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2010 Planning Membership. Membership Goals RARR Strategy Recruit Activate Retain Re-Activate Tracking. 12.02.2009. Membership Goals. Current Stats. Goal for 2010. 85 Members 85 Active +4 or More Per Month R ecruiting A ctivating R etaining R e-Activating .
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2010 Planning Membership • Membership Goals • RARR Strategy • Recruit • Activate • Retain • Re-Activate • Tracking 12.02.2009
Membership Goals Current Stats Goal for 2010 85 Members 85 Active +4 or More Per Month Recruiting Activating Retaining Re-Activating • 36 Members • 22 Active • +# Varied Per Month • Recruiting • Activating • Retaining • Re-Activating The Arlington Jaycees will R.A.R.R. in 2010 Service for Today, Leadership for Tomorrow, Friendship for a Lifetime
R.A.R.R. Strategy • Recruit • Membership 2010 Campaign • Website Enhancement • Activate • Peer Buddy Program • Regularly Scheduled Events • Retain • Degrees of Jaycees Program • Recognition of Accomplishment • Re-Activate • Final Attempt to Engage • Won’t be Necessary Next Year Service for Today, Leadership for Tomorrow, Friendship for a Lifetime
Recruit: 2010 Membership Campaign • “Ten by Ten” • Each Current Member Brings 10 New People to Events/Meetings Throughout 2010 36 Members 10 Visitors 360 Potential Members • Need Only 10% to Join to Meet Goal X Service for Today, Leadership for Tomorrow, Friendship for a Lifetime
Recruit: 2010 Membership Campaign Service for Today, Leadership for Tomorrow, Friendship for a Lifetime
Recruit: Website Enhancement • Make “How to Join” More User Friendly • Include Alternatives for Renewing, Transferring, etc. • Include Merchandise Purchase Option • Keep All Information Up-To-Date • Create “Web Master Project Lead” Position? • Add New Member Orientation Manual • Provides Great Information Without Searching Multiple Places Service for Today, Leadership for Tomorrow, Friendship for a Lifetime
Activate: Peer Buddy System • Membership VP • Recruit • Track All Membership Stats • Respond to All Membership Inquiries • Assign Peer Buddies / Call Lists • Facilitate New Member Orientations • Manage Degrees of Jaycees Program • Manage Membership Survey Program • Membership Director • -Recruit • -Contact Potential Members Prior to Meetings/Major Events • -Serve as Liaison Between Potential Members and Current Members • -Provide Opportunities for Potential Members to Get Involved • Board Members • Recruit • Participate in New Member Orientations • Contact Director Prior to Meetings/Major Events • Serve as Mentor to Director • Provide Opportunities for Director to Advance Degrees • Directors • Recruit • Contact Buddy(s) Prior to Meetings/Major Events • Serve as Mentor to Buddy(s) • Provide Opportunities for Buddy(s) to Advance Degrees Service for Today, Leadership for Tomorrow, Friendship for a Lifetime
Activate: Regularly Scheduled Events Service for Today, Leadership for Tomorrow, Friendship for a Lifetime
Retain: Degrees of Jaycees - Revise New Member Orientation Manuals • More Emphasis on Degrees Program • Revise “Members Only” Section of Website • Include Up-To-Date Copy of Degrees Status • Highlight Upcoming Events That Meet Degree Requirements • Involve Peer Buddies • Buddies Provide Opportunities for Advancement Service for Today, Leadership for Tomorrow, Friendship for a Lifetime
Retain: Recognition of Accomplishment • Recognize Members for: • Successful Completion of Projects • Advancement to Next Degree • Outstanding Recruitment • Birthdays and Jaycee’s Anniversary • Promotion to Project Lead, Director, etc. • Incorporate Recognition Time into Chapter Meetings • Host Annual Degrees Program Recognition “Ceremony” Service for Today, Leadership for Tomorrow, Friendship for a Lifetime
Re-Activate • Make Final Attempt to Engage “Lost” Members • Won’t Be Necessary Next Year • All “Lost” Memberships Will Have Expired • All New Members Will NOT Get “Lost” • Create Alumni Liaison Position • Host Events for Current and Former Members • Facilitate Transition for Those Aging Out Service for Today, Leadership for Tomorrow, Friendship for a Lifetime
Tracking • Membership VP Will Track and Provide Updates As Necessary on: • Adds, Drops, Renewals, Birthdays, JC Anniversaries for Members • Potential Members • Peer Buddy Assignments and Call Lists • Newsletter Spotlights • Degrees of Jaycees • Meeting and Event Attendance Records • New Membership Orientations • Membership Survey Distributions and Results • Members Will Provide the Membership VP with: • Potential Members’ Contact Information • Meeting/Event Attendance Records • Open Positions Available (Project Leads, Directors) • Dues Paid, Memberships Submitted to State, Tee Shirt and Badges Distributed Service for Today, Leadership for Tomorrow, Friendship for a Lifetime