for 'Really Simple Syndication' and it's an easy way for Nordstrom to update you on the availability of items you've searched for on our site.
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Nordstrom Marla Boyle Alex Hansen Stephanie Martinez
Customer Service • Strength • RSS stands for 'Really Simple Syndication' and it's an easy way for Nordstrom to update you on the availability of items you've searched for on our site. • Free alterations • Catalog • Free gift wrapping and gift message • Online live help • Free shipping on items directly to house or to store location upon request. • Pre-paid shipping label
Competitors • Forever 21 • Doesn’t have a catalog • Free shipping on orders over 75 dollars • Store is constantly a mess. Hard to find items • Macy’s • Macy’s credit card • Star rewards • Any purchase of 90 dollars or more receives free shipping • Anthropology • Card • Charge shipping on purchases • Good online customer service layout including information on shipping outside the US • Brand apparel, home ware and accessories
Customer Loyalty • Strength • Customer loyalty is fundamental to the success of your company. Without it, expenses can go up, profits go down, morale suffers and your company is at risk • Long-time customers • Its easier to keep a customer than to get a new one. • Nordstrom fashion rewards • Nordstrom Notes • Special events for loyal customers
Competitors • Forever 21 • Clothes are cheaply made • They have no rewards • Macy’s • Regional to national • Closer engagement, stronger retention and targeted promotions. • Strengthening of brand via a more consistent and integrated cross-channel customer experience. • Anthropology • They strive for customer loyalty and admiration above all other goals. • They create a unique atmosphere for customers • Social identities
Return Policy • Strength • Their simply isn’t one • No time frame • Tire story • Anything can be returned in any shape • You can take a beaten up, dog-eaten pair of 10 year old jeans purchased from them and get a refund or exchange. Seriously.
Pricing Policy • Strength • Price Matching • Sale adjustment • If an item you have purchased is reduced in price within two weeks of your order date, we will happily adjust the sale price for you.
Competitors • Forever 21 • Cheap clothes that look nice • Similar designs • Accused of copying design • It’s launching it’s first-ever designer collaboration, taking cues from stores like H&M and Target. • Macy’s • Different pricing’s online and in store • Cheaper pricing • Anthropology • High end merchandise • Expensive • Good Quality