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LESSONS LEARNED In Pursuit of “Fine” Robusta Coffees. 10 th Annual AFCA Conference Uganda – February 14, 2013 Ted R Lingle CQI Senior Advisor. Mission: “Work internationally to improve the quality of coffee and the lives of the people who produce it.”. Coffee Quality Institute.
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LESSONS LEARNEDIn Pursuit of “Fine” Robusta Coffees 10th Annual AFCA Conference Uganda – February 14, 2013 Ted R Lingle CQI Senior Advisor
Mission: “Work internationally to improve the quality of coffee and the lives of the people who produce it.” Coffee Quality Institute
Coffee Quality Institute Adding Value to Robusta: 2009 – 2013: 16 Workshops Uganda-5; Brazil-3; Indonesia-2; Korea-2 USA-2; Gana-1; Tanzania-1 “R” Graders – 72 from 12 Countries
Coffee Quality Institute Adding Value to Robusta: 100+ “Fine” Robusta Coffees Cupped: Uganda – 30% Brazil – 30% Indonesia – 20% India – 10% Mexico – 2% Guatemala – 2% Tanzania – 2% D.R. Congo – 2% Others – 2%
Coffee Quality Institute Experienced Cuppers“searching for answers”
Robusta Taste Attributes Essential difference: • Bitter/Sweet Aspect Ratio • Salt/Acid Aspect Ratio
Cupping • Accurate differentiations based on cup quality can be made consistently: • 80+ points = “Fine” Robusta Coffee
Aromatic Differences • Unique aromatic traits require: a different flavor vocabulary for Robusta coffees
Triangulation • Robusta origins present recognizable flavor differences • Robusta coffees can be differentiated by taste
Lessons Learned: Protocols: • Roasting – longer, darker, higher temp • Cupping – greater weight • Flavor Attributes • Salt/Acid Aspect Ratio • Bitter/Sweet Aspect Ratio
Lessons Learned: General Observations: • More difficult but more interesting to cup • Triangulations easier • Naturals as good or better than washed • Selective picking key factor in quality
Lessons Learned: Coffees of Note: • Natural Ugandas • Washed Brazils • Indonesia • “Java Baron”
Lessons Learned: Coffees of Note: • India • “Kappi Royale” • D.R. Congo • Guatemala • “Fruity”
Taste Differences • Taste differences require adjustments in the taste recognition testing: - Acetic Acid vs. Citric Acid - Potassium vs. Sodium Chloride
Higher yields • Lower production costs • More disease resistant • Natural (dry) processing • Higher ambient temperatures Competitive Advantages
Leave cherries on tree for longer time • Selective picking is “Key” to quality • Induce “dry fermentation” • ALWAYS remove defects Basic Farmer Training
“Differentiation is the free market mechanism for creating price premiums” • “High standards are the key component of all product differentiations” • “Product differentiations allow consumers to make enlightened purchase decisions” Differentiating Robusta Coffees
By Cup - “Fine Robusta” = 80+ points • By Grade – “Fine Robusta” = 5 or fewer defects High Robusta Standards
Place in “specialty” coffee market • Improvement in “commercial” blends • Essential for a “200+M” bag market Global Perspective
East Africa – QUANTITY • Indonesia – VARIETY • West Africa - GROWTH Areas of Greatest Potential
Differentiating Robusta coffees is the essential next step in building a brighter future for ALL coffee farmers worldwide. Conclusion
Coffee Quality Institute Thank You: • Susan Corning – LEAD program • Henry Ngabirano – UCDA • Steve Walls – COMPETE • USAID – Africa staff members Uganda Coffee Development Authority