1 / 52

2005

Presentation. 2005. BU Agricultural Tyres CGS Holding Prague. 1. CGS Holding, Prague. Company facts Type of company: Incorporated company Registered: Prague, CZ Owner: Ing. Jiri Marcin Ing. Tomas Nemec Ing. Oldrich Slemr Ing. Zbynek Spacek Capital stock: € 103.299.000

yosef
Download Presentation

2005

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. Presentation 2005

  2. BU Agricultural Tyres CGS Holding Prague

  3. 1. CGS Holding, Prague Company facts Type of company: Incorporated company Registered: Prague, CZ Owner: Ing. Jiri Marcin Ing. Tomas Nemec Ing. Oldrich Slemr Ing. Zbynek Spacek Capital stock: € 103.299.000 The capital stock is evenly spread by 25% among the owners Turnover (2003): € 222.741.000

  4. TYRE DIVISION TECHNICAL RUBBER DIVISION MACHINERY DIVISION OTHER COMPANIES 1. CGS Holding, Prague Past company structure (up to Nov. 2004) Share of sales 53 % 31 % 12 % 4 %

  5. 1. CGS Holding, Prague Impact on company structure An accelerated growth within the market of agricultural tyres was not expected by CGS of its own A rapid expansion could be only realized by the aquisition of an already well established company CGS Tyres represents, after the aquisition of the Continental BU Agro, by far the No.2 within the European market of agricultural tyres The new business unit Agro enables CGS for the future a qualitative and quantitative market growth q q q q

  6. BU Agro BU Ind. 1. CGS Holding, Prague New company structure (effective from Nov. 2004) Turnover: € 320 Mio. TYRE DIVISION TECHNICAL RUBBER DIVISION MACHINERY DIVISION OTHER COMPANIES € 130 Mio. € 100 Mio.

  7. BU Agricultural Tyres CGS Reifen Deutschland GmbH

  8. 2. CGS Reifen Deutschland GmbH Business Unit Agricultural Tyres Company facts Owner: CGS / Mitas a.s., Prague Registered: Hanover, Germany Executive board: Werner Flebbe (Managing Director) Thorsten Bublitz (Managing Director, Director Marketing & Sales) Martin Kiehne (Managing Director, Director Finance & Controlling) Object of the company: Development, production and selling of agricultural tyres Production plants: Otrokovice, Prague, Zlin Turnover (2004): € 130.000.000

  9. 2. CGS Reifen Deutschland GmbH Business Unit Agricultural Tyres Company facts CGS Reifen Deutschland GmbH Großer Kolonnenweg 23 D - 30163 Hannover Tel. 0049 511 / 93617610 Fax: 0049 511 / 93617698 VAT ID No. – DE 814082367 Homepage: www.cgs-tyres.com

  10. Executive board CGS Reifen Deutschland GmbH Marketing & Sales Finance & Logistic Research & Development Autom. Eng. & Prod. Manag. Quality- Management Production Controlling Accounting Logistic Product-Development Material-Development Product- Industrialisation Trial Autom. Eng. Produkt Manag. Original Equipment Replacement Markets: CGS Reifen Deutschland GmbH (D,B,NL) CGS Pneus France EURL CGS Reifenvertrieb GmbH (A) CGS Neumáticos Iberica (E,P) CGS Tires US, Inc. CGS Tires Mexico CGS Tyres UK Ltd. CGS Pneumatici Italia S.r.l. Continental Daek Danmark A/S * Continental Rengas Oy, Helsinki * Continental Dekk Norge A/S * Continental Däck Sverige AB, Gothenburg * Continental Suisse S.A., Dietikon * Mitas a.s. (CZ, PL, SK, RdW) QM Product QM Plant QM Logistic Customer Service Otrokovice Prague Zlin 2. CGS Reifen Deutschland GmbH Business Unit Agricultural Tyres Company structure * will be displaced while the year 2005 by CGS organization

  11. 2. CGS Reifen Deutschland GmbH Business Unit Agricultural Tyres Business strategy Enhancing of current strategy! Development-partner of our OE customer for premium tyres Qualified marketing/sales and service for premium tyres in Original Equipment and Replacement Covering of further relevant market segments (Quality and Budget) in Replacement Expansion / strengthen the worldwide market position Continue the brand strategy: Original Equipment Continental Replacement Multi-Brand q q q q q

  12. BU Agricultural Tyres Share of market

  13. 2003 2001 bias 30,4% 31,7% 21,2% 18,8% Conti 15,8% 10,0% radial Market 1-10/2004 2002 30,1% 30,8% 23,7% 20,1% 20,2% 13,3% 3. Share of Market SOM evolution Traction 2001 – 10/2004, Replacement Europe Source: ERMC

  14. 3. Share of Market SOM evolution Traction 2001 – 10/2004, Replacement Europe (main markets) Source: ERMC

  15. 3. Share of Market SOM evolution Traction 2001 – 10/2004, Replacement Europe (main markets) Source: ERMC

  16. BU Agricultural Tyres Sales structure

  17. OE 14% 86% 21% 2001 REPL 79% 2003 OE 17% 83% Budget 2004 2002 REPL 4. Sales structure Total Business Unit Agricultural Tyres 2001 – 2003 & Budget 2004 Original Equipment / Replacement, Brand Continental OE REPL OE 28% 72% REPL

  18. 4. Sales structure Sales structure by country total BU Agricultural Tyres 2003 Original Equipment / Replacement, Brand Continental

  19. 4. Sales structure Sales structure 2003, business unit by brand Original Equipment / Replacement Brand-Strategy OE: Core brand Continental REPL: Multibrand-Strategy

  20. BU Agricultural Tyres OE-Business

  21. 5. OE-BusinessWorld Tractor Production / Evolution year 2000 to year 2004 Source: Tractor manufacturers Europe / Approximation

  22. 5. OE-Business

  23. +11% +36% +64% +80% +102% 5. OE-Business Volume Evolution Volume increase in %, Traction Radial 2000 – 2004 / Budget 2005 Brand Continental 66.187 89.832 99.350 40.339 22.376 11.063 2005 Budget 2000 2001 2002 2003 2004

  24. 5. OE-Business Expected Volume Development 2005 - 2009 Sales development Traction Radial, OE Europe, Tractor market, Brand Continental Year 2009: Additional sales opportunities within Combine, Telehandler manufacturers & other Agro manufacturers approx.: 26.000 tyres 124.000 142.500 188.000 216.600 163.000 Adjusted FC 2005 2006 2007 2009 2008

  25. BU Agricultural Tyres CGS Neumáticos Ibérica

  26. CGS Neumáticos Ibérica Company facts Propietario: CGS / Mitas a.s., Prague Registrada: Madrid, España Dirección: Enrique López (Managing Director) Objeto de la Compañia: Venta de ruedas de agricultura. Plantas de producción: Otrokovice, Prague, Zlin Turnover (2004): € 4,2 Mio Turnover fc (2005) € 5,5 Mio

  27. CGS Neumáticos Ibérica Mercado evolución (2001- fc 2005).España

  28. CGS Neumáticos Ibérica Cuota de mercado. Evolución (2001- Fc 2005).España

  29. CGS Neumáticos Ibérica Mercado evolución (2001- fc 2005).Portugal

  30. CGS Neumáticos Ibérica Cuota de mercado. Evolución (2001- Fc 2005).Portugal

  31. CGS Neumáticos Ibérica Organigrama

  32. CGS Neumáticos Ibérica A) Distribuidores regionales Capacidad de Compra Capacidad de Almacenaje Capacidad de Distribución Capacidad de Servicio B) Talleres locales Potencial en Agricultura Zonas libres Organización de Ventas España

  33. CGS Neumáticos Ibérica Distribuidores. Area de Influencia PONTEVEDRA ¿Amado? ¿Beraun? Neugali VIZCAYA GUIPUZCOA ASTURIAS LA CORUÑA LUGO CANTABRIA Tello ALAVA LEON NAVARRA BURGOS GERONA ORENSE HUESCA LÉRIDA Huecha LA RIOJA PALENCIA Unipneu Antoraz BARCELONA SORIA ZARAGOZA ZAMORA VALLADOLID SEGOVIA Sasam MENORCA TARRAGONA GUADALAJARA SALAMANCA AVILA TERUEL MADRID CUENCA TOLEDO CASTELLON CACERES MALLORCA Vargas IBIZA VALENCIA Guerrero FORMENTERA CIUDAD REAL ALBACETE BADAJOZ ALICANTE CORDOBA JAÉN MURCIA Altiplano HUELVA SEVILLA Lorente ALMERIA GRANADA MALAGA CADIZ ISLAS CANARIAS CEUTA MELILLA

  34. CGS Neumáticos Ibérica Organización de Ventas Portugal Cambio de estrategia comercial ( Enero 2005 ) Ventas a través de distribuidores

  35. CGS Neumáticos Ibérica Organización del Dto. Atención al Cliente España Distribuidores Departamento Atención al Cliente Continental CGS Ibérica Portugal Jefe de Ventas Portugal Departamento Atención al Cliente Continental Portugal CGS Ibérica

  36. CGS Neumáticos Ibérica Sistema de bonificación para Neumáticos Agrícolas Debido al largo periodo de funcionamiento de los Neumáticos Agrícolas Continental a diseñado un nuevo sistema de bonificación de ntcos. en reclamación. Continental garantiza sus neumáticos por diez años. Edad up to 36 37 - 48 49 - 60 61 - 72 73 - 84 85 - 96 97 - 108 109 - 120 Ntco. meses meses meses meses meses meses meses meses Factor de abono 1 0,9 0,8 0,7 0,6 0,5 0,4 0,3 Ejemplo : Profundidad real remanente de la banda: 75%, Edad del ntco.: 50 meses ( factor de abono 0,8 ) 75 x 0,8 = 60% abono final.

  37. BU Agricultural Tyres Products / Highlights

  38. 6. Products / Highlights + Transp Capacity Ride Comfort Mileage AC70G MPT AC65 AC70G Road AC85 AC70T/H AC85 C SVT AC90C + + Ground Protection Traction Efficiency Field Row Crop

  39.    6. Products / Highlights AC 65 Features - Ideal for field, grassland and road work - • Advanced lug design for excellent grip and high speed road travel up to 65 km/h. • 65% aspect ratio for superior performance and stability. • Premium R1 W tread depth. • Highest load capacity and largest footprint in the Conti Agro range for a greatest reduction in soil compaction.

  40. Features 6. Products / Highlights AC 85 - New Standard Tire for Universal Application -   Smooth inter-space for good self-cleaning. Superior lug count for greater traction and smooth comfortable road travel at speed up to 50 km/h. Premium R1 W tread depth.  Compared to standard tires reduced inflation pressure providing significant reduction in soil compaction and increase in traction efficiency Rounded shoulders and lugs minimize crop and turf damage.    

  41. Features Features Features 6. Products / Highlights AC 70 T AC 70 G AC 70 H • Wide-base tires for field • and road use • Very good traction in normal • and wet soils due to • deep lugs and good self • cleaning • Highly economical due to • low slippage in field use • Wide-base tire • predominantly for grassland • Very good traction in normal • and dry soils due to normal • lug depth • Excellent on road due to • overlapping of lugs • Large lug surface ensures • protection of plants • Ideal for combines and • tractors onland • Minimal ground pressure • and top load capacity • High economical due to • its high durability both in • field and road use • Very large ground area • and even distribution of • ground pressure

  42. Features 6. Products / Highlights SVT • Specialized for mashinery over 200 HP • Various tread patterns – SuperVolumeTyres can have different tread patterns, depending on their main field of application • For harvester in onland application • For tractors in inland application • Gentle in ground handling with high load capacities • Good seating and easy fitment • High service life and high resistance to wear

  43. BU Agricultural Tyres Sales Organisation Europe & International

  44. 7. Sales Organisation Grossbritannien / Great Britain CGS Tyres UK Ltd.Bergen Way * North Lynn Industrial EstateKings LynnGB-Norfolk PE30 2 JH Phone: +44 1553 3817741Fax: +44 1553 3768616andrew.mabin@cgs-tyres.com Finnland / Finland Continental Rengas OyItälahdenkatu 27 AFIN-00210 Helsinki Key Account Manager: Pauli Mikkola Phone: +358 9 32 99 03 22Fax: +358 9 32 99 04 00 pauli.mikkola@conti.de Frankreich / France CGS Pneus France8, Rue Louis NielF-21000 Dijon Phone: +33 3 80 28 06 95Fax: +33 3 80 28 06 99 xavier.menigoz@cgs-tyres.com Europe: Zentrale & Deutschland / Headquarter & Germany CGS Reifen Deutschland GmbH Großer Kolonnenweg 23, D-30163 Hannover Phone: +49 511 936 176 10Fax: +49 511 936 176 98info@cgs-tyres.com Belgien / Belgium CGS Reifen Deutschland GmbH Großer Kolonnenweg 23D-30163 Hannover Key Account Manager: Gerrit Vinkers Phone: + 31 653 565722 Fax: +31 546 582 390 gerrit.vinkers@cgs-tyres.com Dänemark / Denmark Continental Deak Danmark A/SPark Allé 370DK-2605 Bröndby Key Account Manager: Bent Christensen Phone: +45 70 21 92 12Fax: + 45 43 23 04 01 bent.christensen@conti.de

  45. 7. Sales Organisation Österreich / Austria CGS Reifenvertrieb GmbHWienersdorfer Str. 20-24A-2514 Traiskirchen Phone: +43 2252 50 86 84Fax: +43 2252 50 86 955 josef.heigl@cgs-tyres.com Schweden / Sweden Continental Däck Sverige ABFörsta Langgatan 30S-40032 Göteborg Key Account Manager: Bo Järviken Phone: +46 31 7758 021Fax: +46 31 24 68 50 bo.jaerviken@conti.de Schweiz / Switzerland Continental Suisse S.A.Lerzenstr. 19CH-8953 Dietikon Key Account Manager: Stefan Sury Service-phone:+49 1802 000 427Phone: +41 1 74 55 644Fax: +41 1 74 55 630 stefan.sury@conti.de Europe: Italien / Italy CGS Pneumatici Italia S.r.l.Sede LegaleVia Vicolo del Caldo 20I-21047 Saronno (VA) Phone: +39 02 96 70 12 11Fax: +39 02 96 70 62 53 gaetano.mellia@cgs-tyres.com Niederlande / Netherlands CGS Reifen Deutschland GmbHGroßer Kolonnenweg 23D-30163 Hannover Key Account Manager: Gerrit Vinkers Phone: + 31 653 565722Fax: +31 546 582 390 gerrit.vinkers@cgs-tyres.com Norwegen / Norway Continental Dekk Norge A/SSmalvollvejen 58N-0611 Oslo Key Account Manager: Jan Bjerkli Phone: +47 23 06 80 82Fax: +47 23 06 80 01 jan.bjerkli@conti.de

  46. 7. Sales Organisation Europe: International: USA & Canada CGS Tires US, Inc.7400 Carmel Executive Park, Suite 345Charlotte NC 28226 Phone +1 704 542 3422Fax + 1 704 542 3474 neil.rayson@cgs-tires.com Central and South America Mitas a.s.Svehlova 1900CZ-106 25 Praha 10 Key Account Manager: Jiri Kotrc Phone: +420 267 111 540Fax: +420 271 750 214 jiri.kotrc@mitas.cgs.cz Turkey, Arabic States, Asia, Australia, New Zealand, African States (engl. spoken) Mitas a.s.Svehlova 1900CZ-106 25 Praha 10 Key Account Manager: Josef Hrdina Phone: +420 267 111 535Fax: +420 271 750 214 josef.hrdina@mitas.cgs.cz Spanien / Spain CGS Neuáticos IbericaAv. de Bruselas (Arroyo de la Vega), 5E-28108 Alcobendas, Madrid Phone: +34 914 904 480Fax: enrique.lopez@cgs-tyres.com Tschechien / Czech Republic Mitas a.s.Svehlova 1900CZ-106 25 Praha 10 Phone (mobile): +420 577 523 437Fax (Zlin): +420 577 210 622 tomas.jurtik@mitas.cgs.cz

  47. 7. Sales Organisation International: Poland, Belarus, Ukraine, Moldova, Slovakia, Romania, Bulgaria, Russian States Mitas a.s.Svehlova 1900CZ-106 25 Praha 10 Key Account Manager: Otakar Korbel Phone: +420 267 111 550Fax: +420 271 750 214 otakar.korbel@mitas.cgs.cz African States (French spoken) Mitas a.s.Svehlova 1900CZ-106 25 Praha 10 Key Account Manager: Olga Uibleinova Phone: +420 267 111 530Fax: +420 271 750 214 olga.uibleinova@mitas.cgs.cz Baltic States, Balkan States, Hungary, Greece Mitas a.s.Svehlova 1900CZ-106 25 Praha 10 Key Account Manager: Vladimir Bartl Phone: +420 267 111 225Fax: +420 271 750 214 vladimir.bartl@mitas.cgs.cz

  48. BU Agricultural Tyres After Sales Service Organisation

  49. 8. After Sales Service

  50. 8. After Sales Service

More Related