Marketing Energy Efficiency for Buildings

1. Marketing Energy Efficiency for Buildings

2. What if… • …it was a legal requirement thatbuildings had to be certified for their energy performance? • …the certificate had to include recommendations for investments in energy efficiency? • …large buildings had to be upgraded to present requirements for energy performance, when they undergo renovation?

3. What if… • …minimum energy performance requirements in national building codes had to be updated every 5 years? • …boilers and air-conditioning systems had to be inspected regularly for performance?

4. Would… • …purchasers and tenants demand higher standards of energy efficiency in buildings? • …builders and contractors need more energy saving products? • …regulators continually improve national building codes?

5. The Answer… …Probably YES And the good news is…

6. New Rules from the EU by4 January 2006 In each EU country (including accession countries) these rules will have to be in place Thanks to a new EU law on the energy performance of buildings

7. Why Was Action Needed? Energy efficiency measures: Increased energy efficiency in buildings could easily achieve the overall 8% reduction in CO emissions that the EU has pledged to deliver by 2010 2 Climate Change:More than 40% of all energy consumption is from buildings

8. Why Action at EU Level? Need for European framework to promote energy efficiency in buildings Inadequate levels of energy efficiency across Europe

9. How is This Happening? European level National level National governments must turn these rules into national laws European rules agreed Effects on building designers, builders, owners, occupiers 2003 2006

10. The New Rules in Detail By end of 2005, National governments will have to: • Calculate the Energy Performance of Buildings through a common framework using a methodology that takes into account a variety of factors • Apply minimum energy performance requirements to all new buildings (and revise every five years) • Apply minimum energy efficiency standards to existing buildings (over 1000m²) undergoing major renovations • Define who is qualified to provide certification services

11. The New Rules in Detail By end of 2005, National governments will have to: • Establish energy certification schemes for all buildings* • All newly constructed buildings • All public sector buildings • All large buildings visited by the public • All buildings changing occupation (sale or rent) Unless the government does not have sufficient trained staff to deliver (in which case it will be delayed until 2008) • Introduce inspections of boilers and cooling installations • Every 2 years but; • Only every 4 years for gas *exemptions apply for certain categories of building (e.g. monuments, places of worship. temporary buildings)

12. The New Rules in Detail From 2008 onwards: • Calculation methodologies will have to be re-examined • Every 2 years • Certificates will not be allowed to be more than 10 years old

13. And Their Impact? Push and Pull

14. The Push: Using Market Forces New Rules: • When buildings are constructed, sold or rented out an energy performance certificate is to be made available to the buyer or tenant* • Public Buildings to set an example and to be certified regularly and visibly • All large buildings visited regularly by the public to display energy certificate prominently *exemptions apply for certain categories of building (e.g. monuments, places of worship. temporary buildings)

15. The Push: Using Market Forces Effect: Ease of comparison allows construction industry to use information as a marketing tool  Increased information to purchasers and tenants may be used in decision whether to take possession of the property or not  Certification may lead to public “naming and shaming” of public buildings that have high energy inefficiency 

16. The Pull: Legislative Requirements New Rules: • Calculation of energy performance of buildings on basis of methodology including variety of factors • National governments to elaborate minimum standards based on the methodology • Minimum standards are to be applied to new buildings and in the major renovation of large existing buildings • Minimum Standards to be reviewed every five years Effect: • Builders made to buy and use energy efficient products in all new buildings and major renovation works

17. The European Commission estimates thatthese newrules willsave 45 million tonnesof CO2 a year, which represents21% of the EU’s Kyoto target for 2010 Although positive, energy efficiency savings could still delivermassive amountsof savings with theright political will And the Impact on Emissions? 100% Even greater savings through energy efficiency could be delivered through further legislation 21% Will be achieved

18. What Happens Next? • At the National level • National governments must now implement the new EU rules by passing national laws that achieve the objectives set-out • EuroACE member companies should therefore: • Ensure national legislation is passed and that it is on timeor before the deadline and includes all the measures • Engage government to ensure that the new calculation methodologies are as thorough as possible • Encourage government to voluntarilylower the threshold standardsto apply them to renovations of buildings less than 1000m2 • Spreadthe news

19. What Happens Next? • At EU level • The EU will consider strengthening the requirements and promoting the new rules • EuroACE will therefore: • Continue to campaign for stronger legislation • Engage EU authorities to do more to promote energy efficiency

20. In Conclusion Although the foundations have been laid…much work is still to be done

21. However, If We Work Together… NationalEuroACE Members National Authorities European Authorities EuroACE

22. …We Can Accomplish the Task Move towards combating climate change Fulfil commitments of legislation Be able to compare energy performance of different buildings

23. …We Can Accomplish the Task Sell more energy efficient products

25. Where relevant: Active solar systems and other heating and electricity systems based on renewable energy sources CHP electricity District or block heating & cooling Natural Lighting At least the following: Thermal characteristics (incl. Insulation glazing and air tightness) Heating installation (incl. hot water) Hot water Air Conditioning Ventilation Built-in lighting Position & orientation of building Passive solar systems and solar protection Natural Ventilation Indoor Climatic Conditions What should be included in energy performance methodology?

26. Armacell International BPB Danfoss Dow Europe Giacomini Grundfos Huntsman Polyurethanes Knauf Insulation Paroc Philips Lighting Pilkington Rockwool International Saint-Gobain Isover Saint-Gobain Glass Siemens Skanska VELUX Who We Are Since 1998, Europe's leading companies involved with the manufacture, distribution and installation of a variety of energy saving goods and services have worked together as The European Alliance of Companies for Energy Efficiency in Buildings (EuroACE) To find out more visit: www.euroace.org