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Shawn Carley MKTG 422 Dr. Garg

Shawn Carley MKTG 422 Dr. Garg. Marketing of Michael Jackson’s Music and Legacy in the Aftermath of Michael Jackson -Current Status and Future Outlook-. Early Life. Born August 28 th , 1958 Father Joseph and Mother Katherine 9 brothers and sisters. Jackson 5. Joined at age 5 in 1964

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Shawn Carley MKTG 422 Dr. Garg

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  1. Shawn Carley MKTG 422 Dr. Garg Marketing of Michael Jackson’s Music and Legacy in the Aftermath of Michael Jackson-Current Status and Future Outlook-

  2. Early Life • Born August 28th, 1958 • Father Joseph and Mother Katherine • 9 brothers and sisters

  3. Jackson 5 • Joined at age 5 in 1964 • Tito, Jackie, Jermaine, and Marlon • 10 albums from 1969 to 1975

  4. Solo Career • First solo album in 1972, “Got to Be There” • 10 studio albums, last in 2001 • Sold over 200 million copies combined

  5. Thriller • 1982 • “Thriller”, “Beat It”, “Billie Jean” • Sold over 110 million worldwide • Won record 8 Grammys in 1984

  6. Marriages and Children • Lisa Marie Presley • 1992-1994 • Possible PR move • Debbie Rowe • 1996 - 1999 • Three Children • Prince Michael Joseph Jackson, Jr. and Paris Michael Katherine Jackson • Born to Debbie Rowe • Prince Michael Jackson II • Born to surrogate mother

  7. Neverland Ranch • Santa Barbara, CA • Purchased for $30 million • Home from 1988 to 2005

  8. Sexual Abuse Accusations • 1993 • Even Chandler accused Jackson had sexually abused his son, Jordan Chandler • Police raided house, found nothing • Out of court settlement • 2005 • 13 year old, Gavin Arvizo, accused Jackson of molestation • Found innocent • Hurt his public opinion

  9. Appearance • Broke nose during 1979 dance rehearsal • Hair caught on fire during Pepsi commercial in 1984 • Diagnosed with vitiligo and lupus in 1986 • Treatment for lupus made skin even lighter.

  10. Health • Abused by father as child • Addicted to Painkillers • Started taking them after Pepsi accident • Weight loss • Possible anorexia • At times weighed on 100 lbs.

  11. Death • Acute propofol intoxication • Autopsy showed balding, punctured arms, and weighed 136 lbs. • Will • Left everything to mother, 3 children, and charities • Mother granted custody • Ruled homicide in November 2011 • Conrad Murray

  12. How will he be remembered? • Successful Musician • Sexual Assault Cases • Sympathy from Murder Case

  13. Post Death • Record Sales • Movie • Video Game

  14. Record Sales After Death • Sold over 1 million albums in week after death • Owned the top 12 spots on Billboard 100 list 3 weeks after • Years most albums sold in 2009 • 8.2 million

  15. Michael Jackson’s: This is It • Documentary film about upcoming tour • October 28th, 2009 • Extended past initial two week release • Grossed $260 million at box office

  16. Michael Jackson: The Experience • November 23rd, 2010 • Motion dancing video game • 360 Kinect, PS3 Move, and Wii • 30 songs from his lifetime • Plus downloadable songs • Sold over 3 million copies

  17. Future Outlook • Unreleased Material • Cirque Du Soleil • Neverland Ranch

  18. Unreleased Material • Jackson Estate signed deal with Sony • $250 million • Expires in 2017 • 10 albums worth of unheard songs

  19. Cirque Du Soleil • Michael Jackson: The Immortal World Tour • Will tour Canada and United States • Permanent show in Las Vegas starting 2013 • Jackson Estate receives revenue • The Beatles and Elvis Presley have also had tours

  20. Neverland Ranchas MJ’s “Graceland” • Wished to be buried there to become a destination like with Elvis • Estate tried to make it State Park • Lack of funding • Locals did not want to busy traffic in area • Would bring in millions over time

  21. Comparing Wealth of Deceased Musicians • Top the dead celebrity list in 2 years since death • Elvis number 2 • John Lennon 5 • Jimi Hendrix 11 • Where will he be in years to come?

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