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Huseyin Topaloglu Cornell University School of ORIE

Upper Bounds on the Optimal Expected Revenue for Assortment Optimization under the Mixed Multinomal Logit Choice Model. Jake Feldman Cornell University School of ORIE. Huseyin Topaloglu Cornell University School of ORIE. Problem Basics. Motivation. BestBuy.com – Purchasing T.V.

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Huseyin Topaloglu Cornell University School of ORIE

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  1. Upper Bounds on the Optimal Expected Revenue for Assortment Optimization under the Mixed Multinomal Logit Choice Model Jake Feldman Cornell University School of ORIE Huseyin Topaloglu Cornell University School of ORIE

  2. Problem Basics

  3. Motivation

  4. BestBuy.com – Purchasing T.V.

  5. Modeling Customer Choice Modeling Choice Types of Shoppers

  6. Modeling Customer Choice Modeling Choice Types of Shoppers

  7. Modeling Customer Choice Modeling Choice Types of Shoppers Types of Shoppers

  8. Modeling Customer Choice Types of Shoppers

  9. Parameters of Choice Model

  10. Mixed-Multinomial Logit Choice Model

  11. Problem Formulation

  12. Problem Difficulties

  13. Background

  14. Upper Bound Approach

  15. Decoupling Customer Types

  16. Decoupling Customer Types

  17. Decoupling Customer Types

  18. Decoupling Customer Types

  19. Decoupling Customer Types

  20. Remaining Difficulties

  21. Side-Stepping Nonlinearity

  22. Side-Stepping Nonlinearity

  23. Side-Stepping Nonlinearity

  24. Side-Stepping Nonlinearity

  25. Gridding No-purchase Probability

  26. Gridding No-purchase Probability

  27. Maintain Upper Bound

  28. Maintain Upper Bound

  29. Maintain Upper Bound

  30. Maintain Upper Bound

  31. Full Problem

  32. Full Problem

  33. Full Problem

  34. Full Problem

  35. Computational Experiments

  36. Computational Experiments

  37. Results Gurobi CTD Lagrangian

  38. Results Gurobi CTD Lagrangian

  39. Results Gurobi CTD Lagrangian

  40. Summary of Results

  41. Thank you

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