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Source: Nielsen//NetRatings, November ’06

Media General Nielsen//NetRatings Local Stations & Newspapers Unique Visitor Rankings (000), November ’06 Market Overview. Source: Nielsen//NetRatings, November ’06 Note: - IB internal cookie-based viewer counts are often as much as 2x higher than Nielsen.

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Source: Nielsen//NetRatings, November ’06

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  1. Media GeneralNielsen//NetRatingsLocal Stations & NewspapersUnique Visitor Rankings (000), November ’06Market Overview Source: Nielsen//NetRatings, November ’06 Note: - IB internal cookie-based viewer counts are often as much as 2x higher than Nielsen. - These are national audience figures that November include significant out-of-market viewership. - These sites generally have insufficient sample sizes for exact audience projections; data should be used for directional purposes only. - # - Site too small to show up in Nielsen//NetRatings search. * WSYX6.com (ABC) shares a site w/WTTE28.com (FOX)

  2. Raleigh Media Site RankingsNielsen//NetRatingsLocal Stations & Newspapers Unique Visitor Rankings (000), November ’06 Source: Nielsen//NetRatings, November ’06 Note: - IB internal cookie-based viewer counts are often as much as 2x higher than Nielsen. - These are national audience figures that include significant out-of-market viewership. - These sites generally have insufficient sample sizes for exact audience projections; data should be used for directional purposes only. - # - Site too small to show up in Nielsen//NetRatings search.

  3. Columbus Media Site RankingsNielsen//NetRatingsLocal Stations & Newspapers Unique Visitor Rankings (000), November ’06 Source: Nielsen//NetRatings, November ’06 Note: - IB internal cookie-based viewer counts are often as much as 2x higher than Nielsen. - These are national audience figures that include significant out-of-market viewership. - These sites generally have insufficient sample sizes for exact audience projections; data should be used for directional purposes only. - WSYX6.com (ABC) shares a site w/WTTE28.com (FOX) - # - Site too small to show up in Nielsen//NetRatings search.

  4. Birmingham Media Site RankingsNielsen//NetRatingsLocal Stations & Newspapers Unique Visitor Rankings (000), November ’06 Source: Nielsen//NetRatings, November ’06 Note: - IB internal cookie-based viewer counts are often as much as 2x higher than Nielsen. - These are national audience figures that include significant out-of-market viewership. - These sites generally have insufficient sample sizes for exact audience projections; data should be used for directional purposes only.

  5. Providence Media Site RankingsNielsen//NetRatingsLocal Stations & Newspapers Unique Visitor Rankings (000), November ’06 Source: Nielsen//NetRatings, November ’06 Note: - IB internal cookie-based viewer counts are often as much as 2x higher than Nielsen. - These are national audience figures that include significant out-of-market viewership. - These sites generally have insufficient sample sizes for exact audience projections; data should be used for directional purposes only. - # - Site too small to show up in Nielsen//NetRatings search.

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