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MeterGenius

MeterGenius. Putting Smart Meters to Work. Clean Energy Challenge March 17, 2014. Management Team. Fred Thwaites Product Management M.S. Mechanical Engineering, Northwestern University. Hillary Hass Marketing and Sales Physics Student, Northwestern University. Ty Benefiel

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MeterGenius

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  1. MeterGenius

    Putting Smart Meters to Work Clean Energy Challenge March 17, 2014
  2. Management Team Fred Thwaites Product Management M.S. Mechanical Engineering, Northwestern University Hillary Hass Marketing and Sales Physics Student, Northwestern University Ty Benefiel Business Development and Finance MBA Candidate, Kellogg School of Management Yan Man Operations Management Ph.D. Student, Mechanical Engineering, Northwestern University Yves Xie Software Development Ph.D. Student, Computer Science, Northwestern University
  3. Retail suppliers face: 25-50% churn rate $200 per new customer Retail Electric Suppliers Etc… Residential Consumers Over 100 Retail Electric Suppliers deliver 50% of all electricity consumed in the United States
  4. Solutions for customer retention Tools and tips to help customers save money 0.7 0.9 0.9 Increase customer engagement 1.7 0.7 0.3 Rewards program Users earn points by beating their monthly target Points can be redeemed for credits or gift cards 6.0 $25 Electricity Bill Credit
  5. Market Opportunity Millions of Residential Smart Meters 0.7 0.9 0.1 0.9 0.1 1.7 0.7 0.3 0.3 0.7 6.0 23 million (2015) Deregulated Electricity Supply 12 million (2013)
  6. Competitors
  7. The Pilot Launched February 19th 3,000 Texans for 6 months 5% opt-in rate from 1st email 20% of users have set a budget 35% of users have added tips to their to-do list
  8. Financial Projections Major Costs Rewards program Platform development Employee compensation Revenue Streams Licensing fees Referrals Demand Response Advertising
  9. Voluntary Demand Response We’re going to use the award from the Clean Energy Challenge to build a mobile app and our demand response program 2. Push VDR alert 1. Hot day (high electricity prices expected) 4. Supplier shares savings with consumer (reward points) 3. Customer curtails use & supplier saves money
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