Career Development Center

1. Your Resume – Acceptable or Exceptional? How to Build a Powerful Resume September 11, 2014 EAST STROUDSBURG UNIVERSITY Career Development Center

2. The Future • There will be 55 million job openings through 2020 • 24 million new jobs • 31 million due to baby boom retirements • 35% of job openings will require a bachelor’s degree • Fastest Growing Industries - STEM, Healthcare Professions, Healthcare Support and Community Services • Will require high levels of post-secondary education • The U.S. will fall short by 5 million workers with postsecondary educations by 2020 at the current production rate

3. Purpose • Serves as your initial contact with employers • Emphasize your strong points • Express Uniqueness & individuality • Most Importantly….to get an interview! Employers spend less than 15 seconds on a resume before making a decision

4. Do you have yours?

5. EAST STROUDSBURG UNIVERSITY Different Types of Resumes Career Development Center • Traditional/Chronological – The resume that most students should have upon finishing undergraduate education. • Functional – Focuses on skills and abilities rather than work history. Great for those entering a new field or for individuals with gaps in their work history • Combination

9. Tips from “The Interview Guys” EAST STROUDSBURG UNIVERSITY Career Development Center

10. Resume Sections • Heading (contact information) • Summary or Profile • Certifications (Dependent upon your field) • Education • Related Work Experience • Interactive Field Experience (Internships) • Other Work Experience (Employment Highlights) • Skills • Organizational Experience • Honors/Awards EAST STROUDSBURG UNIVERSITY Career Development Center

11. Heading • Name: Size 18/20 font, bold. • Address • Phone number • Email and LinkedIn • Call yourself. Listen to your voicemail greeting. Does it state your first and last name? • Is your email address professional? EAST STROUDSBURG UNIVERSITY Career Development Center

12. Summary/Profile • Becoming increasingly popular/preferred. Replacing objective statement • Replaces the “this is what I want” objective statement with a “this is the value that I offer” branding statement EAST STROUDSBURG UNIVERSITY How Do I Form a Profile Statement? Career Development Center • Your abilities • Your character • Reference the company and the position

13. Example Resume Profile Profile Summary EAST STROUDSBURG UNIVERSITY Dedicated, resourceful, and goal-driven professional educator with a solid commitment to the social and academic growth and development of every child. Possess the knowledge and training needed to fill the vacant teaching position at “X” High School. Career Development Center

14. Certification List all certifications and when you expect to, or have received them Example: PA Secondary Education Certificate (Type X) Expected July 2014 ServSafe Certified December 2012

15. Education • State proper name of degree. What will it state on your diploma? • Incorrect: B.S. in Business • Correct: Bachelor of Science in Business Management • State full name of institution • Incorrect: ESU • Correct: East Stroudsburg University of Pennsylvania • Be sure to list minors and concentrations • GPA? • Expected graduation date • Should I list “Related Coursework” underneath the Education heading? EAST STROUDSBURG UNIVERSITY Career Development Center

16. Work Experience • Alternate names: “Relevant Work Experience” “Experience” “Professional Experience” • Full company name, city, state and dates employed • Complete job title • Reverse chronological order • Action verbs (strong vs. weak verbs) • Quantify and Specify! EAST STROUDSBURG UNIVERSITY Career Development Center

17. EAST STROUDSBURG UNIVERSITY Work Experience Example Career Development Center Clothing Company, East Stroudsburg, PA June 2013-September 2014 Customer Service/Sales Representative • Talked to customers • Cash register • Stocked shelves OR…. Clothing Company, East Stroudsburg, PA June 2013-September 2014 Customer Service/Sales Representative • Proactively acknowledged, greeted and assisted customers in the store • Built and maintained internal and external customer satisfaction • Repeatedly met monthly sales goal of $10,000

18. Related Experience Cont. The Power of “How” “It’s one thing to say you CAN do something, which isn’t very impressive. It is another to say you did something, which is better. But when you use each bullet point to say HOW you achieved something, you make your story complete and thereby elevate it to a higher level.” (Arnie Fertig, Career Coach and blogger for US News & World Report) EAST STROUDSBURG UNIVERSITY Poor: • Capable of creating and teaching safety programs on a variety of topics • Created 12 safety and environmental programs, dealing with A, B, and C. Better: Career Development Center Wow: • Created monthly safety topic; scheduled and taught training sessions for 82 unionized field technicians in 4 regional locations” • Developed and administered end-of-training tests to demonstrate the level of understanding of materials covered by employees • Utilized test results in construction of follow-up classes and resources

19. EAST STROUDSBURG UNIVERSITY Skills Career Development Center • One of the most important sections of your resume • What can you do for me? • Essential to customize these to be worded as closely as possible to the way they are in the job description

20. Remaining Headings • Interactive Field Experience / Internships: Practicum, tutoring, internships • Other Work Experience: Usually not related (or less related) to the area of employment you are seeking. Highlight main accomplishments • Organizational Experience/Professional Affiliations: Emphasize leadership roles (ACSM, NSCA) • Clubs/Activities • Awards/Honors • References? Do they go on a resume? EAST STROUDSBURG UNIVERSITY Career Development Center

21. What’s wrong with this resume? Heading? Objective? Education? Bulleted points? Action Verbs? Hobbies? EAST STROUDSBURG UNIVERSITY Career Development Center

22. Before You Begin • Should I use a template? • What font should I use? • Different types of resumes—which is widely preferred? • What should the layout look like? • What should I name the document when I save it? • Can it be 2 pages? • Check all your social networking sites you belong to. Do you portray a professional image? Employers WILL look for you. If not, make some changes before you post your resume anywhere. EAST STROUDSBURG UNIVERSITY Career Development Center

23. Top 10 Resume Pet Peeves of Hiring Managers/Recruiters • Spelling errors and poor grammar • Too duty-oriented—don’t reiterate the company job description, highlight accomplishments • Inaccurate dates, or none at all • Inaccurate or missing contact information • Poor formatting (typefaces, shading, colors) • Functional resumes • Extra long resumes and long paragraphs • Unqualified candidates • Personal information unrelated to job • Tenses EAST STROUDSBURG UNIVERSITY Career Development & Student Success

24. 5 Things to Fix Before You Send Your Resume • You made a mistake on your contact information • You provided your marital status, health, or religious preference • Your email address is cute (i.e. skibum@yahoo.com) • The phone number you provided is not answered by you • Proofread your resume

25. Cover Letter • ALWAYS include a cover letter – 1 page only • Must be customized with each job – start fresh each time you write a letter • Explore recent news articles and websites for ideas • Make it unique, catch the reader’s eye – What is unique about you? • Illustrate you have researched the company • Try to obtain the name of the hiring manager that will be reviewing resumes – Address it to the right person • Signature? EAST STROUDSBURG UNIVERSITY Career Development Center

26. Perfect Fit Cover Letters • A Memorable Opener • Poor – Please accept this in response to the (positions) advertised on month day, year. • Better – With more than X years of Secondary Education experience, I am a dedicated, resourceful and goal-driven professional educator with a solid commitment to the social and academic growth and development of every child. • Facts that Support Requirements • How can you meet their hiring needs based on requirements • Do not use bullet points or information from your resume. Use fresh information • Use performance statements • Don’t list responsibilities of previous jobs, demonstrate outcomes (i.e. consistently recognized for delivering quality results… • Only detail specific technical skills

27. Perfect Fit Cover Letters • Details are Important • Cover letter heading should match your resume • Include a branding statement with your header • Include a quote from a former employer • Close with Contact • Offer to follow-up via phone, email etc… and within a specific timeframe • Include your contact information • Professional polished and concise • I’m very interested in the teaching opportunity and confident that I can deliver a solid commitment to the social and academic growth and development of every child. I will call next week to arrange a time to meet so we can discuss my abilities to surpass your expectations.

29. RESERVE YOUR SPOT NOW! Attend 5 sessions and you’re entered for a chance to WIN a Brooks Brothers gift certificate!

30. RESERVE YOUR SPOT NOW! Attend 5 sessions and you’re entered for a chance to WIN a Brooks Brothers gift certificate!

31. RESERVE YOUR SPOT NOW! Attend 5 sessions and you’re entered for a chance to WIN a Brooks Brothers gift certificate!

32. November 8th Seniors Only EVOLVE – College to Careers In order to help graduating seniors prepare for the next step, the Career Development Center invites all graduating seniors for a program designed to help them make the most of their spring term and prepare for life after college. Seniors will be informed of best practices on how to increase their chances of success during an interview, money management and transitioning to a new community. Become informed of what soon to expect in life after graduation.

33. TUESDAY, OCTOBER 28, 2014 1:00 p.m. – 4:00 p.m.

34. Warriorcareers.esu.edu

35. CAREER DEVELOPMENT CENTER Our Hours: Monday – Friday 8:00 am – 4:30 pm Tuesday 8:00 am – 6:30 pm Drop in: Wed & Thurs 1:00 pm – 3:00 pm Located on the TOP FLOOR University Center

36. Connect • “Like” ESU Career Development Center on Facebook • “Follow” us on Twitter • WIN PRIZES!

37. Q&A Thank you to our co-sponsors for this event: Chi Upsilon Sigma & Delta Chi!

38. Hernandez, Jessica "How to Make Your Cover Letter A Perfect Fit for Any Job Opening." Careerealism. Careerealism, 2 may 2013. Web. 3 Sep 2013. <www.careerealism.com>. "5 Easy Tips to Make Your Cover Letter Stand Out."Careerealism. Careerealism, 08 Aug 2013. Web. 3 Sep 2013. <www.careerealsim.com>. Schinger, Robin. "5 Things to Fix Before Your Resume Leaves Your Desk." Careerealism.com. Careerealism, 20 Aug 2013. Web. 3 Sep 2013. <www.careerealism.com>. “Recovery 2020” Center On Education and the Workforce. Georgetown University . 09 Sept 2013. <csw.georgetown.edu/recovery 2020. EAST STROUDSBURG UNIVERSITY Career Development & Student Success