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Commercial Assignment

Commercial Assignment. Commercial Requirements. Keep your commercial short! Less than 1 minute . Remember you are trying to sell a Pizza Restaurant. Create RESTAURANT NAME, LOGO and SLOGAN to use in your commercial. Incorporate music (background music, jingle, etc)

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Commercial Assignment

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  1. Commercial Assignment

  2. Commercial Requirements • Keep your commercial short! Less than 1minute. • Remember you are trying to sell a Pizza Restaurant. • Create RESTAURANT NAME, LOGO and SLOGAN to use in your commercial. • Incorporate music (background music, jingle, etc) • Establish a price, and promotion (mention this ad and get 10% off, every Tuesday buy one get one free, etc)

  3. Formats • Testimonial: Someone bears a testimony about a product. • Story line: A story is told to convince you to buy the product. • Demonstration: 2 Types • Demonstration: a whole bunch of products • Demonstration: how to use the product (Infomercial). • Analogy: Creates a feeling and associates it with the product so you will buy it.

  4. FINAL PRODUCT • Final product must be turned in with a DVD, CD, VHS, Flash Drive, or e-mail. • Label product with everyone’s first and last name.

  5. Grading • Time (Less than 1 minutes 25 points • Selling pizza product 25 points • Restaurant Name, Logo, and Slogan 25 points • Turn this in on a separate piece of paper. • Also include these items in your commercial. • Incorporate Music 25 Points • Establish Price and Promotion 25 Points • Creativity 25 Points • Selling to target audience. 25 Points • Assignment is labeled with 25 points first and last names, AND type of commercial (testimonial, demonstration, story line, analogy) 200 Points TOTAL!!! EXTRA CREDIT: Will be given for editing.

  6. FINAL CLASS PRESENTATION EVALUATION

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