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A4 Car Share April Update. The Scheme. Free car sharing database open to all businesses operating along the A4 Prizes to be won to incentivise employees to get started Support for businesses to engage staff with the scheme. Progress. Over the last 3 months we’ve been… . 1.
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A4 Car Share April Update
The Scheme • Free car sharing database open to all businesses operating along the A4 • Prizes to be won to incentivise employees to get started • Support for businesses to engage staff with the scheme
Progress Over the last 3 months we’ve been… 1 Signing up new businesses to the scheme to help grow the car share network 2 Helping businesses to promote the scheme internally to staff with e-shots, flyers and banners 3 Holding morning and lunch time events to talk to employees directly
Events iPad Air
Results 2 new businesses signed up to the scheme Double the number of members since April last year Huge increase in awareness amongst employers and employees
Future Plans But we still need further support from businesses to grow the network further. Our next steps are… 1 Introduction of a new refer a friend feature 2 Creation of customised business accounts 3 Continuation of our reward scheme
Refer a friend £10 • £10 John Lewis voucher for the first 25 people to refer a friend to the scheme
Customised company accounts • Customised accounts for each company which: • Displays flyers for the scheme in staff areas • Posts information on their staff intranet promoting the scheme and the prizes • Sends internal emails to employees to promote the scheme • Hosts a morning or lunchtime event
Reward scheme 2 journeys John Lewis voucher £50 Car sharers log their journeys on the A4 Car Share website to enter prize draws… 5 journeys Meal for two at the Shard 10 journeys iPad Air 20 journeys Eurostar holiday 30 journeys Top of the range bicycle
Continued business support • We’re continuing to provide remote and on-location support and promotions for A4 employers who wish to promote the A4 Car Share scheme and prize draw to staff: • Flyers for displaying in staff areas • Email templates to provide staff with more information on the scheme/prizes • Morning and lunchtime stalls for staff to receive face-to-face information and advice
A4 Car Share contact details Tom Murray Willis - Website Administrator tom@contemporarytransport.co.uk Caitlin Bent - Promotion Support caitlin.bent@hounslow.gov.uk www.a4carshare.com twitter.com/A4CarShare