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“Girly Comics”

“Girly Comics”. Exploring the wants and needs of female preteen comic book readers. Why are there no “positive” comics for young girls (aged 8-12) being produced today?. “The culture of the comic for girls has largely disappeared.” Dr Mel Gibson. “Young”. Focusing mainly on ages 8-12

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“Girly Comics”

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  1. “Girly Comics” Exploring the wants and needs of female preteen comic book readers.

  2. Why are there no “positive” comics for young girls (aged 8-12) being produced today? “The culture of the comic for girls has largely disappeared.” Dr Mel Gibson

  3. “Young” • Focusing mainly on ages 8-12 • Overlooked age group • Likely to be fluent readers • Preteen audiences are often treated as idiots • Important stage of growing-up • Some investigation of teenage girl’s comics

  4. “Positive” • Strong role models • Diversity of characters and their social backgrounds • Inclusion of male characters besides being love interests • Incorporated learning • Emotional involvement • Well composed story telling • Genuine conflict

  5. History • When (if ever) were girls’ comics good? • What caused their decline? • What are their contemporary replacements? “How innocent Jackie now seems compared to what teenagers have on offer to them today.” Nina Myskow

  6. Theory • Feminism and Gender Roles • Importance of Female Creators • Sexuality and Romance • Censorship and Parenting • The Role of the Family • Historical Context • Class Issues • Consumerism “The history of gender imbalance in comics is one of the most striking examples of comics’ squandered potential.” Scott McCloud

  7. Progress?

  8. Other Cultures “Only in Japan have women been able to cultivate comics into the country’s most empowering forum for female communication.” Paul Gravett • Girls’ comics in Japan took off in the 1940s and remain popular today • Girls’ comics are mainly made by women • Japanese imports are one of the biggest factors in bringing girls to comics

  9. Method Primary Research • Questionnaires • Artist Interviews • Consumer Interviews • Potential /Reader Interviews Secondary Research • BBC and NHS education materials • Relevant organisations • Trina Robbins • Mel Gibson

  10. Current Trends • Popularity of manga • Growth of graphic novel adaptations • Girls’ comics as advertising • Closure of Minx imprint • Increasing numbers of female comics creators • Mixed attitudes within the industry

  11. Grrrrrrrrrrl. (The End)

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