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1930’s

1930’s. 1930 - 1939. Introduction. 1931 – Empire State Building completed 1932 – Amelia Earnhardt flies solo across the Atlantic – 1937 - Vanishes 1932 – Lindbergh’s baby kidnapped 1933 – Hitler becomes chancellor of Germany 1933 – Prohibition Ends 1934 – Dust Bowl

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1930’s

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  1. 1930’s 1930 - 1939

  2. Introduction • 1931 – Empire State Building completed • 1932 – Amelia Earnhardt flies solo across the Atlantic – 1937 - Vanishes • 1932 – Lindbergh’s baby kidnapped • 1933 – Hitler becomes chancellor of Germany • 1933 – Prohibition Ends • 1934 – Dust Bowl • 1939 – World War II Begins

  3. Influences • 1939 – Knitted hosiery – Nylon • Synthetic fibers – widely used • Hollywood Movie Stars – Fred Astaire, Joan Crawford • Gone with the Wind – Wedding – full skirts with crinolines (1939)

  4. Designers • Coco Chanel • Elsa Schiaparelli – Outline from soft to hard - short fitted jackets –suits - Intro. to turquoise, shocking pink, bold blue - Shoulder pads - 1933 – promoted zipper = universally used * Vionnet – bias cut of fabric – gowns fit body

  5. Fabrics • Satin • Silk • Crepe • Chiffon

  6. Silhouette • Rounded bust – waistline curves – natural • Evening gowns • Inverted Triangle - attention at shoulder – exaggerated shoulder pads, butterfly & banjo sleeves

  7. Women’s Styles • Return to genteel – ladylike appearances • Softer hair • Rounded bust – waistline curves • Sweet by day – glamour at night – lame, glitter, beads • Suntans – popular – backs of evening dresses - halter neck emerged - cowl neck line - vacationing – Mediterranean, Bahamas, Florida

  8. Swimwear - briefer with scoop backs - navy, cream, gray, black, buff with red accents • Skirts – longer – below knee – mid calf • Waistline returns to normal position • Leg of Mutton Sleeve • Handkerchief Hemline – longer back – sides – panels, insets, pleats, gathers

  9. Bolero jackets, capelets, dress with fitted midriffs – accentuates breadth of shoulders • Evening dresses with matching jackets • Ensembles – matching dresses, skirts & coats • Bras – 1930 – Separate the breasts – Sweater popular – 1st official youth fashion

  10. Hats/Hair/Accessories • Cloche – popular until 33 • Short hair until late 30’s – then moved to longer curls • Hats worn tipped over one eye • Gloves – evening gowns • Ensembles – hat, gloves scarves

  11. Men • Pants became tapered • White jackets • Fedora – hat • Wide Neckties

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