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Chapter 8. The Knowledge Management Platform . Knowledge Processes and Technology Enablers. Objective Technology Enablers Find knowledge Employee skills yellow pages Create new knowledge DSS Tools Package and assembler Customized discussion groups knowledge
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Chapter 8 The Knowledge Management Platform
Knowledge Processes and Technology Enablers Objective Technology Enablers • Find knowledge Employee skills yellow pages • Create new knowledge DSS Tools • Package and assembler Customized discussion groups knowledge • Apply knowledge Search, retrieval, and storage tools to help classify both formal and informal knowledge • Reuse and revalidate Customer support knowledge knowledge bases, CoP, past project record database Knowledge Management
Seven Layers of KM Architecture Knowledge Management
KM Platform basic needs • Efficient Protocol : secure and fast sharing of content across locations, mobile clients • Portable operation : OS environment in different departments • Consistent and easy to use client interfaces • Scalability • Legacy integration from mainframe database • Security • Flexibility and customizability : in term of.... “What the user sees and needs to see” The lack of the end user’s ability to filter out the irrelevant content is the root cause of information overload. Knowledge Management
Web or Proprietary Platforms? Knowledge Management
Packaging Knowledge • Packaging :Filtering, editing, searching, and organizing pieces of knowledge. • Knowledge must be packaging in such a way that it’s insightful, relevant, and useful. • Allow the employee the time to Package Knowledge for future use to make content useful • Identification : general domain • Segmenting : target users • Mass Customization : suit each audience • Format : use indexes, groupings, and table of contents • Tests : refine the steps to seek feedback Knowledge Management
Knowledge Delivery • PULL Approach • User Choice : Users want the knowledge • “Go and Get” what users need to know • PUSH Approach • You want the users to have the knowledge • Noticeability • Ease of use : workgroup Knowledge Management
Knowledge Delivery • ALL • Suit for information managementnot KM • Data Slam : meaningless piece of data, difficult to navigate • Some • Useful, contextually applicable pieces • When to deliver the knowledge • JIT“JUST IN TIME” : Better • JIC“JUST IN CASE” : Information not knowledge, people ignore them, lack of action-ability that is not relevant to their immediate work Knowledge Management
Source and Feeds for Marketing KM Knowledge Management
Data Warehouse in the KM Infrastructure Knowledge Management
Data Warehouse in the KM Infrastructure Data representing, such as hypercube data model in multiple dimensions, help in supporting decision making with concrete data from the past. A data warehouse is of little use unless the data is converted to meaningful information and applied when needed. Knowledge Management
GA Based Tools in the KM Technology Framework Knowledge Management
GA Based Tools in the KM Technology Framework Genetic Algorithms are based on Charles Darwin’s theory of natural selection. “I don’t know how to build a good solution, but I will know it when I see it” Knowledge Management
Neural Network in the KMS Architecture Knowledge Management
Neural Network in the KMS Architecture A neural network is a networked computing architecture in which a number of processors are interconnected like the neurons in a human brain that can learn through trial and error. NN has their root of biology. Preprocess data, cleaning up data, training data Knowledge Management
Neural Network Knowledge Management
Rule-Based Systems in the KM Infrastructure Knowledge Management
Rule-Based Systems in the KM Infrastructure If.......then........else......... Work well when The rules do not overlap You know the variables in your problem You can express them quantitatively Knowledge Management
Case-Based Reasoning in KM Knowledge Management
Case-Based Reasoning in KM Each attribute is assigned some weight, based on previous experience or existing knowledge. Cases that are closest matches to the case at hand are then retrieved. Knowledge Management
Case-based reasoning Knowledge Management
Applications of Various Intelligence Tools in a KM Platform Knowledge Management
A Comparison of Intelligence Tools Knowledge Management
Level of Increasing Granularity in a KM System Representing the System’s Depth of Detail Knowledge Management
Customer Support and Knowledge levels Knowledge Management
Tagging Attributed for Knowledge Content in a KM system Knowledge Management
Form Attributed paper electronic formal (file, word document, spreadsheet) informal (multimedia, sound, video tape) tacit or mental knowledge pointer (to person who has solved a problem of that nature before) Knowledge Management
Type Attributed procedure guideline protocol manual reference worst practice report best practice report note memo failure report success report press report competitive intelligence report Knowledge Management
Product and Service Attributed Strategic consulting Implementation consulting e-commerce consulting Knowledge Management
Systems Commonly Confused with Customer KM Platform Knowledge Management
Application Layer in the KM Platform Knowledge Management
The Application Layer • Pointer to expertise • Electronic yellow pages • Document Management is not the focus of KM initiative. • Convert only those pieces of information that are needed. • Multimedia , Video Clip • A picture is worth a thousand words. • Microsoft NetMeeting Conference Software • 28000 desktop users at 250 sites around the world • No inconsistent documents • Virtual Meeting Knowledge Management
Peer-to-peer networking • peer-to-peer networking support KM because it is closely mirrors face-to-face communication • peer-to-peer networking is defined as sharing resources by direct exchange between individual systems in a digital network • 1. it must rapidly get the right people involved • 2. it enable them collectively to apply their expertise Knowledge Management
Peer-to-peer networkingNetwork of friends and their friends Automatically pass on question, Stop when run out of time one of the peer confirms having matching expertise Knowledge Management
SECI Model and IT support Knowledge Management
Discussion Group Chapter 8 • 1. What is Knowledge in your company? • 2. Tagging attributed for your knowledge Content. (Activity, Domain, Form, Type, Product/Service, Time, Location) p.28-31. • 3. Define what are pull technology and push technology in your KM system. p. 7 Knowledge Management